---
title: "dumpling squishy — €211K/yr Amazon Germany Niche, Score 74/100 - Flapen"
canonical_url: "https://flapen.com/research/de/spielzeug/dumpling-squishy"
last_updated: "2026-07-20T20:00:00.733Z"
locale: en
meta:
description: "dumpling squishy shows demand growing +669.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "dumpling squishy shows demand growing +669.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "dumpling squishy — €211K/yr Amazon Germany Niche, Score 74/100 - Flapen"
---
# **dumpling squishy**
**Worth a look**
Shows demand growing +669.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 41Growth 100Conversion 19Competition 75Returns 100Price range 77Avg price 72Brand share 68Review moat 99Quality gap 100
**Growth**
**Incredible****+669.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Incredible****2.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Incredible****0.0%**
return rate — above 6% kills the launch gate
**Review moat**
**Incredible****17.9**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****€7.53–€41.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****40%**
top-5 click share — an open shelf
**Avg price**
**Good****€14.67**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****€211K**
€211K/yr · 942K searches
**Conversion**
**Bad****1.5%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, dumpling squishy is a €211K/yr Amazon Germany market (942K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 74/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **€220K–€293K**
- units × avg price
- **Launch success**
- **42%**
- 20 of 48 new (360d)
- **Conversion rate**
- **1.5%**
- **Avg BSR**
- **#238**
- **Page quality**
- **0%**
- **Prime**
- **58%**
- **Sponsored**
- **98%**
- **Out of stock**
- **43.4%**
- **Avg brand age**
- **17 months**
- **Avg seller age**
- **194 days**
## **Competition**
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.
**Brands**
**27 **▲rising
**Sellers**
**31**
**Top-5 brand share**
**64%**
Top 20: 95%
**Top-5 click share**
**40%**
Top 20: 77%
**Open market**
**31%**
- G CELOXO23% - HeartGlobal18% - TrendandStylez13% - Sulobom5% - Eznaobo5% - Pipihome5%
## **Demand**
Weekly Amazon search volume, last 17 weeks — +669.1% search growth over the last 90 days.
225K175KSpike '26Mar '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/de/spielzeug/dumpling-squishy/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€6K6%€13K9%€19K12%€25K110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 48 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**1x Squishy Dumplings Buns mit Box Anti-Stress Spielzeug Große 10 cm Mystery Dumplings Geschenkidee für Kinder & Erwachsene +Heartglobal Versandschutz**HeartGlobal**€8.45**2.8★17 rev](https://www.amazon.de/dp/B0GX2XD2MD) [2**XXL Squishy Dumpling Glitzer Viral Mystery - Trend Überraschungs Anti-Stress Spielzeug für Kinder - Super weiche Squishys zum sammeln - Steamed Buns Anti Stress Ball Knetball Baozi Mochi Büro**G CELOXO**€15.61**1.8★15 rev](https://www.amazon.de/dp/B0H6JSNTMN) [3**Glitzer Squishy Dumpling XXL Viral Mystery | TikTok Trend Überraschungs Anti-Stress Spielzeug für Kinder | Super weiche Squishys Dumplings zum sammeln Büro Mochi Baozi (1 Stück - Matte)**G CELOXO**€14.89**2.1★65 rev](https://www.amazon.de/dp/B0GZX2P6RN) [4**stylx Squishy 1x Dumplings Buns Virale Geschenkidee kleine 5cm Mystery Dumplings Trend mit Box Anti Stress Steamed Buns Cute Süß**stylx**€7.53**2.6★13 rev](https://www.amazon.de/dp/B0GXL61TP6) [5**Mystery Dumplings Squishy Buns 1er 3er 4er Set Glitzer & Matt Überraschungsfarbe 5 5cm Squeeze Toy mit Steamer Box Anti Stress Ball Knetball Baozi Mochi Büro (1er - Glitzer)**TrendandStylez**€12.56**1.5★14 rev](https://www.amazon.de/dp/B0H4B7M4JZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bao Bun Stress Balls**Bukbas**€9.60**16 revtoday](https://www.amazon.de/dp/B0GTXXJXSS) [**Dumpling Squishy Knödel Quetschball Antistress Fidget Toy Kinder Erwachsene**TrendandStylez**€12.83**0 rev2w ago](https://www.amazon.de/dp/B0H75XB184) [**XXL Squishy Dumpling Glitzer Viral Mystery - Trend Überraschungs Anti-Stress Spielzeug für Kinder - Super weiche Squishys zum sammeln - Steamed Buns Anti Stress Ball Knetball Baozi Mochi Büro**G CELOXO**€15.61**15 rev3w ago](https://www.amazon.de/dp/B0H6JSNTMN) [**Squishy Dumpling Mystery Original Set Squishy Dumplings Gold Glitzer Buns Anti Stress Toy (Mystery)**Stayins**€12.75**5 rev3w ago](https://www.amazon.de/dp/B0H6BCX69P) [**Glitter Squishy**Pipihome**€21.99**5 rev3w ago](https://www.amazon.de/dp/B0GVY2M73L)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dumplings Squishy Bun Glitter Squishies Dumpling with Box Squishy Stress Balls Soft Squeeze Decompression Dough for Adults Office & Study Relaxation (Glitter White Gold)**TIEBLU**€15.18**3.7★**— 2%**](https://www.amazon.de/dp/B0GWDBNQX2) [**Dumpling Squishy Glitter Dumpling Squishy Mystery mit Dampfgarer Stress Relief Sensory Ball Wirkt Angstlösend Und Hat Eine Schnelle**LuWomenre**€13.01**1.6★**— 2%**](https://www.amazon.de/dp/B0GV3PH81P) [**Mystery Dumplings Squishy Buns 1er 3er 4er Set Glitzer & Matt Überraschungsfarbe 5 5cm Squeeze Toy mit Steamer Box Anti Stress Ball Knetball Baozi Mochi Büro (2er - 1Matt + 1Glitzer)**TrendandStylez**€20.26**1.5★**— 2%**](https://www.amazon.de/dp/B0H49VSH4M) [**Dumpling Squishy Knödel Quetschball Antistress Fidget Toy Kinder Erwachsene**TrendandStylez**€12.83**0.0★**— 2%**](https://www.amazon.de/dp/B0H75XB184) [**TKGEOUE 1 Zufällig Dumplings Squishy with Steamer Box - Non-Edible Stressabbau-Spielzeug Squishy für Erwachsene Ideal als Partygeschenk oder Goodie Bag (A)**TKGEOUE**€13.76**2.2★**— 2%**](https://www.amazon.de/dp/B0GSVM852R)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Spaß/Unterhaltungserlebnis**17%
*“Super Spielspass”*
**Qualität insgesamt**11%
*“Super Qualität”*
**Geschenk Zweck**11%
*“Geschenk”*
**Helligkeit/Glanz/Glühen**11%
*“Am meisten hatten wir uns auf den "Glow in the dark" Effekt gefreut, der mit einem schönen Glow auch in der Nacht im Kinderzimmer funktionieren soll.”*
**Farbe**6%
*“Dumplings sind farblich schön, mehr nicht”*
**Weiches Gefühl**6%
*“Von der Form und dem weichen Material her kommt es bei ihr richtig gut an und genau dafür ist so ein Spielzeug schließlich gedacht”*
**Design insgesamt**5%
*“Durchdachtes Design”*
**Benutzerfreundlichkeit**5%
*“Einfach drücken, kneten, entspannen”*
**Komfort insgesamt**4%
*“Beruhigt,liegt gut in der Hand und sicher mitzunehmen”*
**beworben Vs Tatsächliches Produkt**4%
*“Entspricht der Vorstellung”*
### **What buyers complain about **
**Geruch**29%
*“stinky”*
**Qualität insgesamt**19%
*“sind schlechte Qualität”*
**Haltbarkeit**17%
*“Nach nichtmal 30 Minuten defekt”*
**Preis-Leistungs-Verhältnis**13%
*“Keine 15€ wert”*
**beworben Vs Tatsächliches Produkt**7%
*“Bilder irreführend”*
**Gesamtgröße**2%
*“Es ist max. 5cm gross”*
**Farbe**2%
*“Der pinke fehlt”*
**Auslaufsicher**1%
*“Leider war einer der Squishys bereits bei der Lieferung defekt und undicht”*
**Komfort insgesamt**1%
*“Rieht sehr unangenehm”*
**Produktzustand**1%
*“War verschmutzt wahrscheinlich schon gebraucht”*
### **Top return reasons **
**Geruch**21%
**Defekt Material/Teile**17%
**Auslaufsicher**11%
**Qualität insgesamt**8%
**Haltbarkeit**7%
**Gesamtgröße**6%
**Farbe**6%
**beworben Vs Tatsächliches Produkt**6%
**Preis-Leistungs-Verhältnis**4%
**Produktzustand**3%
## **Common questions**
- **Is dumpling squishy profitable to sell on Amazon Germany?**
- The niche generates €211K/yr across 48 tracked products. 20 of 48 products launched in the last 360 days are still selling. 90-day search growth is +669.1%. Flapen's verdict: Worth a look (74/100).
- **How competitive is the dumpling squishy niche?**
- 27 brands and 31 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in dumpling squishy?**
- Top complaints mined from reviews: Geruch, Qualität insgesamt, Haltbarkeit. The return rate is 0.0%.
- **What does it cost to enter the dumpling squishy niche?**
- Listings span €7.53–€41.58; the average listing price is €14.67 (sweet spot $15–$100). The average incumbent carries 18 reviews — the moat a new listing must climb.
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