---
title: "Schwalbe Marathon Plus 28 Zoll — €117K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/sport-freizeit/schwalbe-marathon-plus-28-zoll"
last_updated: "2026-08-10T01:22:23.463Z"
locale: en
meta:
description: "Niche score 41/100 · €117K/yr market · 197K searches/yr · €36.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · €117K/yr market · 197K searches/yr · €36.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Schwalbe Marathon Plus 28 Zoll — €117K/yr Amazon DE Niche (2026) - Flapen"
---
# **schwalbe marathon plus 28 zoll**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 27Growth 66Conversion 21Competition 5Returns 100Price range 95Avg price 95Brand share 0Review moat 42Quality gap 27
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€36.32**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****€29.46–€59.93**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+45.9%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****2,340.14**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****€117K**
€117K/yr · 197K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****94%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, schwalbe marathon plus 28 zoll is a €117K/yr Amazon Germany market (197K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Skip it — 41/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **schwalbe marathon plus 28 zoll market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **€109K–€145K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#167**
- **Page quality**
- **0%**
- **Prime**
- **86%**
- **Sponsored**
- **29%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**48**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**94%**
Top 20: 100%
**Open market**
**0%**
- Schwalbe91% - Continental3% - panaracer3% - MEGHNA3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +45.9% search growth over the last 90 days.
5K3KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/de/sport-freizeit/schwalbe-marathon-plus-28-zoll/trend)
## **Top schwalbe marathon plus 28 zoll search terms**
- **schwalbe marathon plus 28 zoll**64K/yr+42.1%1.2% conv. - **schwalbe marathon plus**23K/yr+9.8%0.6% conv. - **schwalbe marathon**12K/yr+40.2%0.4% conv. - **schwalbe marathon plus 40-622**12K/yr+57.4%3.1% conv. - **schwalbe mantel 28 zoll**8K/yr+64.2%0.6% conv. - **schwalbe marathon plus 42-622**7K/yr+57.5%0.9% conv. - **schwalbe reifen 28 zoll**8K/yr+47.1%0.5% conv. - **fahrradreifen 700x38c**7K/yr+46.9%0.7% conv. - **28x1 60 700x40c**6K/yr+80.5%0.2% conv. - **schwalbe marathon plus tour**7K/yr+33.0%0.0% conv. [**All search terms **](https://flapen.com/research/de/sport-freizeit/schwalbe-marathon-plus-28-zoll/search-terms)
## **Top schwalbe marathon plus 28 zoll products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€18K30%€35K45%€53K60%€70K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Schwalbe Marathon Plus Fahrradreifen 28x1.50-40-622 der unplattbar-Reifen für Fahrräder - SmartGuard**Schwalbe**€33.04**4.6★3,845 rev](https://www.amazon.de/dp/B000PZT8LM) [2**Schwalbe Marathon Plus Fahrradreifen 28x1.75-47-622 der unplattbar-Reifen für Fahrräder - SmartGuard**Schwalbe**€30.23**4.6★3,845 rev](https://www.amazon.de/dp/B00277GFDU) [3**Schwalbe Marathon Plus Fahrradreifen 28x1.40-37-622 der unplattbar-Reifen für Fahrräder - SmartGuard**Schwalbe**€31.97**4.6★3,845 rev](https://www.amazon.de/dp/B00FM3MDL4) [4**Schwalbe 2X Marathon Plus 28x1.50 40-622 700x38C 14 Draht Fahrradreifen**Schwalbe**€59.93**4.7★736 rev](https://www.amazon.de/dp/B015OM2XS0) [5**2 Stück 28 Zoll Continental Ride Tour Fahrrad Reifen Mantel Decke Tire 42-622 Reflex schwarz**Continental**€32.29**4.6★3,934 rev](https://www.amazon.de/dp/B0767LD7K7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MEGHNA Paar 700x38c Fahrradreifen-Set 2xRennradreifen+2x700x38C Schlauch FV48mm+2X Reifenhebel Fahrradreifen 29Zoll Road Bike Tires Set 30 PSI Gravel Bike Tire (2Reifen+2Schlauch+2Heber 700x38C)**MEGHNA**€29.46**55 rev1y ago](https://www.amazon.de/dp/B0DNSRMC5C) [**Panaracer Gravelking SK Tubeless Ready TLR | Fahrradreifen 28 Zoll | Gravel Reifen 40-622 / 700x40 | TuffTex Karkasse | Verbesserte Kontrolle auf Rauen | Schwarz/Skinwall**panaracer**€37.32**121 rev2y ago](https://www.amazon.de/dp/B0CXF25R32) [**2 Stück 28 Zoll Continental Ride Tour Fahrrad Reifen Mantel Decke Tire 42-622 Reflex schwarz**Continental**€32.29**3,934 rev8y ago](https://www.amazon.de/dp/B0767LD7K7) [**Schwalbe 2X Marathon Plus 28x1.50 40-622 700x38C 14 Draht Fahrradreifen**Schwalbe**€59.93**736 rev11y ago](https://www.amazon.de/dp/B015OM2XS0) [**Schwalbe Marathon Plus Fahrradreifen 28x1.40-37-622 der unplattbar-Reifen für Fahrräder - SmartGuard**Schwalbe**€31.97**3,845 rev12y ago](https://www.amazon.de/dp/B00FM3MDL4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Panaracer Gravelking SK Tubeless Ready TLR | Fahrradreifen 28 Zoll | Gravel Reifen 40-622 / 700x40 | TuffTex Karkasse | Verbesserte Kontrolle auf Rauen | Schwarz/Skinwall**panaracer**€37.32**4.5★**▲ 54%**](https://www.amazon.de/dp/B0CXF25R32) [**Schwalbe Marathon Plus Fahrradreifen 28x1.40-37-622 der unplattbar-Reifen für Fahrräder - SmartGuard**Schwalbe**€31.97**4.6★**▲ 47%**](https://www.amazon.de/dp/B00FM3MDL4) [**Schwalbe Marathon Plus Fahrradreifen 28x1.75-47-622 der unplattbar-Reifen für Fahrräder - SmartGuard**Schwalbe**€30.23**4.6★**▲ 42%**](https://www.amazon.de/dp/B00277GFDU) [**MEGHNA Paar 700x38c Fahrradreifen-Set 2xRennradreifen+2x700x38C Schlauch FV48mm+2X Reifenhebel Fahrradreifen 29Zoll Road Bike Tires Set 30 PSI Gravel Bike Tire (2Reifen+2Schlauch+2Heber 700x38C)**MEGHNA**€29.46**4.5★**▲ 34%**](https://www.amazon.de/dp/B0DNSRMC5C) [**Schwalbe Marathon Plus Fahrradreifen 28x1.50-40-622 der unplattbar-Reifen für Fahrräder - SmartGuard**Schwalbe**€33.04**4.6★**▲ 24%**](https://www.amazon.de/dp/B000PZT8LM)
**~~View all trending →~~**
## **What buyers say about schwalbe marathon plus 28 zoll**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**41%
*“Produkt super”*
**beworben Vs Tatsächliches Produkt**17%
*“ganz der Artikel Beschreibung.”*
**Preis-Leistungs-Verhältnis**8%
*“Preis Leistung super”*
**Gesamtgröße**7%
*“Passt”*
**Griff**5%
*“Guter Gripp”*
**Materialqualität**4%
*“Top Material”*
**Haltbarkeit**4%
*“halten gut”*
**Reibung**3%
*“Super reifen”*
**Montage/Installation**3%
*“Montage war wie gewohnt easy”*
**Konnektivität – insgesamt**2%
*“Unkomplizierte Verbindung”*
### **What buyers complain about **
**Preis-Leistungs-Verhältnis**15%
*“relativ teuer”*
**Haltbarkeit**13%
*“Halten leider keine 5 Jahre”*
**Gesamtgröße**12%
*“Passten nicht”*
**beworben Vs Tatsächliches Produkt**8%
*“Täuschung für falsche Bilder”*
**Montage/Installation**8%
*“Montage war mir nicht möglich”*
**Produktzustand**8%
*“Es wurden da wahrscheinlich alte Produkte verkauft -weiß es aber nicht”*
**Wartung und Reparatur**8%
*“Ein neuer Schlauch, plus Reparatur, hat mich 20 Euro gekostet”*
**Materialqualität**5%
*“Aber: Nach ca. 5 Jahren ist das Material spröde”*
**Sichtweite**4%
*“Davon ist aber überhaupt gar nichts zu sehen”*
**Dicke**4%
*“Sie sind genauso dünn, wie Reifen ohne Pannenschutz”*
### **Top return reasons **
**Gesamtgröße**68%
**beworben Vs Tatsächliches Produkt**15%
**Preis-Leistungs-Verhältnis**6%
**Defekt Material/Teile**4%
**Kompatibilität – insgesamt**2%
**Qualität insgesamt**2%
**Funktionalität insgesamt**1%
**Wartung und Reparatur**1%
**Produktzustand**1%
**Geruch**1%
## **Common questions**
- **Is schwalbe marathon plus 28 zoll profitable to sell on Amazon Germany?**
- The niche generates €117K/yr across 7 tracked products. 90-day search growth is +45.9%. Flapen's verdict: Skip it (41/100).
- **How competitive is the schwalbe marathon plus 28 zoll niche?**
- 4 brands and 48 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in schwalbe marathon plus 28 zoll?**
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Haltbarkeit, Gesamtgröße. The return rate is 0.0%.
- **When does demand for schwalbe marathon plus 28 zoll peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the schwalbe marathon plus 28 zoll niche?**
- Listings span €29.46–€59.93; the average listing price is €36.32 (sweet spot $15–$100). The average incumbent carries 2,340 reviews — the moat a new listing must climb.
## **Related niches in Sport & Freizeit**
- 70 [**schnorchel**](https://flapen.com/research/de/sport-freizeit/schnorchel)€779K/yr+64.5%**Worth a look**- 71 [**wildkamera**](https://flapen.com/research/de/sport-freizeit/wildkamera)€3.1M/yr+36.5%**Launch it**- 71 [**faltbare trinkflasche**](https://flapen.com/research/de/sport-freizeit/faltbare-trinkflasche)€514K/yr+615.9%**Worth a look**- 71 [**fahrradgriffe**](https://flapen.com/research/de/sport-freizeit/fahrradgriffe)€578K/yr+106.5%**Worth a look**- 71 [**fahrradschutzhülle fahrradträger**](https://flapen.com/research/de/sport-freizeit/fahrradschutzhuelle-fahrradtraeger)€111K/yr+123.9%**Worth a look**- 71 [**pedale fahrrad**](https://flapen.com/research/de/sport-freizeit/pedale-fahrrad)€734K/yr+58.1%**Worth a look**[**All Sport & Freizeit niches **](https://flapen.com/research/de/sport-freizeit)