---
title: "Trend — bl1013 - Flapen"
canonical_url: "https://flapen.com/research/jp/diy/bl1013/trend"
last_updated: "2026-08-08T09:30:31.205Z"
locale: en
meta:
  description: "Niche score 54/100 · ¥4.3M/yr market · 22K searches/yr. Pricing outside the sweet spot ($3325.59 avg) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · ¥4.3M/yr market · 22K searches/yr. Pricing outside the sweet spot ($3325.59 avg) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — bl1013 - Flapen"
---

# **bl1013**

**Worth a look**

Shows a $4.3M/yr market, but pricing outside the sweet spot ($3325.59 avg) keeps it on the watch list.

Market size 97Growth 9Conversion 65Competition 29Returns 95Price range 0Avg price 0Brand share 48Review moat 92Quality gap 87

**Market size**

**Incredible****¥4.3M**

¥4.3M/yr · 22K searches

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****155.33**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****5.8%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-32.2%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****¥3325.59**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****¥1661.30–¥5438.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=jp&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=jp&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=jp&signal=high_price "Avg price > $50")

## Trend