---
title: "Reviews — indigo powder - Flapen"
canonical_url: "https://flapen.com/research/sa/beauty/indigo-powder/reviews"
last_updated: "2026-08-08T06:10:46.546Z"
locale: en
meta:
  description: "Niche score 48/100 · $33K/yr market · 30K searches/yr · $60.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $33K/yr market · 30K searches/yr · $60.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — indigo powder - Flapen"
---

# **indigo powder**

**Skip it**

A small market ($33K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 27Conversion 22Competition 44Returns 97Price range 56Avg price 90Brand share 67Review moat 35Quality gap 88

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$60.04**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****$33.96–$151.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,957.09**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+1.7%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$33K**

$33K/yr · 30K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=sa&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=sa&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=sa&signal=high_price "Avg price > $50")

## Reviews