---
title: "Yugioh — €509K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/spielzeug/yugioh"
last_updated: "2026-08-09T22:36:11.820Z"
locale: en
meta:
description: "Niche score 53/100 · €509K/yr market · 1.4M searches/yr · €31.82 avg price. Weak search conversion (1.1%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · €509K/yr market · 1.4M searches/yr · €31.82 avg price. Weak search conversion (1.1%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Yugioh — €509K/yr Amazon DE Niche (2026) - Flapen"
---
# **yugioh**
**Worth a look**
Shows low returns (0.4%), but weak search conversion (1.1%) keeps it on the watch list.
Market size 60Growth 19Conversion 14Competition 80Returns 98Price range 67Avg price 95Brand share 19Review moat 87Quality gap 40
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€31.82**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****250.95**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Price range**
**Good****€5.69–€132.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****€509K**
€509K/yr · 1.4M searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-11.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, yugioh is a €509K/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Dec. Verdict: Worth a look — 53/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **yugioh market data**
- **Units sold / yr**
- **20K–25K**
- avg 250–500/product
- **Revenue / yr**
- **€636K–€796K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#230**
- **Page quality**
- **0%**
- **Prime**
- **69%**
- **Sponsored**
- **50%**
- **Out of stock**
- **11.5%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**9 **▼falling
**Sellers**
**110**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**35%**
Top 20: 78%
**Open market**
**5%**
- Yu-Gi-Oh!46% - KONAMI28% - TCG8% - BB-Toy-Trades6% - MZTCG4% - Arkero-G3% - Open — no brand owns it (3 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.2% search growth over the last 90 days.
50K30KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/de/spielzeug/yugioh/trend)
## **Top yugioh search terms**
- **yugioh**486K/yr-9.8%0.5% conv. - **yugioh karten**279K/yr-13.5%1.6% conv. - **yu gi oh**132K/yr-13.2%0.5% conv. - **yugioh structure deck**106K/yr-20.1%1.4% conv. - **yugioh display**83K/yr-5.8%0.8% conv. - **yu gi oh karten**64K/yr-16.9%1.6% conv. - **yugioh deck**41K/yr-2.4%1.2% conv. - **yu-gi-oh**37K/yr-7.3%0.4% conv. - **yugioh booster**30K/yr-22.9%0.8% conv. - **yu gi oh structure deck**22K/yr-20.1%1.6% conv. [**All search terms **](https://flapen.com/research/de/spielzeug/yugioh/search-terms)
## **Top yugioh products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€20K8%€41K12%€61K16%€81K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Konami - Yu-Gi-Oh! - Sparangebot - 100 deutsche gemischte Karten + 1 Booster unserer Wahl**KONAMI**€7.28**4.2★2,951 rev](https://www.amazon.de/dp/B00RBLEVNS) [2**Yu-Gi-Oh! TRADING CARD GAME Ägyptisches Götter-Deck Set: Obelisk der Peiniger + Slifer der Himmelsdrache - Deutsche Ausgabe**Yu-Gi-Oh!**€17.39**4.7★502 rev](https://www.amazon.de/dp/B09CT9PKKZ) [3**Yugioh - Legendary Decks II - Unlimitiert (Reprint) - Deutsch - 3 Spielbereite Decks - (135 Karten pro Box wie zB Slifer Obelisk Ra und Exodia komplett!) - mit LMS Trading Grußkarte**Yu-Gi-Oh!**€34.80**4.7★582 rev](https://www.amazon.de/dp/B0CN5KNFLZ) [4**Yu-Gi-Oh! TRADING CARD GAME Tin of Dueling Heroes 25th Anniversary Deutsche Ausgabe 1. Auflage**KONAMI**€14.81**4.6★250 rev](https://www.amazon.de/dp/B0CGF318MK) [5**Konami 44510 - Yugis Legendary Decks Deutsch**KONAMI**€34.18**4.7★1,603 rev](https://www.amazon.de/dp/B014W2C4CI)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BB-Toy-Trades YuGiOh Legendary Modern Decks 2026 1.Auflage (3X fertige Decks) - DEUTSCH NEU & OVP Toploader**BB-Toy-Trades**€29.28**43 rev3mo ago](https://www.amazon.de/dp/B0GX6RYS68) [**Yu-Gi-Oh! Chaos Origins Display (24) (Deutsche Version)**Yu-Gi-Oh!**€75.72**0 rev6mo ago](https://www.amazon.de/dp/B0GVG48C8K) [**Yu-Gi-Oh! Legendary Modern Decks 2026 Deutsch 3 vorgefertigte Decks Klassiker & Meta-Strategien Sammelkarten TCG Set perfekte Starter- & Sammlerbox - LMS Trading**LMS Trading**€36.91**9 rev7mo ago](https://www.amazon.de/dp/B0G8735C2P) [**Yu-Gi-Oh! Rarity Collection V Display (24)**Yu-Gi-Oh!**€121.11**9 rev7mo ago](https://www.amazon.de/dp/B0G6FV7Z2Y) [**Yu-Gi-Oh! Legendary Modern Decks 2026 (Deutsche Version)**Yu-Gi-Oh!**€29.08**13 rev8mo ago](https://www.amazon.de/dp/B0G35BNH6C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Yu-Gi-Oh! Rarity Collection V Display (24)**Yu-Gi-Oh!**€121.11**4.7★**▲ 279%**](https://www.amazon.de/dp/B0G6FV7Z2Y) [**BB-Toy-Trades YuGiOh Legendary Modern Decks 2026 1.Auflage (3X fertige Decks) - DEUTSCH NEU & OVP Toploader**BB-Toy-Trades**€29.28**4.5★**▲ 278%**](https://www.amazon.de/dp/B0GX6RYS68) [**Yu-Gi-Oh! Chaos Origins Display (24) (Deutsche Version)**Yu-Gi-Oh!**€75.72**0.0★**▲ 270%**](https://www.amazon.de/dp/B0GVG48C8K) [**Yu-Gi-Oh! Legendary Modern Decks 2026 (Deutsche Version)**Yu-Gi-Oh!**€29.08**4.4★**▲ 226%**](https://www.amazon.de/dp/B0G35BNH6C) [**Yu-Gi-Oh! Trading Card Game Alliance Insight-Display 1.Auflage-Deutsche Ausgabe**Yu-Gi-Oh!**€37.47**4.9★**▲ 55%**](https://www.amazon.de/dp/B0F6NRNZP7)
**~~View all trending →~~**
## **What buyers say about yugioh**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sammlungsobjekte**23%
*“Super Karten”*
**beworben Vs Tatsächliches Produkt**19%
*“Das Produkt ist wie beschrieben”*
**Qualität insgesamt**17%
*“Super Produkt”*
**Preis-Leistungs-Verhältnis**15%
*“fairer Preis”*
**Geschenk Zweck**8%
*“Schönes Geschenk für Kinder”*
**Spaß/Unterhaltungserlebnis**4%
*“spielt gerne damit.”*
**Gesamt anzeigen**3%
*“Einer der coolsten Displays meiner Meinung nach”*
**Anzeigegröße**3%
*“Sehr gute Karten in dem Display”*
**Magnetische Stärke/Adsorption**2%
*“Auch der Magnetverschluss schließt bisher sehr gut”*
**Stärke**2%
*“nicht zu stark, die Box ist hochwertig, sehr stabil und bietet Platz für sehr viele Karten”*
### **What buyers complain about **
**Preis-Leistungs-Verhältnis**30%
*“teuer”*
**beworben Vs Tatsächliches Produkt**20%
*“Nicht das was das Foto vorgibt”*
**Gesamt anzeigen**20%
*“war aber so gut wie alles gleich also das display ist nicht empfehlenswert.”*
**Produktzustand**20%
*“Nicht wie angegeben Neu und OVP”*
### **Top return reasons **
**beworben Vs Tatsächliches Produkt**31%
**Gesamtgröße**19%
**Kratzfestigkeit**8%
**Preis-Leistungs-Verhältnis**8%
**Produktzustand**6%
**Helligkeit/Glanz/Glühen**4%
**Geschenk Zweck**4%
**Qualität insgesamt**4%
**Falten**2%
**Funktionalität insgesamt**2%
## **Common questions**
- **Is yugioh profitable to sell on Amazon Germany?**
- The niche generates €509K/yr across 42 tracked products. 6 of 14 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the yugioh niche?**
- 9 brands and 110 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in yugioh?**
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, beworben Vs Tatsächliches Produkt, Gesamt anzeigen. The return rate is 0.4%.
- **When does demand for yugioh peak?**
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the yugioh niche?**
- Listings span €5.69–€132.94; the average listing price is €31.82 (sweet spot $15–$100). The average incumbent carries 251 reviews — the moat a new listing must climb.
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