---
title: "Trend — zelt - Flapen"
canonical_url: "https://flapen.com/research/de/sport-freizeit/zelt/trend"
last_updated: "2026-07-21T06:36:02.852Z"
locale: en
meta:
  description: "zelt clears our launch bar: a $3.2M/yr market growing +215.5% this quarter with returns at 2.2%. Data updated Jul 2026."
  "og:description": "zelt clears our launch bar: a $3.2M/yr market growing +215.5% this quarter with returns at 2.2%. Data updated Jul 2026."
  "og:title": "Trend — zelt - Flapen"
---

# **zelt**

**Launch it**

A $3.2M/yr market growing +215.5% this quarter with returns at 2.2% — clears our launch bar.

Market size 96Growth 98Conversion 12Competition 91Returns 71Price range 25Avg price 80Brand share 95Review moat 70Quality gap 86

**Growth**

**Incredible****+215.5%**

90-day search growth — must beat 0% to launch

**Market size**

**Incredible****€3.2M**

€3.2M/yr · 3.7M searches

**Brand share**

**Incredible****37%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****€85.51**

avg listing price — sweet spot $15–$100

**Returns**

**Good****2.2%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****696.71**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****€15.23–€354.68**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale