---
title: "Glurak — €403K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/spielzeug/glurak"
last_updated: "2026-08-06T23:02:45.548Z"
locale: en
meta:
description: "Niche score 46/100 · €403K/yr market · 380K searches/yr · €47.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · €403K/yr market · 380K searches/yr · €47.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Glurak — €403K/yr Amazon DE Niche (2026) - Flapen"
---
# **glurak**
**Skip it**
Soft demand (-27.1% this quarter) — this niche doesn't clear our bar today.
Market size 56Growth 11Conversion 28Competition 65Returns 94Price range 16Avg price 94Brand share 20Review moat 63Quality gap 32
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€47.56**
avg listing price — sweet spot $15–$100
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****984.17**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****€403K**
€403K/yr · 380K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****€10.58–€544.74**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-27.1%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, glurak is a €403K/yr Amazon Germany market (380K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 46/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **glurak market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **€285K–€380K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#402**
- **Page quality**
- **0%**
- **Prime**
- **73%**
- **Sponsored**
- **43%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **—flat
**Sellers**
**299**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 88%
**Open market**
**5%**
- Pokémon74% - Mega Brands6% - Jazwares5% - BB-Toy-Trades5% - Mega Bloks3% - Funko2% - Open — no brand owns it (3 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -27.1% search growth over the last 90 days.
30K20KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 5.9×
[**Open Trend **](https://flapen.com/research/de/spielzeug/glurak/trend)
## **Top glurak search terms**
- **glurak**80K/yr-16.6%1.2% conv. - **glurak kuscheltier**69K/yr-24.5%3.3% conv. - **pokemon glurak**53K/yr-23.0%1.1% conv. - **mega glurak**24K/yr-48.9%0.7% conv. - **glurak karte**15K/yr+24.4%0.1% conv. - **glurak figur**16K/yr-18.7%3.1% conv. - **glurak ex**19K/yr-26.8%0.3% conv. - **charizard**10K/yr-19.9%0.7% conv. - **pokemon glurak plüsch**8K/yr-13.9%2.1% conv. - **pokemon glurak karte**5K/yr+22.1%0.2% conv. [**All search terms **](https://flapen.com/research/de/spielzeug/glurak/search-terms)
## **Top glurak products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€40K20%€81K30%€121K40%€161K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pokémon PKW3723-30 cm Plüsch - Glurak offizielles Plüsch**Pokémon**€19.47**4.8★798 rev](https://www.amazon.de/dp/B0C3MR9N75) [2**Pokémon Glurak/Charizard Originals Retro-Kurzpyjama Rot 7-8 Jahre 128cm**Pokémon**€15.36**4.4★144 rev](https://www.amazon.de/dp/B0CS1F6H84) [3**Pokémon-Sammelkartenspiel: Tin-Box Mega-Glurak Mega-Glurak Y-ex (4 Boosterpacks und 1 holografische Promokarte)**Pokémon**€21.76**4.8★369 rev](https://www.amazon.de/dp/B0GGJ7KCW6) [4**Pokémon-Sammelkartenspiel: Tin-Box Mega-Glurak Mega-Glurak X-ex (4 Boosterpacks und 1 holografische Promokarte)**Pokémon**€21.55**4.8★428 rev](https://www.amazon.de/dp/B0GGHSKQ48) [5**Pokémon PKW3459 - Battle Figure Pack - Glurak & Pikachu beweglicher Glurak mit Pikachu**Pokémon**€16.07**4.4★302 rev](https://www.amazon.de/dp/B0D8QF5LLD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LEGO Pokémon Bisaflor Glurak und Turtok - 3D Modellbau für Erwachsene - 3 Anime Figuren als DIY Deko für Schreibtisch oder Regal - Gaming Geschenkidee für Fans und Sammler - 72153**LEGO**€544.74**7 rev1mo ago](https://www.amazon.de/dp/B0FPXGTWZT) [**Pokémon-Sammelkartenspiel: Tin-Box Mega-Glurak Mega-Glurak Y-ex (4 Boosterpacks und 1 holografische Promokarte)**Pokémon**€21.76**369 rev5mo ago](https://www.amazon.de/dp/B0GGJ7KCW6) [**Pokémon-Sammelkartenspiel: Tin-Box Mega-Glurak Mega-Glurak X-ex (4 Boosterpacks und 1 holografische Promokarte)**Pokémon**€21.55**428 rev5mo ago](https://www.amazon.de/dp/B0GGHSKQ48) [**Pokémon PKW4523-15cm Select Figure - Mega-Glurak Y offizielle bewegliche Figur**Pokémon**€22.78**38 rev7mo ago](https://www.amazon.de/dp/B0G1Z9Q1VJ) [**Pokemon Jacke Für Jungen Pikachu Bomberjacke Mit Bouclé Applikation Jacken Für Jungen Aus Baumwolle Jacke Bomberjacke Mit Print Im Versity-Stil Schwarz 140**Pokémon**€27.38**136 rev11mo ago](https://www.amazon.de/dp/B0FLDK4T7K)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pokemon Jungen Schlafanzug Schwarz 128**Pokémon**€16.77**4.2★**▲ 339%**](https://www.amazon.de/dp/B07XD2LFFT) [**Pokémon Kids - Glurak - Bring The Heat Unisex Langarmshirt schwarz/orange 134/140**Pokémon**€21.66**4.7★**▲ 300%**](https://www.amazon.de/dp/B0C3PLWKD1) [**Pokémon Glurak/Charizard Originals Retro-Kurzpyjama Rot 7-8 Jahre 128cm**Pokémon**€15.36**4.4★**▲ 283%**](https://www.amazon.de/dp/B0CS1F6H84) [**Pokemon Jacke Für Jungen Pikachu Bomberjacke Mit Bouclé Applikation Jacken Für Jungen Aus Baumwolle Jacke Bomberjacke Mit Print Im Versity-Stil Schwarz 140**Pokémon**€27.38**4.5★**▲ 279%**](https://www.amazon.de/dp/B0FLDK4T7K) [**LEGO Pokémon Bisaflor Glurak und Turtok - 3D Modellbau für Erwachsene - 3 Anime Figuren als DIY Deko für Schreibtisch oder Regal - Gaming Geschenkidee für Fans und Sammler - 72153**LEGO**€544.74**4.4★**▲ 216%**](https://www.amazon.de/dp/B0FPXGTWZT)
**~~View all trending →~~**
## **What buyers say about glurak**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sammlungsobjekte**26%
*“Super Ultra Premium Collection”*
**Preis-Leistungs-Verhältnis**23%
*“Beste Preisleistung”*
**Qualität insgesamt**20%
*“Cooles Produkt”*
**beworben Vs Tatsächliches Produkt**13%
*“Produkt wie angegeben”*
**Geschenk Zweck**4%
*“Cooles Geschenk”*
**Spaß/Unterhaltungserlebnis**3%
*“Mega Spiel”*
**Design insgesamt**3%
*“coolem Design”*
**Gesamtgröße**3%
*“Passt”*
**Stärke**1%
*“Der Rest ist solide”*
**Benutzerfreundlichkeit**1%
*“viel Spaß beim Öffnen.”*
### **What buyers complain about **
**Qualität insgesamt**21%
*“Flop”*
**Preis-Leistungs-Verhältnis**16%
*“Was man bekommt, ist kein garantierter Wert”*
**Haltbarkeit**6%
*“Beim ersten Mal war der Schwanz abgebrochen”*
**Geschenk Zweck**4%
*“das war ein Geschenk an mich Selber zum Geburtstag leider waren die Packs Offen schade um das Geld.”*
**beworben Vs Tatsächliches Produkt**4%
*“Anders als erwartet”*
**Defekt Material/Teile**3%
*“Der Artikel kam leider beschädigt bei mir an”*
**Griff**3%
*“Schweif hält nicht”*
**Entflammbar**3%
*“6x mal Fatale Flammen”*
**Geruch**3%
*“Von Amazon bezogen alles Dufte”*
**Funktionalität insgesamt**3%
*“Leider hat die Einladung nicht funktioniert”*
### **Top return reasons **
**Defekt Material/Teile**15%
**Funktionalität insgesamt**14%
**Gesamtgröße**12%
**Produktzustand**10%
**beworben Vs Tatsächliches Produkt**8%
**Preis-Leistungs-Verhältnis**5%
**Mechanismus probleme**5%
**Geschenk Zweck**5%
**Qualität insgesamt**4%
**Haftung/Klebrigkeit**4%
## **Common questions**
- **Is glurak profitable to sell on Amazon Germany?**
- The niche generates €403K/yr across 30 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is -27.1%. Flapen's verdict: Skip it (46/100).
- **How competitive is the glurak niche?**
- 9 brands and 299 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in glurak?**
- Top complaints mined from reviews: Qualität insgesamt, Preis-Leistungs-Verhältnis, Haltbarkeit. The return rate is 1.1%.
- **When does demand for glurak peak?**
- Demand peaks in Jul–Aug–Sep; the busiest month runs 5.9× the quietest.
- **What does it cost to enter the glurak niche?**
- Listings span €10.58–€544.74; the average listing price is €47.56 (sweet spot $15–$100). The average incumbent carries 984 reviews — the moat a new listing must climb.
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