---
title: "Wrigleys Kaugummi — €166K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/wrigleys-kaugummi"
last_updated: "2026-08-10T08:33:19.842Z"
locale: en
meta:
description: "Niche score 44/100 · €166K/yr market · 345K searches/yr · €20.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · €166K/yr market · 345K searches/yr · €20.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Wrigleys Kaugummi — €166K/yr Amazon DE Niche (2026) - Flapen"
---
# **wrigleys kaugummi**
**Skip it**
Soft demand (-32.4% this quarter) — this niche doesn't clear our bar today.
Market size 34Growth 9Conversion 29Competition 24Returns 100Price range 61Avg price 89Brand share 29Review moat 66Quality gap 70
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€20.65**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****857.87**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****€2.62–€34.53**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****€166K**
€166K/yr · 345K searches
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-32.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, wrigleys kaugummi is a €166K/yr Amazon Germany market (345K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 44/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **wrigleys kaugummi market data**
- **Units sold / yr**
- **10K–13K**
- avg 500–750/product
- **Revenue / yr**
- **€207K–€258K**
- units × avg price
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#95**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **2.1%**
- **Avg brand age**
- **77 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**35**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**7%**
- Wrigley's58% - EXTRA8% - Big Red8% - Doublemint7% - OD Trading LTD6% - The Hampton Candy Company5% - Open — no brand owns it (2 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -32.4% search growth over the last 90 days.
18K13KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/wrigleys-kaugummi/trend)
## **Top wrigleys kaugummi search terms**
- **wrigleys kaugummi streifen**79K/yr-40.8%2.2% conv. - **wrigleys kaugummi**81K/yr-11.1%2.5% conv. - **kaugummi streifen**37K/yr-27.0%1.1% conv. - **kaugummi wrigleys**21K/yr-32.7%3.1% conv. - **wrigleys spearmint**21K/yr-44.6%2.4% conv. - **wrigleys chewing gum kaugummi**20K/yr-27.0%1.2% conv. - **wrigleys**17K/yr-37.3%2.2% conv. - **spearmint kaugummi**15K/yr-12.6%1.7% conv. - **streifen kaugummi**16K/yr-38.4%1.2% conv. - **wrigleys wrigleys spearmint**13K/yr-33.6%0.9% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/wrigleys-kaugummi/search-terms)
## **Top wrigleys kaugummi products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€17K20%€33K30%€50K40%€66K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Galaxy Wrigleys Kaugummi Spearmint 13 g 20 Stück**Wrigley's**€34.53**3.8★101 rev](https://www.amazon.de/dp/B01ELCW29Y) [2**Wrigleys Doublemint Gum 5 Count (Pack of 40)**Wrigley's**€29.24**4.6★6,308 rev](https://www.amazon.de/dp/B003MZBD1U) [3**Wrigleys Kaugummi Big Red Zimt 15 Streifen**Big Red**€5.22**4.2★1,061 rev](https://www.amazon.de/dp/B004G5KA8M) [4**Doublemint Extra Wrigleys Double Mint Kaugummi 20 x 5 Sticks**Doublemint**€24.95**4.2★36 rev](https://www.amazon.de/dp/B07NF9J78K) [5**The Hampton Candy Company Wrigley Juicy Fruit Kaugummi 15 Stäbchen (4 Stück) 60 Stück**The Hampton Candy Company**€15.42**4.2★127 rev](https://www.amazon.de/dp/B0D6C4KHRG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**WRIGLEYS Doublemint Kaugummi 20x5 Stück**OD Trading LTD**€19.23**13 rev9mo ago](https://www.amazon.de/dp/B0FT6ZCKDK) [**Wrigleys Juicy Fruit Kaugummi - 20 Packungen - 20x 5 Streifen - 100 Stück**Juicy Fruit**€24.82**13 rev11mo ago](https://www.amazon.de/dp/B0FK5WRQGN) [**WRIGLEYS Juicy Fruit Kagummi- Juicy Fruit Kaugummi-Pellets - 30x12g**OD Trading LTD**€23.95**27 rev1y ago](https://www.amazon.de/dp/B0F9654CQH) [**Doublemint Extra Wrigleys Double Mint Kaugummi 20 x 5 Sticks**Doublemint**€24.95**36 rev1y ago](https://www.amazon.de/dp/B07NF9J78K) [**The Hampton Candy Company Wrigley Juicy Fruit Kaugummi 15 Stäbchen (4 Stück) 60 Stück**The Hampton Candy Company**€15.42**127 rev1y ago](https://www.amazon.de/dp/B0D6C4KHRG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WRIGLEYS Doublemint Kaugummi 20x5 Stück**OD Trading LTD**€19.23**3.7★**▲ 267%**](https://www.amazon.de/dp/B0FT6ZCKDK) [**Extra Professional Kaugummi Zuckerfrei Fresh Speartmint 50 Dragees Xylitol Kaugummi ohne Zucke mit Minz Frische (50 Dragees)**EXTRA**€2.62**4.7★**▲ 40%**](https://www.amazon.de/dp/B0C2D3YK78) [**The Hampton Candy Company Wrigley Juicy Fruit Kaugummi 15 Stäbchen (4 Stück) 60 Stück**The Hampton Candy Company**€15.42**4.2★**▲ 39%**](https://www.amazon.de/dp/B0D6C4KHRG) [**Extra Professional Kaugummi Zuckerfrei Fresh Strong Mint 50 Dragees Xylitol Kaugummi ohne Zucke mit Minz Frische (50 Dragees)**EXTRA**€2.63**4.7★**▲ 19%**](https://www.amazon.de/dp/B0C2D45NCJ) [**Extra Professional White Kaugummi zuckerfrei 50 Dragees**EXTRA**€3.03**4.7★**— 8%**](https://www.amazon.de/dp/B0C2D3TN1R)
**~~View all trending →~~**
## **What buyers say about wrigleys kaugummi**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**40%
*“Schmeckt”*
**Geschmack**11%
*“Mega Geschmack”*
**Preis-Leistungs-Verhältnis**7%
*“Preis war fair, also direkt geordert”*
**Frische**5%
*“Sehr frisch”*
**Qualität insgesamt**4%
*“Top Produkt”*
**beworben Vs Tatsächliches Produkt**4%
*“Die Beschreibung auf der Produktseite war aus meiner Sicht zutreffend”*
**Einfaches Kauen/Schlucken**4%
*“Super Kaugummi”*
**Süße**3%
*“Extra Professional Kaugummi Zuckerfrei bietet einen langanhaltenden, frischen Geschmack ganz ohne Zucker – ideal für zwischendurch, nach dem Essen oder unterwegs”*
**Würzigkeit**2%
*“Der scharfe Zimtgeschmack macht es zum besten Kaugummi den es jemals gab”*
**Gesamtgröße**2%
*“Passt”*
### **What buyers complain about **
**Preis-Leistungs-Verhältnis**27%
*“Warum So teuer?”*
**Geschmack insgesamt**17%
*“Schmecken überhaupt nicht”*
**Geschmack**12%
*“Völlig geschmacklos”*
**beworben Vs Tatsächliches Produkt**4%
*“Denke das ist eher Marketing”*
**Süße**4%
*“Nicht zuckerfrei”*
**Farbe**3%
*“rot statt cremefarben”*
**Gesamtgröße**3%
*“Enttäuschend klein”*
**Hartes Gefühl**3%
*“Kaugummi,heute kriegt man nur noch diese harten”*
**Qualität insgesamt**2%
*“Schlechte Qualität”*
**Würzigkeit**2%
*“Weniger Zimt, mehr scharf”*
## **Common questions**
- **Is wrigleys kaugummi profitable to sell on Amazon Germany?**
- The niche generates €166K/yr across 15 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -32.4%. Flapen's verdict: Skip it (44/100).
- **How competitive is the wrigleys kaugummi niche?**
- 8 brands and 35 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in wrigleys kaugummi?**
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Geschmack. The return rate is 0.0%.
- **When does demand for wrigleys kaugummi peak?**
- Demand peaks in Oct–Nov; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the wrigleys kaugummi niche?**
- Listings span €2.62–€34.53; the average listing price is €20.65 (sweet spot $15–$100). The average incumbent carries 858 reviews — the moat a new listing must climb.
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