---
title: "Trend — spiel des jahres 2023 kinder - Flapen"
canonical_url: "https://flapen.com/research/de/spielzeug/spiel-des-jahres-2023-kinder/trend"
last_updated: "2026-08-10T12:19:49.285Z"
locale: en
meta:
  description: "Niche score 41/100 · €393K/yr market · 403K searches/yr · €17.54 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · €393K/yr market · 403K searches/yr · €17.54 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — spiel des jahres 2023 kinder - Flapen"
---

# **spiel des jahres 2023 kinder**

**Skip it**

Soft demand (-35.4% this quarter) — this niche doesn't clear our bar today.

Market size 55Growth 7Conversion 63Competition 16Returns 95Price range 58Avg price 81Brand share 29Review moat 42Quality gap 19

**Returns**

**Incredible****1.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****€17.54**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****5.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****€5.56–€27.80**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****€393K**

€393K/yr · 403K searches

**Review moat**

**Okay****2,303.13**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-35.4%**

90-day search growth — must beat 0% to launch

## Trend