---
title: "Search terms — my little pony - Flapen"
canonical_url: "https://flapen.com/research/de/spielzeug/my-little-pony/search-terms"
last_updated: "2026-08-10T11:14:10.683Z"
locale: en
meta:
  description: "Niche score 46/100 · €79K/yr market · 966K searches/yr · €15.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · €79K/yr market · 966K searches/yr · €15.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — my little pony - Flapen"
---

# **my little pony**

**Skip it**

Weak search conversion (0.5%) — this niche doesn't clear our bar today.

Market size 20Growth 15Conversion 7Competition 81Returns 96Price range 72Avg price 77Brand share 34Review moat 72Quality gap 42

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Avg price**

**Great****€15.67**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****606.98**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****€2.38–€47.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Market size**

**Bad****€79K**

€79K/yr · 966K searches

**Growth**

**Bad****-19.6%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.5%**

search→purchase rate — share of searches ending in a sale

## Search terms