---
title: "Harry Potter Puzzle — €141K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/spielzeug/harry-potter-puzzle"
last_updated: "2026-08-09T23:51:03.343Z"
locale: en
meta:
description: "Niche score 44/100 · €141K/yr market · 564K searches/yr · €14.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · €141K/yr market · 564K searches/yr · €14.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Harry Potter Puzzle — €141K/yr Amazon DE Niche (2026) - Flapen"
---
# **harry potter puzzle**
**Skip it**
Soft demand (-52.3% this quarter) — this niche doesn't clear our bar today.
Market size 31Growth 0Conversion 22Competition 77Returns 95Price range 79Avg price 68Brand share 22Review moat 69Quality gap 32
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Price range**
**Great****€7.29–€45.25**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****38%**
top-5 click share — an open shelf
**Review moat**
**Good****724.62**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****€14.12**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****€141K**
€141K/yr · 564K searches
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-52.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, harry potter puzzle is a €141K/yr Amazon Germany market (564K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **harry potter puzzle market data**
- **Units sold / yr**
- **13K–15K**
- avg 100–250/product
- **Revenue / yr**
- **€177K–€212K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#1,401**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **19%**
- **Out of stock**
- **6.9%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
**Brands**
**12 **▼falling
**Sellers**
**192**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**38%**
Top 20: 77%
**Open market**
**7%**
- Schmidt51% - Ravensburger19% - Clementoni12% - Trefl7% - Jigspsyzh3% - theory112% - Open — no brand owns it (6 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -52.3% search growth over the last 90 days.
30K20KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 7.7×
[**Open Trend **](https://flapen.com/research/de/spielzeug/harry-potter-puzzle/trend)
## **Top harry potter puzzle search terms**
- **harry potter puzzle**190K/yr-52.1%1.4% conv. - **puzzle harry potter**73K/yr-53.6%1.8% conv. - **thomas kinkade puzzle**54K/yr-48.2%0.7% conv. - **harry potter puzzle 1000 teile**54K/yr-58.1%2.7% conv. - **puzzle 1000 teile harry potter**29K/yr-53.8%1.7% conv. - **puzzle thomas kinkade**20K/yr-38.5%0.5% conv. - **thomas kinkade puzzle 1000 teile**20K/yr-59.6%1.2% conv. - **puzzle harry potter 1000 teile**19K/yr-56.0%2.3% conv. - **thomas kinkade**15K/yr-42.4%0.3% conv. - **harry potter puzzle 500 teile**17K/yr-56.7%1.5% conv. [**All search terms **](https://flapen.com/research/de/spielzeug/harry-potter-puzzle/search-terms)
## **Top harry potter puzzle products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€6K8%€11K12%€17K16%€23K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Schmidt Spiele 58577 Thomas Kinkade Wizarding World Harry Potter Hogwarts Castle 1000 Teile Puzzle**Schmidt**€8.77**4.6★403 rev](https://www.amazon.de/dp/B0DQ17P9MF) [2**Schmidt Spiele 58578 Thomas Kinkade Wizarding World Harry Potter Great Hall 1000 Teile Puzzle**Schmidt**€7.71**4.8★140 rev](https://www.amazon.de/dp/B0DQ173C5N) [3**Schmidt Spiele 58428 Thomas Kinkade Wizarding World Harry Potter Hogwarts Express 1000 Teile Puzzle**Schmidt**€8.12**4.5★563 rev](https://www.amazon.de/dp/B0CQM5JMSW) [4**Ravensburger Puzzle 17299 - Familienstammbaum - 2000 Teile Harry Potter Panorama Puzzle für Erwachsene und Kinder ab 14 Jahren**Ravensburger**€20.26**4.7★873 rev](https://www.amazon.de/dp/B09S3X3GRQ) [5**Schmidt 58660 Thomas Kinkade Harry Potter Puzzle 1000 Teile**Schmidt**€11.50**4.4★15 rev](https://www.amazon.de/dp/B0G5YD3DF3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Puzzle 1000 Teile Erwachsene Castle 1000-Teile-Puzzle 70 X 50cm Klassische Puzzles Erwachsene Geeignet als Wanddekoration und Geschenk mit 1:1-Poster und Geschenkbox**Jigspsyzh**€10.91**18 rev5mo ago](https://www.amazon.de/dp/B0GHRYBGP9) [**Schmidt 58660 Thomas Kinkade Harry Potter Puzzle 1000 Teile**Schmidt**€11.50**15 rev7mo ago](https://www.amazon.de/dp/B0G5YD3DF3) [**Schmidt 58628 Kleinod am Meer Thomas Kinkade Puzzle 1000 Teile**Schmidt**€12.34**29 rev11mo ago](https://www.amazon.de/dp/B0FL7NB999) [**Ravensburger Kinderpuzzle - 12004140 Zurück in Hogwarts - Harry Potter Puzzle für Kinder ab 9 Jahren mit 300 Teilen im XXL-Format**Ravensburger**€9.55**24 rev1y ago](https://www.amazon.de/dp/B0DT11QTZR) [**Ravensburger Puzzle 12001507 - Holidays At Hogwarts - 1000 Teile Harry Potter Puzzle für Erwachsene und Kinder ab 14 Jahren**Ravensburger**€11.49**14 rev1y ago](https://www.amazon.de/dp/B0DSZYN2BN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Puzzle 1000 Teile Erwachsene Castle 1000-Teile-Puzzle 70 X 50cm Klassische Puzzles Erwachsene Geeignet als Wanddekoration und Geschenk mit 1:1-Poster und Geschenkbox**Jigspsyzh**€10.91**4.6★**▲ 420%**](https://www.amazon.de/dp/B0GHRYBGP9) [**Harry Potter Multi-Dimensionales Puzzle (1000 Teile)**theory11**€37.00**4.6★**▲ 373%**](https://www.amazon.de/dp/B0DQVTWQ3K) [**Schmidt 58660 Thomas Kinkade Harry Potter Puzzle 1000 Teile**Schmidt**€11.50**4.4★**▲ 264%**](https://www.amazon.de/dp/B0G5YD3DF3) [**Clementoni HQ Collection - Harry Potter Puzzle 1000 Teile - Puzzle für Erwachsene - anspruchsvolles Puzzle von Clementoni 39786**Clementoni**€10.14**4.7★**▲ 139%**](https://www.amazon.de/dp/B0BTDGHWNB) [**Ravensburger Puzzle 12000720 - Hogwarts Karte - 1500 Teile Harry Potter-Puzzle für Erwachsene und Kinder ab 14 Jahren Harry Potter Geschenke**Ravensburger**€14.66**4.8★**▲ 97%**](https://www.amazon.de/dp/B0CPFL9ZR9)
**~~View all trending →~~**
## **What buyers say about harry potter puzzle**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**27%
*“Beste Qualität”*
**Spaß/Unterhaltungserlebnis**15%
*“Kind war Happy”*
**Design insgesamt**9%
*“Schönes Design”*
**Farbe**7%
*“gute Farben die an Übergängen gut zu sortieren sind.”*
**Korrekt Inhalt**7%
*“Das 1000 Teile Puzzle macht einen sehr guten Eindruck”*
**Geschenk Zweck**6%
*“Auch die Geschenkbox ist schön gemacht”*
**beworben Vs Tatsächliches Produkt**6%
*“hat 100% meine Erwartungen erfüllt”*
**Sammlungsobjekte**6%
*“Schönes Landschafts Bild wie immer ein Genuss”*
**Benutzerfreundlichkeit**2%
*“leicht zu puzzeln”*
**Stärke**2%
*“Stabil”*
### **What buyers complain about **
**Qualität insgesamt**18%
*“Keine Premium Qualität”*
**Defekt Material/Teile**16%
*“Fehlende Teile”*
**Farbe**13%
*“zu blasse und matte Farbe”*
**Dicke**5%
*“Die Puzzleteile sind relativ dünn”*
**beworben Vs Tatsächliches Produkt**3%
*“Reklamation”*
**Geschenk Zweck**3%
*“Da es sich um ein Geschenk handelte, wurde es zurück geschickt”*
**Druckqualität**3%
*“Wenn man ein Teil nochmal heraus lösen muss geht oft schon die bedruckte Seite ab”*
**Benutzerfreundlichkeit**3%
*“Ist schwierig zu machen”*
**Hartes Gefühl**3%
*“Schwieriger als gedacht”*
**Genauigkeit insgesamt**3%
*“Unvollständig”*
### **Top return reasons **
**Defekt Material/Teile**51%
**Geschenk Zweck**11%
**Produktzustand**8%
**Gesamtgröße**6%
**Haftung/Klebrigkeit**5%
**Qualität insgesamt**4%
**beworben Vs Tatsächliches Produkt**3%
**Druckqualität**2%
**Dünn**1%
**Kompatibilität – insgesamt**1%
## **Common questions**
- **Is harry potter puzzle profitable to sell on Amazon Germany?**
- The niche generates €141K/yr across 42 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -52.3%. Flapen's verdict: Skip it (44/100).
- **How competitive is the harry potter puzzle niche?**
- 12 brands and 192 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in harry potter puzzle?**
- Top complaints mined from reviews: Qualität insgesamt, Defekt Material/Teile, Farbe. The return rate is 0.9%.
- **When does demand for harry potter puzzle peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 7.7× the quietest.
- **What does it cost to enter the harry potter puzzle niche?**
- Listings span €7.29–€45.25; the average listing price is €14.12 (sweet spot $15–$100). The average incumbent carries 725 reviews — the moat a new listing must climb.
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