---
title: "Trend — ktc - Flapen"
canonical_url: "https://flapen.com/research/jp/diy/ktc/trend"
last_updated: "2026-08-08T08:42:49.261Z"
locale: en
meta:
  description: "Niche score 50/100 · ¥18.9M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · ¥18.9M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — ktc - Flapen"
---

# **ktc**

**Worth a look**

Shows a $18.9M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 100Growth 21Conversion 3Competition 81Returns 96Price range 0Avg price 0Brand share 0Review moat 78Quality gap 60

**Market size**

**Incredible****¥18.9M**

¥18.9M/yr · 383K searches

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Review moat**

**Great****434.93**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-9.0%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Avg price**

**Bad****¥23444.85**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****¥434.52–¥88036.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** High Price**](https://flapen.com/research/niches?market=jp&signal=high_price "Avg price > $50")

## Trend