---
title: "Melodica — €99K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/musikinstrumente-dj-equipment/melodica"
last_updated: "2026-07-21T14:31:44.518Z"
locale: en
meta:
description: "Niche score 44/100 · €99K/yr market · 83K searches/yr · €28.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · €99K/yr market · 83K searches/yr · €28.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Melodica — €99K/yr Amazon DE Niche (2026) - Flapen"
---
# **melodica**
**Skip it**
Soft demand (-32.2% this quarter) — this niche doesn't clear our bar today.
Market size 25Growth 9Conversion 52Competition 40Returns 83Price range 90Avg price 95Brand share 36Review moat 47Quality gap 45
**Avg price**
**Incredible****€28.53**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€9.93–€92.55**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.6%**
return rate — above 6% kills the launch gate
**Conversion**
**Good****4.2%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,807.32**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****€99K**
€99K/yr · 83K searches
**Growth**
**Bad****-32.2%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, melodica is a €99K/yr Amazon Germany market (83K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **melodica market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **€71K–€86K**
- units × avg price
- **Launch success**
- **—**
- 0 of 0 new (360d)
- **Conversion rate**
- **4.2%**
- **Avg BSR**
- **#2,152**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **58%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **198 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**46**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**11%**
- CAHAYA30% - Triola25% - Jan & Jul13% - Hohner9% - Seydel7% - Bontempi5% - Open — no brand owns it (5 brands, 11%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -32.2% search growth over the last 90 days.
5K4KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 4.6×
[**Open Trend **](https://flapen.com/research/de/musikinstrumente-dj-equipment/melodica/trend)
## **Top melodica search terms**
- **melodica**29K/yr-6.0%2.9% conv. - **triola**24K/yr-48.6%3.9% conv. - **triola für kinder 3-12**10K/yr-49.7%6.7% conv. - **melodica kinder**10K/yr-56.6%3.1% conv. - **melodicas**3K/yr-19.3%0.7% conv. - **melodika**3K/yr-6.3%3.4% conv. - **melodica hohner**4K/yr-46.3%1.6% conv. [**All search terms **](https://flapen.com/research/de/musikinstrumente-dj-equipment/melodica/search-terms)
## **Top melodica products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€10K20%€20K30%€30K40%€40K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Triola 12 Seydel 70120 | Blasharmonika mit 12 Tönen inkl. Spielanleitung mit Liedbeispielen**Triola**€26.35**4.7★1,325 rev](https://www.amazon.de/dp/B001LEMB7O) [2**CAHAYA 32 Tasten Melodica für Kinder Melodica Instrument mit Tragetasche geeignet für Anfänger Studenten musikalisches Geschenk für Jungen und Mädchen Schwarz CY0050-1**CAHAYA**€16.46**4.5★6,048 rev](https://www.amazon.de/dp/B0728GCXFK) [3**Triola by Seydel Triola-Komplettes Geschenkpaket mit 5 Notenheften Musizieren mit bunten Noten und Tasche**Seydel**€41.02**4.6★251 rev](https://www.amazon.de/dp/B004CGD8AW) [4**Bontempi 331012 Musikinstrument Melodica 10 Tasten**Bontempi**€10.49**4.0★145 rev](https://www.amazon.de/dp/B01N2VJF6Y) [5**Jan & Jul Atmungsaktiver Kinder Sonnenhut für Mädchen Reine Baumwolle (L: 2-5 Jahre Red Poppy)**Jan & Jul**€16.61**4.8★3,702 rev](https://www.amazon.de/dp/B0CNY79D98)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Jan & Jul Atmungsaktiver Kinder Sonnenhut für Mädchen Reine Baumwolle (L: 2-5 Jahre Red Poppy)**Jan & Jul**€16.61**3,702 rev2y ago](https://www.amazon.de/dp/B0CNY79D98) [**Jan & Jul Atmungsaktiver Kinder Xplorer Sonnenhut für Jungen (Bear Camp 2-5 Jahre)**Jan & Jul**€19.35**924 rev2y ago](https://www.amazon.de/dp/B0CNY622W1) [**Jan & Jul Atmungsaktiver Kinder Sonnenhut für Mädchen Reine Baumwolle (L: 2-5 Jahre Yellow Flower)**Jan & Jul**€18.60**3,884 rev2y ago](https://www.amazon.de/dp/B0CNY79WGC) [**Classic Cantabile FML-32 RD Melodica - Blasharmonika mit 32 Tasten - Tonumfang: f - c - Booklet mit 5 Kinderliedern und bunten Aufklebern - Mit Etui Mundstück und Anblasschlauch - Rot**Classic Cantabile**€17.08**122 rev3y ago](https://www.amazon.de/dp/B0BMLQH4RB) [**CAHAYA 32 Tasten Melodica für Kinder Melodica Instrument mit Tragetasche geeignet für Anfänger Studenten musikalisches Geschenk für Jungen und Mädchen Rosa CY0050-3**CAHAYA**€16.64**6,048 rev5y ago](https://www.amazon.de/dp/B097BL468N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jan & Jul Atmungsaktiver Kinder Sonnenhut für Mädchen Reine Baumwolle (L: 2-5 Jahre Yellow Flower)**Jan & Jul**€18.60**4.8★**▲ 431%**](https://www.amazon.de/dp/B0CNY79WGC) [**Jan & Jul Atmungsaktiver Kinder Sonnenhut für Mädchen Reine Baumwolle (L: 2-5 Jahre Erdbeere)**Jan & Jul**€19.00**4.8★**▲ 430%**](https://www.amazon.de/dp/B07YX97VHR) [**Jan & Jul Atmungsaktiver Kinder Sonnenhut für Mädchen Reine Baumwolle (L: 2-5 Jahre Red Poppy)**Jan & Jul**€16.61**4.8★**▲ 406%**](https://www.amazon.de/dp/B0CNY79D98) [**Jan & Jul Atmungsaktiver Kinder Xplorer Sonnenhut für Jungen (Bear Camp 2-5 Jahre)**Jan & Jul**€19.35**4.6★**▲ 365%**](https://www.amazon.de/dp/B0CNY622W1) [**Hohner Melodica HOC943311 Superforce 37 Black Buttons**Hohner**€54.51**4.1★**▲ 108%**](https://www.amazon.de/dp/B07CG5XJ4H)
**~~View all trending →~~**
## **What buyers say about melodica**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**34%
*“Super Produkt”*
**Audioqualität**24%
*“Für 20 eur klingt sehr gut”*
**Gesamtgröße**10%
*“passt”*
**Farbe**10%
*“Die Farbe ist genau wie auf dem Bild”*
**Nacken fit**5%
*“Er ist schön lang im Nacken”*
**Tunen-Aufbewahrung**5%
*“Schöne Melodica, gibt es in verschiedenen Farben”*
**Touch-/Tastensteuerung**3%
*“Die Buttons sind auch weich”*
**Geräuschpegel**3%
*“Für 20 eur klingt sehr gut”*
**Portabilität**3%
*“Die Tragetasche ist ebenfalls praktisch”*
**Benutzerfreundlichkeit**3%
*“Ebenfalls praktisch”*
### **What buyers complain about **
**Haltbarkeit**50%
*“Der Schlauch zum pusten ist nach 1 Woche kaputt gegangen”*
**Produktzustand**50%
*“Schon gebrauchte Artikel erhalten”*
### **Top return reasons **
**Gesamtgröße**33%
**Audioqualität**13%
**Touch-/Tastensteuerung**12%
**Qualität insgesamt**10%
**Defekt Material/Teile**7%
**Produktzustand**7%
**Farbe**7%
**Funktionalität insgesamt**3%
**beworben Vs Tatsächliches Produkt**2%
**Atmungsaktivität**2%
## **Common questions**
- **Is melodica profitable to sell on Amazon Germany?**
- The niche generates €99K/yr across 19 tracked products. 90-day search growth is -32.2%. Flapen's verdict: Skip it (44/100).
- **How competitive is the melodica niche?**
- 11 brands and 46 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in melodica?**
- Top complaints mined from reviews: Haltbarkeit, Produktzustand. The return rate is 1.6%.
- **When does demand for melodica peak?**
- Demand peaks in Nov–Dec; the busiest month runs 4.6× the quietest.
- **What does it cost to enter the melodica niche?**
- Listings span €9.93–€92.55; the average listing price is €28.53 (sweet spot $15–$100). The average incumbent carries 1,807 reviews — the moat a new listing must climb.
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