---
title: "smoothie bowl — €393K/yr Amazon Germany Niche, Score 57/100 - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/smoothie-bowl"
last_updated: "2026-07-21T06:43:40.948Z"
locale: en
meta:
description: "smoothie bowl shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "smoothie bowl shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "smoothie bowl — €393K/yr Amazon Germany Niche, Score 57/100 - Flapen"
---
# **smoothie bowl**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 55Growth 3Conversion 66Competition 78Returns 100Price range 70Avg price 85Brand share 0Review moat 94Quality gap 79
**Returns**
**Incredible****0.0%**
return rate — above 6% kills the launch gate
**Review moat**
**Great****118.66**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****€18.99**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Price range**
**Good****€1.38–€47.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****€393K**
€393K/yr · 353K searches
**Growth**
**Bad****-44.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, smoothie bowl is a €393K/yr Amazon Germany market (353K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Worth a look — 57/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **€285K–€380K**
- units × avg price
- **Launch success**
- **27%**
- 3 of 11 new (360d)
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#42**
- **Page quality**
- **0%**
- **Prime**
- **71%**
- **Sponsored**
- **94%**
- **Out of stock**
- **17.3%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **188 days**
## **Competition**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**5 **▲rising
**Sellers**
**9**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**37%**
Top 20: 87%
**Open market**
**0%**
- Brekky Bowl51% - Oatsome43% - SÜSSUNDCLEVER.DE est 20164% - RUF1% - 3Bears1%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -44.1% search growth over the last 90 days.
20K15KSpike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 4.8×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/smoothie-bowl/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€12K6%€24K9%€35K12%€47K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 35 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**OATSOME Alice Im Beerenland | Smoothie Bowl Mit Acai & Erdbeeren | 100% Natürlich Vegan & Ohne Zuckerzusatz + Zusatzstoffe | Einfache Zubereitung | Frühstück | Superfoods | Gefriertrocknung | 400g**Oatsome**€14.70**4.4★722 rev](https://www.amazon.de/dp/B07DVL1M8H) [2**BREKKY - Smoothie Bowl Set - Gratis Kokosnusbowl und Löffel - vegan - 100% natürlich - ohne Zuckerzusatz - perfektes Frühstück**Brekky Bowl**€42.55**4.1★118 rev](https://www.amazon.de/dp/B0CPM9D4BB) [3**BREKKY - Protein Blueberry - Smoothie Bowl - Vegan - 100% natürliche Zutaten - ohne Zuckerzusatz - easy Zubereitung - Superfood Mix - Frühstück**Brekky Bowl**€16.99**4.3★128 rev](https://www.amazon.de/dp/B0DB1V45DV) [4**BREKKY - Blueberry Wave- Smoothie Bowl - vegan - 100% natürlich - ohne Zuckerzusatz - perfektes Frühstück**Brekky Bowl**€15.19**4.1★192 rev](https://www.amazon.de/dp/B0BP2LXM7Q) [5**OATSOME Strong Yogurella | High Protein Bowl Mit Erdbeere Haferghurt & Schokochips | 12g Protein pro Portion | 100% Natürlich Vegan & Ohne Raffinierten Zucker | Einfache Zubereitung | 400g**Oatsome**€16.57**4.0★104 rev](https://www.amazon.de/dp/B0CV12ZD9Q)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**OATSOME Power Hazel - High Protein | Going nuts? Wir auch! 400g**Oatsome**€18.38**0 rev5mo ago](https://www.amazon.de/dp/B0GMK9KJLH) [**OATSOME Queen Brownie | High Protein Bowl mit Kakao & Schokochips | Natürlich Vegan & Ohne Zuckerzusatz | Schnelles Frühstück | Hafer- & Mandelprotein | Hoher Proteingehalt | 400g**Oatsome**€17.45**4 rev7mo ago](https://www.amazon.de/dp/B0G2YYL4VH) [**Brekky innovatives Chia Samen Upgrade (Made in Germany & Vegan) für deine Darmgesundheit | 1 Mrd. Probiotika & Präbiotika | OMEGA 3 und Ballaststoffe | Chiasamen (Berry Chia Pudding)**Brekky Bowl**€21.00**27 rev8mo ago](https://www.amazon.de/dp/B0G15XB2NJ) [**BREKKY - Protein Cheesecake - Smoothie Bowl - Vegan - 100% natürliche Zutaten - ohne Zuckerzusatz - easy Zubereitung - Superfood Mix - Frühstück**Brekky Bowl**€17.22**14 rev8mo ago](https://www.amazon.de/dp/B0G15JJBT2) [**BREKKY - Protein Smoothie Bowl Set - Gratis Kokosnussbowl und Löffel - Vegan - 100% natürliche Zutaten - ohne Zuckerzusatz - easy Zubereitung - Superfood Mix - Frühstück**Brekky Bowl**€47.49**11 rev8mo ago](https://www.amazon.de/dp/B0G15H8WPC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Brekky innovatives Chia Samen Upgrade (Made in Germany & Vegan) für deine Darmgesundheit | 1 Mrd. Probiotika & Präbiotika | OMEGA 3 und Ballaststoffe | Chiasamen (Berry Chia Pudding)**Brekky Bowl**€21.00**4.3★**▲ 414%**](https://www.amazon.de/dp/B0G15XB2NJ) [**Brekky innovatives Chia Samen Upgrade (Made in Germany & Vegan) für deine Darmgesundheit | 1 Mrd. Probiotika & Präbiotika | OMEGA 3 und Ballaststoffe | Chiasamen (Tropical Chia Pudding)**Brekky Bowl**€20.90**4.6★**▲ 400%**](https://www.amazon.de/dp/B0G15QP21G) [**OATSOME Power Hazel - High Protein | Going nuts? Wir auch! 400g**Oatsome**€18.38**0.0★**▲ 256%**](https://www.amazon.de/dp/B0GMK9KJLH) [**BREKKY - Protein Cheesecake - Smoothie Bowl - Vegan - 100% natürliche Zutaten - ohne Zuckerzusatz - easy Zubereitung - Superfood Mix - Frühstück**Brekky Bowl**€17.22**4.2★**▲ 224%**](https://www.amazon.de/dp/B0G15JJBT2) [**BREKKY - Protein Smoothie Bowl Set - Gratis Kokosnussbowl und Löffel - Vegan - 100% natürliche Zutaten - ohne Zuckerzusatz - easy Zubereitung - Superfood Mix - Frühstück**Brekky Bowl**€47.49**4.8★**▲ 109%**](https://www.amazon.de/dp/B0G15H8WPC)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**48%
*“Bestes Frühstück”*
**Geschmack**10%
*“Super leckere Smoothie Bowl”*
**Ernährungs Gehalt**5%
*“Cookie high Protein”*
**Kochanleitung**5%
*“Zubereitung in kürzester Zeit - 50g in Schüssel, heisses Wasser - umrühren - genießen”*
**Qualität insgesamt**4%
*“Danke, super Produkt”*
**Süße**2%
*“sehr schokoladig”*
**Gesundheitliche Vorteile – insgesamt**2%
*“Für mich eine gesunde Alternative - würde ich definitiv wieder bestellen”*
**Frische**2%
*“frischen Erdbeeren ein schnelles Frühstück.”*
**Textur/Konsistenz – insgesamt**2%
*“Chia-Pudding mit angenehmer Konsistenz”*
**Benutzerfreundlichkeit**2%
*“Praktisch und lecker”*
### **What buyers complain about **
**Geschmack insgesamt**21%
*“Schmeckt überhaupt nicht”*
**Preis-Leistungs-Verhältnis**20%
*“30€ für nichts”*
**Geschmack**9%
*“Geschmacklose und unschöne Pampe für viel Geld”*
**Süße**4%
*“Schmeckt gut nicht süß”*
**Textur/Konsistenz – insgesamt**3%
*“Konsistenz irritiert mich”*
**Geruch**2%
*“Packung stinkt penetrant nach Räucherstäbchen”*
**beworben Vs Tatsächliches Produkt**2%
*“Das Produkt erfüllt nur leider nicht mal ansatzweise die Erwartung”*
**Brock/Klump/Sammlung**1%
*“Leider war das Pulver in der Verpackung sehr klumpig”*
**Inhaltsstoffe – insgesamt**1%
*“Wenig Inhalt”*
**Funktionalität insgesamt**1%
*“Aber nicht ständig”*
## **Common questions**
- **Is smoothie bowl profitable to sell on Amazon Germany?**
- The niche generates €393K/yr across 35 tracked products. 3 of 11 products launched in the last 360 days are still selling. 90-day search growth is -44.1%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the smoothie bowl niche?**
- 5 brands and 9 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in smoothie bowl?**
- Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack. The return rate is 0.0%.
- **When does demand for smoothie bowl peak?**
- Demand peaks in Jan–Feb–Mar; the busiest month runs 4.8× the quietest.
- **What does it cost to enter the smoothie bowl niche?**
- Listings span €1.38–€47.49; the average listing price is €18.99 (sweet spot $15–$100). The average incumbent carries 119 reviews — the moat a new listing must climb.
## **Related niches in Lebensmittel & Getränke**
- 63 [**bierfass**](https://flapen.com/research/de/lebensmittel-getraenke/bierfass)€189K/yr+94.9%**Worth a look**- 63 [**spargel**](https://flapen.com/research/de/lebensmittel-getraenke/spargel)€19K/yr+67.9%**Worth a look**- 64 [**dosenbier 0 33**](https://flapen.com/research/de/lebensmittel-getraenke/dosenbier-0-33)€243K/yr+63.0%**Worth a look**- 64 [**alkoholfrei**](https://flapen.com/research/de/lebensmittel-getraenke/alkoholfrei)€289K/yr+54.4%**Worth a look**- 64 [**alkoholfreier wein**](https://flapen.com/research/de/lebensmittel-getraenke/alkoholfreier-wein)€125K/yr-12.4%**Worth a look**- 64 [**rose wein**](https://flapen.com/research/de/lebensmittel-getraenke/rose-wein)€228K/yr+25.1%**Worth a look**[**All Lebensmittel & Getränke niches **](https://flapen.com/research/de/lebensmittel-getraenke)