---
title: "Tahini — €170K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/tahini"
last_updated: "2026-08-10T10:31:38.239Z"
locale: en
meta:
description: "Niche score 47/100 · €170K/yr market · 188K searches/yr · €7.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · €170K/yr market · 188K searches/yr · €7.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tahini — €170K/yr Amazon DE Niche (2026) - Flapen"
---
# **tahini**
**Skip it**
Prices mostly outside the sweet spot ($2.77–$14.72) — this niche doesn't clear our bar today.
Market size 35Growth 17Conversion 95Competition 26Returns 100Price range 0Avg price 21Brand share 53Review moat 55Quality gap 68
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****12.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,282.38**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****€170K**
€170K/yr · 188K searches
**Competition**
**Okay****70%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Bad****€7.56**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-16.6%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****€2.77–€14.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon Germany niche tracking, tahini is a €170K/yr Amazon Germany market (188K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tahini market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **€151K–€189K**
- units × avg price
- **Conversion rate**
- **12.0%**
- **Avg BSR**
- **#77**
- **Page quality**
- **0%**
- **Prime**
- **81%**
- **Sponsored**
- **50%**
- **Out of stock**
- **2.1%**
- **Avg brand age**
- **68 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**20%**
- Alnatura27% - bioZentrale15% - Pepperwood Organics15% - Tajin8% - Fuchs8% - AL AMIER7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -16.6% search growth over the last 90 days.
18K13KSpike '24Black Friday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/tahini/trend)
## **Top tahini search terms**
- **tahin**64K/yr-17.3%10.3% conv. - **tahini**54K/yr-13.8%8.3% conv. - **tahini sesampaste**25K/yr-12.5%11.2% conv. - **sesampaste**16K/yr-20.3%9.2% conv. - **tahini sesampaste bio**11K/yr-21.4%11.6% conv. - **sesammus**4K/yr-6.9%8.2% conv. - **tahini paste**4K/yr-28.0%10.2% conv. - **sesampaste tahin**4K/yr-26.0%12.3% conv. - **tahina**3K/yr-25.6%6.8% conv. - **tahini bio**3K/yr-22.6%9.7% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/tahini/search-terms)
## **Top tahini products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€17K20%€34K30%€51K40%€68K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Alnatura Bio Tahin Sesammus 250g**Alnatura**€3.28**4.3★198 rev](https://www.amazon.de/dp/B01N3AIU4N) [2**biozentrale flüssiges Tahin | 310 g | vegan & glutenfrei | in der Squeezeflasche schütteln & fertig | Proteinquelle | Sesampaste als Topping für Bowls oder zum Verfeinern von Dips**bioZentrale**€4.82**4.5★564 rev](https://www.amazon.de/dp/B0BWFTC5YR) [3**Bio-Sesam-Tahini Steingemahlen Ungeschält Ungesalzen Gentechnikfrei Glutenfrei Koscher Vegan USDA Bio Erdnussfrei 330 g (2 Pack)**Pepperwood Organics**€14.72**4.3★4,952 rev](https://www.amazon.de/dp/B082DLNQQQ) [4![Tajin Fruit and Snack Seasoning 5.0 oz by Tajin [Foods]](https://m.media-amazon.com/images/I/411GbA9QMML.jpg)**Tajin Fruit and Snack Seasoning 5.0 oz by Tajin \[Foods\]**Tajin**€5.42**4.4★9,597 rev](https://www.amazon.de/dp/B0000GL6RK) [5**Fuchs Gewürze - Sesam Würzpaste | Mild-nussige Paste mit natürlichen Zutaten mit 77% Sesam | Ideal zum Verfeinern von orientalischen Speisen | 80 g in wiederverschließbarem Glas**Fuchs**€3.22**4.0★43 rev](https://www.amazon.de/dp/B0F63DJSGY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lara Tahini 800g 100% Gerösteter Sesam Reines Sesammus ohne Zusätze Vegan Glutenfrei & Reich an Proteinen + Bens Garden Notiz Set**Ben's Garden**€9.33**4 rev5mo ago](https://www.amazon.de/dp/B0GKQB6L5H) [**Fuchs Gewürze - Sesam Würzpaste | Mild-nussige Paste mit natürlichen Zutaten mit 77% Sesam | Ideal zum Verfeinern von orientalischen Speisen | 80 g in wiederverschließbarem Glas**Fuchs**€3.22**43 rev1y ago](https://www.amazon.de/dp/B0F63DJSGY) [**DOYAL Sesampaste (Tahin) - 1 x 1000 g**DOYAL**€12.23**16 rev1y ago](https://www.amazon.de/dp/B0DDV2CH6D) [**GymBeam BIO Tahini Sesampaste - Hochwertige Sesampaste aus geschälten Sesamsamen reich an gesunden Fetten & Ballaststoffen gering an Kohlenhydraten ohne Zusatzstoffe 300g**GymBeam**€4.85**190 rev2y ago](https://www.amazon.de/dp/B0CTH7M1GD) [**Davert Bio Tahin Sesammus 250 g**Davert**€4.02**33 rev3y ago](https://www.amazon.de/dp/B0C7C995NP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lara Tahini 800g 100% Gerösteter Sesam Reines Sesammus ohne Zusätze Vegan Glutenfrei & Reich an Proteinen + Bens Garden Notiz Set**Ben's Garden**€9.33**4.2★**▲ 123%**](https://www.amazon.de/dp/B0GKQB6L5H) [**Fuchs Gewürze - Sesam Würzpaste | Mild-nussige Paste mit natürlichen Zutaten mit 77% Sesam | Ideal zum Verfeinern von orientalischen Speisen | 80 g in wiederverschließbarem Glas**Fuchs**€3.22**4.0★**▲ 74%**](https://www.amazon.de/dp/B0F63DJSGY) [**Bio-Sesam-Tahini aus geschältem Sesam Steinvermahlen Seidige glatte Textur in Hummus Dips und Dressings Ungesalzen 330g Glas (2er-Pack) Pepperwood Organics**Pepperwood Organics**€13.90**4.4★**▲ 67%**](https://www.amazon.de/dp/B082DKN9HC) [![Tajin Fruit and Snack Seasoning 5.0 oz by Tajin [Foods]](https://m.media-amazon.com/images/I/411GbA9QMML.jpg)**Tajin Fruit and Snack Seasoning 5.0 oz by Tajin \[Foods\]**Tajin**€5.42**4.4★**▲ 52%**](https://www.amazon.de/dp/B0000GL6RK) [**Bio-Sesam-Tahini Steingemahlen Ungeschält Ungesalzen Gentechnikfrei Glutenfrei Koscher Vegan USDA Bio Erdnussfrei 330 g (2 Pack)**Pepperwood Organics**€14.72**4.3★**▲ 26%**](https://www.amazon.de/dp/B082DLNQQQ)
**~~View all trending →~~**
## **What buyers say about tahini**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**44%
*“Yummy”*
**Qualität insgesamt**13%
*“Ich liebe qualitativ hochwertige Produkte die man auch schmeckt”*
**Geschmack**11%
*“nussig-aromatisch ohne Bitterkeit,”*
**Würzigkeit**8%
*“Gute Würzpaste”*
**Textur/Konsistenz – insgesamt**4%
*“schön cremig-flüssige Konsistenz”*
**Vegan/Biologisch**3%
*“Gute Bio Qualität”*
**beworben Vs Tatsächliches Produkt**3%
*“Erfüllt den Zweck”*
**Frische**2%
*“Besonders gut passt es zu frischem Obst wie Ananas, Mango oder Wassermelone, verleiht aber auch Snacks, Gemüse und verschiedenen Speisen das gewisse Etwas”*
**Mischung/Verhältnis**2%
*“Perfekte Kombination mit Wassermelone”*
**Süße**2%
*“sehr süß”*
### **What buyers complain about **
**Geschmack insgesamt**14%
*“Es schmeckt sehr bitter, viel zu stark und ganz anders als normales, nicht geröstetes Mus”*
**Bitter**14%
*“Es schmeckt sehr bitter”*
**Verdünnt/wässrig**11%
*“Es war etwas flüssig”*
**Geschmack**10%
*“Sesamgeschmack”*
**Qualität insgesamt**8%
*“leider Qualität nicht in Ordnung ( viel zu flüßig).”*
**Funktionalität insgesamt**4%
*“Hat nicht so gut funktioniert leider”*
**Hartes Gefühl**4%
*“Bei mir gab es zwei Teile: Hart und Flüssig”*
**Brock/Klump/Sammlung**4%
*“Sehr klumpiges Tahin”*
**Ölig/fettig**3%
*“Die Konsistenz ist deutlich ölig, mehr als eine "Paste" sein sollte.”*
**Preis-Leistungs-Verhältnis**3%
*“es ist schon sehr teuer”*
## **Common questions**
- **Is tahini profitable to sell on Amazon Germany?**
- The niche generates €170K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -16.6%. Flapen's verdict: Skip it (47/100).
- **How competitive is the tahini niche?**
- 14 brands and 38 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in tahini?**
- Top complaints mined from reviews: Geschmack insgesamt, Bitter, Verdünnt/wässrig. The return rate is 0.0%.
- **When does demand for tahini peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the tahini niche?**
- Listings span €2.77–€14.72; the average listing price is €7.56 (sweet spot $15–$100). The average incumbent carries 1,282 reviews — the moat a new listing must climb.
## **Related niches in Lebensmittel & Getränke**
- 63 [**bierfass**](https://flapen.com/research/de/lebensmittel-getraenke/bierfass)€189K/yr+94.9%**Worth a look**- 63 [**spargel**](https://flapen.com/research/de/lebensmittel-getraenke/spargel)€19K/yr+67.9%**Worth a look**- 64 [**dosenbier 0 33**](https://flapen.com/research/de/lebensmittel-getraenke/dosenbier-0-33)€243K/yr+63.0%**Worth a look**- 64 [**alkoholfrei**](https://flapen.com/research/de/lebensmittel-getraenke/alkoholfrei)€289K/yr+54.4%**Worth a look**- 64 [**alkoholfreier wein**](https://flapen.com/research/de/lebensmittel-getraenke/alkoholfreier-wein)€125K/yr-12.4%**Worth a look**- 64 [**rose wein**](https://flapen.com/research/de/lebensmittel-getraenke/rose-wein)€228K/yr+25.1%**Worth a look**[**All Lebensmittel & Getränke niches **](https://flapen.com/research/de/lebensmittel-getraenke)