---
title: "Tteokbokki — €160K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/tteokbokki"
last_updated: "2026-08-10T01:24:49.754Z"
locale: en
meta:
description: "Niche score 48/100 · €160K/yr market · 236K searches/yr · €12.63 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €160K/yr market · 236K searches/yr · €12.63 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tteokbokki — €160K/yr Amazon DE Niche (2026) - Flapen"
---
# **tteokbokki**
**Skip it**
Soft demand (-32.4% this quarter) — this niche doesn't clear our bar today.
Market size 34Growth 9Conversion 61Competition 30Returns 100Price range 69Avg price 55Brand share 25Review moat 88Quality gap 79
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****239.63**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****€1.37–€44.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.3%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****€12.63**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****€160K**
€160K/yr · 236K searches
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****90%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-32.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, tteokbokki is a €160K/yr Amazon Germany market (236K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan. Verdict: Skip it — 48/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tteokbokki market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **€189K–€253K**
- units × avg price
- **Conversion rate**
- **5.3%**
- **Avg BSR**
- **#171**
- **Page quality**
- **0%**
- **Prime**
- **50%**
- **Sponsored**
- **56%**
- **Out of stock**
- **8.0%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **190 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**7%**
- Matamun33% - EasyCookAsia19% - asiafoodland.de17% - BIBIGO14% - SAMYANG8% - Sempio3% - Open — no brand owns it (3 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -32.4% search growth over the last 90 days.
9K7KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/tteokbokki/trend)
## **Top tteokbokki search terms**
- **tteokbokki**90K/yr-26.7%4.2% conv. - **rice cake**40K/yr-43.1%4.2% conv. - **reiskuchen**31K/yr-28.2%3.9% conv. - **topokki**23K/yr-35.0%3.1% conv. - **rice cakes**14K/yr-27.6%3.7% conv. - **reiskuchen tteokbokki**9K/yr-22.3%5.9% conv. - **buldak tteokbokki**9K/yr-57.6%1.3% conv. - **rice cakes tebokki**6K/yr-38.8%7.0% conv. - **tteokbokki buldak**5K/yr-39.1%1.7% conv. - **tteok**4K/yr-32.2%3.6% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/tteokbokki/search-terms)
## **Top tteokbokki products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€16K20%€32K30%€48K40%€64K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Matamun Instant Rice Cake Stick Type 600g (3 x 200g) Pack Non-Frozen The Prodcut of Korea (Imported)**Matamun**€7.62**4.1★166 rev](https://www.amazon.de/dp/B08KSL19KP) [2**asiafoodland - Reiskuchen natur - Reis Sticks - Rice Cake - Reisnudeln - für z.B. Tteok-bokki/Topokki 1er Pack (1 x 400g)**asiafoodland.de**€9.43**4.4★1,677 rev](https://www.amazon.de/dp/B08WH3WWKG) [3**Korecipe Meister Reiskuchen | 300g - 3er Set | Vielseitig für Tteokbokki Suppen und Stir-fry | Perfekt für kreative koreanische Küche | Ideal als Snack oder Hauptgericht**EasyCookAsia**€12.85**4.3★106 rev](https://www.amazon.de/dp/B0DHS1N8L7) [4**Bibigo Tteokbokki - Reiskuchen mit Sweet und Spicy Sauce - 1 x 360 g**BIBIGO**€8.92**4.1★45 rev](https://www.amazon.de/dp/B0CRDHF589) [5**Matamun Rice Cake Stick-Reiskuchen tube (Stangen) 600g Korean Tteok-bokki**Matamun**€7.29**4.6★463 rev](https://www.amazon.de/dp/B088TRWFKZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sam Spicy Yang Chicken Tteokbokki Rice Cake Carbonara + Original Topokki Pack of 4**AiMi Asia Box**€23.59**4 rev6mo ago](https://www.amazon.de/dp/B0GDMLPJQQ) [**EasyCookAsia Tteokbokki Cup 2er3er 10er Set Koreanischer Reiskuchen im Becher | Süß & Scharf Jjajang Carbonara oder Cheese | Ready-to-Eat K-Streetfood für Zuhause (2er Käse)**EasyCookAsia**€9.63**30 rev11mo ago](https://www.amazon.de/dp/B0FL9YCM2N) [**EasyCookAsia Tteokbokki Cup 2er3er 10er Set Koreanischer Reiskuchen im Becher | Süß & Scharf Jjajang Carbonara oder Cheese | Ready-to-Eat K-Streetfood für Zuhause (3er Käse)**EasyCookAsia**€12.12**30 rev11mo ago](https://www.amazon.de/dp/B0FLB9CML8) [**yoaxia 3er Pack - Topokki Reiskuchen Banh Gao (3x 600g) Tteokbokki koreanische Reiskuchen in Stangen - Korean Rice Cake Stick Type - yoaxia**Yoaxia**€13.38**21 rev1y ago](https://www.amazon.de/dp/B0DPTQBXMH) [**Matamun Instant Rice Cake Stick Type 600g (3 x 200g) Pack Non-Frozen The Prodcut of Korea (Imported)**Matamun**€7.62**166 rev1y ago](https://www.amazon.de/dp/B08KSL19KP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Samyang Spicy Hot Chicken Reiskuchen Carbo(5er Pack) Buldak Tteokbokki**SAMYANG**€44.81**4.3★**▲ 144%**](https://www.amazon.de/dp/B07SRKMPGF) [**Bibigo Tokbokki Sauce Sweet & Spicy Süß-Scharfe Würzsauce im koreanischen Stil Ideal für Reiskuchen Pfannen- oder Streetfood Gerichte 1 x 120 g**BIBIGO**€1.37**4.6★**▲ 51%**](https://www.amazon.de/dp/B0DHRBVRNS) [**Bibigo Tteokbokki - Reiskuchen mit Sweet und Spicy Sauce - 1 x 360 g**BIBIGO**€8.92**4.1★**▲ 49%**](https://www.amazon.de/dp/B0CRDHF589) [**Korecipe Meister Reiskuchen | 300g - 3er Set | Vielseitig für Tteokbokki Suppen und Stir-fry | Perfekt für kreative koreanische Küche | Ideal als Snack oder Hauptgericht**EasyCookAsia**€12.85**4.3★**▲ 49%**](https://www.amazon.de/dp/B0DHS1N8L7) [**Matamun Instant Rice Cake Stick Type 600g (3 x 200g) Pack Non-Frozen The Prodcut of Korea (Imported)**Matamun**€7.62**4.1★**▲ 14%**](https://www.amazon.de/dp/B08KSL19KP)
**~~View all trending →~~**
## **What buyers say about tteokbokki**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**51%
*“Yummy”*
**Qualität insgesamt**11%
*“ein solides Produkt für den Alltag.”*
**Backen**7%
*“Ricecake”*
**Geschmack**4%
*“Geschmacklich gut”*
**Kochanleitung**4%
*“Super Qualität und einfach zu kochen”*
**Gesamtgröße**3%
*“Sehr gute Größe”*
**Inhaltsstoffe – insgesamt**3%
*“Interessant ist auch, dass die originalen Zutaten und Kochanweisung überklebt wurden”*
**beworben Vs Tatsächliches Produkt**3%
*“Alles wie erwartet”*
**Benutzerfreundlichkeit**2%
*“ultra leicht zu machen”*
**Würzigkeit**2%
*“Schön scharf”*
### **What buyers complain about **
**Preis-Leistungs-Verhältnis**11%
*“extrem teuer”*
**Geschmack insgesamt**11%
*“Geschmacksache”*
**Geruch**11%
*“Seit zwei Monaten stinken die Kuchen nach Nagellackentferner”*
**Würzigkeit**7%
*“Extrem Scharf”*
**Pulverisiert/zerbröselt**5%
*“Verschimmelt”*
**Inhaltsstoffe – insgesamt**5%
*“etwas wenig Inhalt”*
**Haltbarkeit**5%
*“Leider 2 mal fehlkauf”*
**Feucht/Trocken**5%
*“eine war innen nass.”*
**Kontamination**5%
*“Schimmel”*
**Geschmack**3%
*“Da ist so ein komisches pulver dabei mit so nem ganz eigenen Geschmack”*
## **Common questions**
- **Is tteokbokki profitable to sell on Amazon Germany?**
- The niche generates €160K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -32.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the tteokbokki niche?**
- 9 brands and 31 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in tteokbokki?**
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Geruch. The return rate is 0.0%.
- **When does demand for tteokbokki peak?**
- Demand peaks in Jan; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the tteokbokki niche?**
- Listings span €1.37–€44.81; the average listing price is €12.63 (sweet spot $15–$100). The average incumbent carries 240 reviews — the moat a new listing must climb.
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