---
title: "Soja Granulat — €47K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/soja-granulat"
last_updated: "2026-08-10T10:13:34.119Z"
locale: en
meta:
description: "Niche score 45/100 · €47K/yr market · 56K searches/yr · €11.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · €47K/yr market · 56K searches/yr · €11.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Soja Granulat — €47K/yr Amazon DE Niche (2026) - Flapen"
---
# **soja granulat**
**Skip it**
A small market ($47K/yr) — this niche doesn't clear our bar today.
Market size 12Growth 17Conversion 76Competition 25Returns 100Price range 49Avg price 49Brand share 45Review moat 88Quality gap 58
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****242.79**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****7.1%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****€11.82**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****€1.86–€27.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****70%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-15.9%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€47K**
€47K/yr · 56K searches
According to Flapen's Amazon Germany niche tracking, soja granulat is a €47K/yr Amazon Germany market (56K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Sep. Verdict: Skip it — 45/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **soja granulat market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **€71K–€95K**
- units × avg price
- **Conversion rate**
- **7.1%**
- **Avg BSR**
- **#79**
- **Page quality**
- **0%**
- **Prime**
- **79%**
- **Sponsored**
- **57%**
- **Out of stock**
- **8.6%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **211 days**
## **Competition & brand share**
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**12 **▲rising
**Sellers**
**17**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**17%**
- Lotao47% - Aroy-D11% - Alnatura7% - Planeo6% - Biona6% - TOMAMI5% - Open — no brand owns it (6 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.9% search growth over the last 90 days.
3K2KSpike '24Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Sep · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/soja-granulat/trend)
## **Top soja granulat search terms**
- **jackfruit**21K/yr-10.0%1.7% conv. - **veggie hack**9K/yr-8.9%3.8% conv. - **veganes hack**9K/yr-25.5%5.1% conv. - **jackfrucht**7K/yr-35.8%0.9% conv. - **jackfruit dose**4K/yr-12.0%3.7% conv. - **veganes hackfleisch**4K/yr-14.7%4.4% conv. - **lotao veggie hack**2K/yr-4.2%12.0% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/soja-granulat/search-terms)
## **Top soja granulat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€5K20%€9K30%€14K40%€19K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lotao Veggie Hack Bio Vegan Proteinreich 1000g Hack auf Erbsenprotein-Basis mit Jackfruit Perfekt für Bolognese Burger Braten & vieles mehr**Lotao**€27.64**4.5★691 rev](https://www.amazon.de/dp/B08L6T6T3R) [2**AROY-D - Jackfrüchte in Sirup (1 X 565 GR)**Aroy-D**€3.41**4.0★333 rev](https://www.amazon.de/dp/B00581KTE8) [3**Alnatura Bio Soja Schnetzel Fein 150g**Alnatura**€1.86**4.4★115 rev](https://www.amazon.de/dp/B01M74BJD4) [4**Planeo Soja Granulat 2kg - Soja aus Österreich - Veganer Fleischersatz Gentechnikfrei Sojafleisch Alternative zu herkömmlichen Fleisch oder Hack - perfekt für Bolognese oder Chili sin Carne**Planeo**€16.15**4.7★199 rev](https://www.amazon.de/dp/B0CFF86C3K) [5**Biona Organic Jackfruit in Salted Water 400g (Pack of 6) - Vegan Meat Substitute Certified Organic Perfect for Tacos Burgers & Stews**Biona**€21.49**4.5★227 rev](https://www.amazon.de/dp/B078Y5RWF9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Rügenwalder Mühle Veganes Mühlen Hack**Veganes Mühlen Hack TF**€3.20**8 rev11mo ago](https://www.amazon.de/dp/B0FLQJBKKZ) [**Ostmann Gewürze - Lets Do Like Hack | Hackfleisch-Geschmack für ungewürzte Fleischersatzprodukte | Gewürzsalz für vegetarische und vegane Gerichte | 90 g in recyclebarer Metalldose**Ostmann**€3.57**47 rev1y ago](https://www.amazon.de/dp/B0F63F8VG8) [**Biona Organic Jackfruit in Salted Water 400g (Pack of 6) - Vegan Meat Substitute Certified Organic Perfect for Tacos Burgers & Stews**Biona**€21.49**227 rev1y ago](https://www.amazon.de/dp/B078Y5RWF9) [**Tomami The Vegan Hack 200g Proteinreiche ungewürzte Hackfleischalternative aus Erbsen- & Sonnenblumen - Für 600g Veganes Hack - Soja- & Glutenfrei**TOMAMI**€6.21**43 rev2y ago](https://www.amazon.de/dp/B0CSKQHPJF) [**Planeo Soja Granulat 2kg - Soja aus Österreich - Veganer Fleischersatz Gentechnikfrei Sojafleisch Alternative zu herkömmlichen Fleisch oder Hack - perfekt für Bolognese oder Chili sin Carne**Planeo**€16.15**199 rev2y ago](https://www.amazon.de/dp/B0CFF86C3K)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Alnatura Bio Soja Schnetzel Fein 150g**Alnatura**€1.86**4.4★**▲ 30%**](https://www.amazon.de/dp/B01M74BJD4) [**Ostmann Gewürze - Lets Do Like Hack | Hackfleisch-Geschmack für ungewürzte Fleischersatzprodukte | Gewürzsalz für vegetarische und vegane Gerichte | 90 g in recyclebarer Metalldose**Ostmann**€3.57**4.8★**▲ 22%**](https://www.amazon.de/dp/B0F63F8VG8) [**Rügenwalder Mühle Veganes Mühlen Hack**Veganes Mühlen Hack TF**€3.20**4.7★**▲ 20%**](https://www.amazon.de/dp/B0FLQJBKKZ) [**Lotao Veggie Hack Bio (3x 100g) - Veganes Hack: nachhaltig & hochwertig | 70% Protein: Erbsenprotein & Jackfruit | Vielfalt für vegane Lebensmittel: Bolognese Sauce Burger Chili Sin Carne uvm.**Lotao**€13.68**4.5★**▲ 15%**](https://www.amazon.de/dp/B08HY8RJB6) [**Lotao Veggie Hack Bio Vegan Proteinreich 1000g Hack auf Erbsenprotein-Basis mit Jackfruit Perfekt für Bolognese Burger Braten & vieles mehr**Lotao**€27.64**4.5★**▲ 14%**](https://www.amazon.de/dp/B08L6T6T3R)
**~~View all trending →~~**
## **What buyers say about soja granulat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**34%
*“Schmeckt ok”*
**Qualität insgesamt**15%
*“Super Qualität”*
**Textur/Konsistenz – insgesamt**7%
*“Super Konsistenz”*
**Geschmack**7%
*“Geschmack natürlich fast neutral”*
**Preis-Leistungs-Verhältnis**6%
*“Günstig”*
**Vegan/Biologisch**6%
*“Sehr gutes veganes Hack”*
**Ernährungs Gehalt**4%
*“Glutenfrei, proteinreich & gut verträglich”*
**beworben Vs Tatsächliches Produkt**3%
*“Wie beschrieben”*
**Würzigkeit**3%
*“sehr lecker zum würzen von Veggie-Hack”*
**Inhaltsstoffe – insgesamt**3%
*“Für mich das beste Sojagranulat was es gibt”*
### **What buyers complain about **
**Geschmack insgesamt**35%
*“Schmeckt nicht”*
**Preis-Leistungs-Verhältnis**6%
*“Und es ist auch eine Kosten Frage”*
**Textur/Konsistenz – insgesamt**5%
*“hatte eine unangenehme Konsistenz.”*
**Qualität insgesamt**5%
*“Die Qualität hat leider nachgelassen”*
**Ernährungs Gehalt**5%
*“Nicht Glutenfrei”*
**Geruch**5%
*“Ansonsten fast geruchslose”*
**Salzgehalt**2%
*“naja essbare gefunden, die mir persönlich meist zu salzig waren.”*
## **Common questions**
- **Is soja granulat profitable to sell on Amazon Germany?**
- The niche generates €47K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -15.9%. Flapen's verdict: Skip it (45/100).
- **How competitive is the soja granulat niche?**
- 12 brands and 17 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in soja granulat?**
- Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Textur/Konsistenz – insgesamt. The return rate is 0.0%.
- **When does demand for soja granulat peak?**
- Demand peaks in Sep; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the soja granulat niche?**
- Listings span €1.86–€27.64; the average listing price is €11.82 (sweet spot $15–$100). The average incumbent carries 243 reviews — the moat a new listing must climb.
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