---
title: "Wasser — €380K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/wasser"
last_updated: "2026-08-09T22:46:32.635Z"
locale: en
meta:
description: "Niche score 46/100 · €380K/yr market · 1.2M searches/yr · €4.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · €380K/yr market · 1.2M searches/yr · €4.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Wasser — €380K/yr Amazon DE Niche (2026) - Flapen"
---
# **wasser**
**Skip it**
Prices mostly outside the sweet spot ($0.56–$12.95) — this niche doesn't clear our bar today.
Market size 55Growth 42Conversion 71Competition 37Returns 99Price range 0Avg price 14Brand share 11Review moat 73Quality gap 35
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****570.05**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****6.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****€380K**
€380K/yr · 1.2M searches
**Growth**
**Okay****+13.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****€4.98**
avg listing price — sweet spot $15–$100
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****€0.56–€12.95**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Germany niche tracking, wasser is a €380K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 46/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **wasser market data**
- **Units sold / yr**
- **125K–150K**
- avg 4,000–5,000/product
- **Revenue / yr**
- **€623K–€747K**
- units × avg price
- **Conversion rate**
- **6.5%**
- **Avg BSR**
- **#33**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **70%**
- **Out of stock**
- **5.2%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**14**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**63%**
Top 20: 100%
**Open market**
**3%**
- Vilsa62% - by Amazon11% - Jeden Tag11% - VIO7% - Aqua Carpatica5% - Rheinfels Quelle1% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +13.3% search growth over the last 90 days.
50K30KHoliday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/wasser/trend)
## **Top wasser search terms**
- **wasser**447K/yr+9.3%5.2% conv. - **mineralwasser**150K/yr+41.2%5.4% conv. - **water**105K/yr-10.5%1.9% conv. - **wasser still**73K/yr-10.7%6.9% conv. - **mineralwasser mit kohlensäure**53K/yr+28.0%6.1% conv. - **stilles wasser**54K/yr-3.1%4.5% conv. - **sprudelwasser**38K/yr+48.8%3.8% conv. - **gerolsteiner**26K/yr+34.2%0.4% conv. - **vio**59K/yr-24.5%1.6% conv. - **vilsa**22K/yr+25.2%13.7% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/wasser/search-terms)
## **Top wasser products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€38K20%€76K30%€114K40%€152K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VILSA Mineralwasser Naturelle 6 x 1 00 l PET**Vilsa**€3.15**4.5★730 rev](https://www.amazon.de/dp/B0D5HWG3VL) [2**VILSA Mineralwasser Classic 6 x 1 00 l PET**Vilsa**€4.10**4.5★490 rev](https://www.amazon.de/dp/B0D5HW6ZRV) [3**VILSA Mineralwasser Medium 6 x 0 75 l PET**Vilsa**€2.91**4.5★524 rev](https://www.amazon.de/dp/B016CYRA00) [4**by Amazon Natürliches Mineralwasser mit Kohlensäure 6x1.5L**by Amazon**€3.35**4.3★242 rev](https://www.amazon.de/dp/B0FD3PB92K) [5**VILSA Plus Lemon 6 x 1 00 l PET**Vilsa**€3.68**4.4★514 rev](https://www.amazon.de/dp/B0D5HTNP1G)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**by Amazon Natürliches Mineralwasser mit Kohlensäure 6x1.5L**by Amazon**€3.35**242 rev9mo ago](https://www.amazon.de/dp/B0FD3PB92K) [**by Amazon Natürliches Mineralwasser mit Kohlensäure 6x500ml**by Amazon**€1.28**272 rev9mo ago](https://www.amazon.de/dp/B0FD3SG9TY) [**VILSA Carat Naturelle Bio 12 x 0 5 l Tetra Pak**Vilsa**€7.47**55 rev1y ago](https://www.amazon.de/dp/B0FC2F4THN) [**Jeden Tag Mineralwasser Naturelle 6x1 5 l PET (EINWEG) (9 l)**Jeden Tag**€2.80**102 rev1y ago](https://www.amazon.de/dp/B0DKJLSXS7) [**Jeden Tag Mineralwasser Classic 6x1 5 l PET (EINWEG) (9 l)**Jeden Tag**€2.79**65 rev1y ago](https://www.amazon.de/dp/B0DKJK6HHN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**AQUA CARPATICA 500ml x 6 Still Water Premium Natürliches Mineralwasser Mit Natürlichen Elektrolyten 100% Recycelbar BPA Frei Ohne Kohlensäure Perfekt für die Zubereitung von Babynahrung**Aqua Carpatica**€3.71**4.7★**▲ 72%**](https://www.amazon.de/dp/B08974GBLV) [**AQUA CARPATICA 500ml x 6 Naturally Sparkling Sprudel Natürliches Mineralwasser Natriumarm Nitratfrei Mit Natürlichen Elektrolyten Calcium und Magnesium Natürlich prickelnd 100% Recycelbar**Aqua Carpatica**€3.91**4.5★**▲ 55%**](https://www.amazon.de/dp/B08973Q5NB) [**Rheinfels Quelle Lemon EINWEG (6 x 0 75 l)**Rheinfels Quelle**€3.05**4.6★**▲ 35%**](https://www.amazon.de/dp/B07B7QTG7V) [**Ensinger Sport Mineralwasser Medium 0 5 l**Ensinger**€0.56**4.6★**▲ 28%**](https://www.amazon.de/dp/B0D1CT6SFZ) [**VILSA Mineralwasser Classic 6 x 1 00 l PET**Vilsa**€4.10**4.5★**▲ 21%**](https://www.amazon.de/dp/B0D5HW6ZRV)
**~~View all trending →~~**
## **What buyers say about wasser**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**39%
*“Prost”*
**Qualität insgesamt**10%
*“Super Produkt”*
**Preis-Leistungs-Verhältnis**10%
*“Preis-/Leistung OK”*
**Geschmack**9%
*“Super Geschmack”*
**Frische**7%
*“Das Vilsa Wasser schmeckt neutral, frisch, am besten eiskalt genießen”*
**Gesamtgröße**3%
*“Passt”*
**Portabilität**2%
*“Super zum mitnehmen”*
**Benutzerfreundlichkeit**2%
*“Praktisch”*
**Vegan/Biologisch**1%
*“Bio Wasser”*
**beworben Vs Tatsächliches Produkt**1%
*“Die genaue Zusammensetzung lässt sich den Fotos entnehmen”*
### **What buyers complain about **
**Geschmack insgesamt**35%
*“Schmeckt abgestanden”*
**Preis-Leistungs-Verhältnis**15%
*“Es ist Wasser was wir mal da großartig zu sagen es ist zwar teurer bei Amazon wie normalen Supermarkt kann man auch wirklich nur Sale kaufen bei Amazon ansonsten ganz gut”*
**Geschmack**5%
*“kaum Lemongeschmack”*
**Qualität insgesamt**5%
*“Wasserqualität schlecht, siehe produktbeschreibung”*
**Geruch**4%
*“Plastikflaschen stinken”*
**Salzgehalt**3%
*“Extrem viel Natrium, Chlor und Fluorid, pH-Wert SAUER”*
**Ernährungs Gehalt**3%
*“Schlechte Nährstoffe”*
**Inhaltsstoffe – insgesamt**2%
*“Zu viel Fluorid”*
**Süße**2%
*“Ich würde mal sagen, es schmeckt überhaupt nicht süss”*
**Anleitung/Benutzerhandbuch/Fehlerbehebung**1%
*“Wie üblich, wurde die Lieferanweisung nicht befolgt”*
## **Common questions**
- **Is wasser profitable to sell on Amazon Germany?**
- The niche generates €380K/yr across 20 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +13.3%. Flapen's verdict: Skip it (46/100).
- **How competitive is the wasser niche?**
- 8 brands and 14 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in wasser?**
- Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack. The return rate is 0.1%.
- **When does demand for wasser peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the wasser niche?**
- Listings span €0.56–€12.95; the average listing price is €4.98 (sweet spot $15–$100). The average incumbent carries 570 reviews — the moat a new listing must climb.
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