---
title: "Puzzle Herbst — €28K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/spielzeug/puzzle-herbst"
last_updated: "2026-08-06T23:30:36.638Z"
locale: en
meta:
description: "Niche score 39/100 · €28K/yr market · 239K searches/yr · €13.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · €28K/yr market · 239K searches/yr · €13.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Puzzle Herbst — €28K/yr Amazon DE Niche (2026) - Flapen"
---
# **puzzle herbst**
**Skip it**
Soft demand (-44.6% this quarter) — this niche doesn't clear our bar today.
Market size 7Growth 3Conversion 11Competition 89Returns 95Price range 58Avg price 59Brand share 7Review moat 86Quality gap 25
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Review moat**
**Great****281.9**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****€13.07**
avg listing price — sweet spot $15–$100
**Price range**
**Good****€7.71–€25.14**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€28K**
€28K/yr · 239K searches
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-44.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, puzzle herbst is a €28K/yr Amazon Germany market (239K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 39/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **puzzle herbst market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **€52K–€65K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#2,413**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **18%**
- **Out of stock**
- **3.1%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**9 **▲rising
**Sellers**
**154**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**26%**
Top 20: 60%
**Open market**
**2%**
- Schmidt59% - Galison32% - Yunlus2% - DKijoys2% - AveJoys2% - Junivia1% - Open — no brand owns it (3 brands, 2%)
## **Demand**
Weekly Amazon search volume, last 39 weeks — -44.6% search growth over the last 90 days.
9K7KBlack Friday '25Oct '25Nov '25Jan '26Feb '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/de/spielzeug/puzzle-herbst/trend)
## **Top puzzle herbst search terms**
- **thomas kinkade puzzle**54K/yr-48.2%0.9% conv. - **galison puzzle**34K/yr-37.1%0.8% conv. - **puzzle thomas kinkade**20K/yr-38.5%0.9% conv. - **thomas kinkade puzzle 1000 teile**20K/yr-59.6%1.6% conv. - **kinkade puzzle**17K/yr-41.3%0.9% conv. - **galison puzzle 1000**14K/yr-32.7%1.8% conv. - **thomas kinkade**15K/yr-42.4%0.4% conv. - **puzzle 1000 teile thomas kinkade**10K/yr-40.8%2.1% conv. - **galison puzzle 500**12K/yr-51.2%1.4% conv. - **schmidt puzzle 1000 teile thomas kinkade**9K/yr-38.5%1.5% conv. [**All search terms **](https://flapen.com/research/de/spielzeug/puzzle-herbst/search-terms)
## **Top puzzle herbst products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€5574%€1K6%€2K8%€2K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Schmidt 59776 Thomas Kinkade A Mothers Perfect Day Puzzle 1000 Teile**Schmidt**€8.38**4.6★79 rev](https://www.amazon.de/dp/B0DQ19WPJN) [2**Galison 9780735372405 Jigsaw Puzzle**Galison**€12.12**4.6★645 rev](https://www.amazon.de/dp/0735372403) [3**Schmidt 58628 Kleinod am Meer Thomas Kinkade Puzzle 1000 Teile**Schmidt**€12.34**4.5★29 rev](https://www.amazon.de/dp/B0FL7NB999) [4**Schmidt 57368 Thomas Kinkade Seaside Cottage Puzzle 1000 Teile**Schmidt**€9.21**4.6★167 rev](https://www.amazon.de/dp/B08P2K6ZZ7) [5**Schmidt Spiele 58577 Thomas Kinkade Wizarding World Harry Potter Hogwarts Castle 1000 Teile Puzzle**Schmidt**€8.77**4.6★403 rev](https://www.amazon.de/dp/B0DQ17P9MF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Schmidt 58050 Thomas Kinkade Disney Fox and Hound Puzzle 1000 Teile**Schmidt**€12.77**31 rev7mo ago](https://www.amazon.de/dp/B08P2GQZ8R) [**Schmidt 58660 Thomas Kinkade Harry Potter Puzzle 1000 Teile**Schmidt**€11.50**15 rev7mo ago](https://www.amazon.de/dp/B0G5YD3DF3) [**Schmidt 58051 Thomas Kinkade Disney Encanto Puzzle 1000 Teile**Schmidt**€11.97**17 rev7mo ago](https://www.amazon.de/dp/B08P2KSNMW) [**Victoria Ball Blooming Escape 1000 Piece Puzzle**Galison**€15.62**32 rev10mo ago](https://www.amazon.de/dp/0735388016) [**Victoria Ball Open for Blossoms 1000 Piece Puzzle**Galison**€15.13**34 rev10mo ago](https://www.amazon.de/dp/0735387974)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Victoria Ball Open for Blossoms 1000 Piece Puzzle**Galison**€15.13**4.4★**▲ 662%**](https://www.amazon.de/dp/0735387974) [**Victoria Ball Blooming Escape 1000 Piece Puzzle**Galison**€15.62**4.9★**▲ 529%**](https://www.amazon.de/dp/0735388016) [**Schmidt 58051 Thomas Kinkade Disney Encanto Puzzle 1000 Teile**Schmidt**€11.97**4.5★**▲ 193%**](https://www.amazon.de/dp/B08P2KSNMW) [**Schmidt 58050 Thomas Kinkade Disney Fox and Hound Puzzle 1000 Teile**Schmidt**€12.77**4.1★**▲ 166%**](https://www.amazon.de/dp/B08P2GQZ8R) [**Willow Wood Chapel: Puzzle Thomas Kinkade 1.000 Teile**Schmidt**€11.27**4.6★**▲ 166%**](https://www.amazon.de/dp/B08P2H68ZG)
**~~View all trending →~~**
## **What buyers say about puzzle herbst**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**30%
*“Best quality”*
**Spaß/Unterhaltungserlebnis**22%
*“Kind war Happy”*
**Farbe**11%
*“Sehr hübsch”*
**Design insgesamt**10%
*“Schönes Design”*
**Sammlungsobjekte**8%
*“Super Motiv, sehr schön verarbeitete Puzzle Teile”*
**beworben Vs Tatsächliches Produkt**6%
*“hat 100% meine Erwartungen erfüllt”*
**Korrekt Inhalt**5%
*“alle Teile waren vorhanden”*
**Geschenk Zweck**2%
*“Schönes Motiv, ist ein Geschenk”*
**Preis-Leistungs-Verhältnis**1%
*“Super Preis-Leistung”*
**Quizspiele**1%
*“Für Puzzler und Cap und Capper Fan's ein "muss" Ich liebe diese Reihe von Thomas Kinkade.”*
### **What buyers complain about **
**Qualität insgesamt**17%
*“Das Puzzle hat eine super schlechte Qualität”*
**Defekt Material/Teile**17%
*“Fehlende Teile”*
**Farbe**13%
*“zu blasse und matte Farbe”*
**Montage/Installation**4%
*“Der Aufbau ist noch nicht erledigt”*
**Druckqualität**4%
*“Wenn man ein Teil nochmal heraus lösen muss geht oft schon die bedruckte Seite ab”*
**Stärke**4%
*“Etwas instabile Teile”*
**Produktzustand**4%
*“Verpackung abgenutzt und nicht wie neu”*
**Hartes Gefühl**4%
*“Schwieriger als gedacht”*
**beworben Vs Tatsächliches Produkt**4%
*“Reklamation”*
**Preis-Leistungs-Verhältnis**4%
*“Geld ist rausgeschmissen”*
### **Top return reasons **
**Defekt Material/Teile**47%
**Geschenk Zweck**13%
**Produktzustand**9%
**Haftung/Klebrigkeit**6%
**Qualität insgesamt**6%
**beworben Vs Tatsächliches Produkt**5%
**Gesamtgröße**5%
**Geruch**2%
**Benutzerfreundlichkeit**1%
**Druckqualität**1%
## **Common questions**
- **Is puzzle herbst profitable to sell on Amazon Germany?**
- The niche generates €28K/yr across 77 tracked products. 7 of 28 products launched in the last 360 days are still selling. 90-day search growth is -44.6%. Flapen's verdict: Skip it (39/100).
- **How competitive is the puzzle herbst niche?**
- 9 brands and 154 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in puzzle herbst?**
- Top complaints mined from reviews: Qualität insgesamt, Defekt Material/Teile, Farbe. The return rate is 0.9%.
- **What does it cost to enter the puzzle herbst niche?**
- Listings span €7.71–€25.14; the average listing price is €13.07 (sweet spot $15–$100). The average incumbent carries 282 reviews — the moat a new listing must climb.
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