---
title: "Products — enjbrick - Flapen"
canonical_url: "https://flapen.com/research/de/spielzeug/enjbrick/products"
last_updated: "2026-08-09T22:45:59.762Z"
locale: en
meta:
  description: "Niche score 51/100 · €907K/yr market · 1.6M searches/yr · €78.03 avg price. Soft demand (-32.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · €907K/yr market · 1.6M searches/yr · €78.03 avg price. Soft demand (-32.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — enjbrick - Flapen"
---

# **enjbrick**

**Worth a look**

Shows a fragmented shelf (top 5 take 18% of clicks), but soft demand (-32.0% this quarter) keeps it on the watch list.

Market size 76Growth 9Conversion 9Competition 96Returns 96Price range 10Avg price 83Brand share 32Review moat 52Quality gap 32

**Competition**

**Incredible****18%**

top-5 click share — an open shelf

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****€78.03**

avg listing price — sweet spot $15–$100

**Market size**

**Great****€907K**

€907K/yr · 1.6M searches

**Review moat**

**Good****1,412.48**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****€11.65–€882.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-32.0%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")

## Products