---
title: "Schwarzer Reis — €44K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/schwarzer-reis"
last_updated: "2026-08-10T10:31:39.699Z"
locale: en
meta:
description: "Niche score 43/100 · €44K/yr market · 48K searches/yr · €11.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · €44K/yr market · 48K searches/yr · €11.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Schwarzer Reis — €44K/yr Amazon DE Niche (2026) - Flapen"
---
# **schwarzer reis**
**Skip it**
A small market ($44K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 13Conversion 78Competition 19Returns 100Price range 64Avg price 47Brand share 36Review moat 90Quality gap 50
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****203.27**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****7.8%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****€3.40–€35.68**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****€11.67**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****77%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-24.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€44K**
€44K/yr · 48K searches
According to Flapen's Amazon Germany niche tracking, schwarzer reis is a €44K/yr Amazon Germany market (48K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 43/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **schwarzer reis market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **€47K–€58K**
- units × avg price
- **Conversion rate**
- **7.8%**
- **Avg BSR**
- **#558**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **55%**
- **Out of stock**
- **0.5%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**77%**
Top 20: 100%
**Open market**
**11%**
- Lotao31% - Jasberry21% - Reishunger17% - Riso Scotti7% - Q Rice7% - Campanini5% - Open — no brand owns it (3 brands, 11%)
## **Demand**
Weekly Amazon search volume, last 17 weeks — -24.0% search growth over the last 90 days.
1K600Mar '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/schwarzer-reis/trend)
## **Top schwarzer reis search terms**
- **schwarzer reis**31K/yr-22.1%4.7% conv. - **black rice**11K/yr-17.3%3.2% conv. - **schwarzer reis bio**7K/yr-42.1%9.8% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/schwarzer-reis/search-terms)
## **Top schwarzer reis products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€4K20%€9K30%€13K40%€18K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lotao Schwarzer Reis (1x 1000g Bio Qualität) ROYAL PEARL BLACK | Hochwertiger Bio Vollkornreis: Ohne Zusätze und ungeschält | Der schwarze Reis als Hingucker für Asia Küche: Thai Chinesisch uvm.**Lotao**€14.80**4.4★370 rev](https://www.amazon.de/dp/B01LVWF8MA) [2**Bio Vollkorn Reis Jasberry Superfood 250g - Variante Pure**Jasberry**€3.40**4.7★159 rev](https://www.amazon.de/dp/B0B12GBXJ3) [3**REISHUNGER BIO Schwarzer Reis aus Italien 1 8 kg - Sorte: Bio Nerone - erhältlich in 600 g bis 9 kg 100% Sortenrein**Reishunger**€22.78**4.6★275 rev](https://www.amazon.de/dp/B00DQ8Y1X0) [4**Q RICE | Schwarzer Klebreis Langkorn aus Thailand | Aromatisch mit feiner nussiger Note | Ideal für Currys Sushi & Mochi Desserts | 1 x 1 kg**Q Rice**€5.50**4.4★80 rev](https://www.amazon.de/dp/B07QC4FY8J) [5**RISO NERO Schwarzer Reis RISERA CAMPANINI 500g aus Italien orientalischer Reis**Campanini**€3.69**4.6★254 rev](https://www.amazon.de/dp/B0B21G7RHF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kamelur Bio Langkornreis schwarz (500g) schwarzer Vollkornreis Langkornreis BIO ohne Zusätze**Kamelur**€8.00**32 rev2y ago](https://www.amazon.de/dp/B0CSJXVMV6) [**Scotti Schwarzer Vollkornreis Riso Nero Venere 500 g**Riso Scotti**€6.03**257 rev3y ago](https://www.amazon.de/dp/B09LR3FKMW) [**Yum Asia Thailändische Premium-Vollkorn-Reisbeere nahrhaft 1 kg**Yum Asia**€13.54**206 rev3y ago](https://www.amazon.de/dp/B0B97L2DF4) [**RISO NERO Schwarzer Reis RISERA CAMPANINI 500g aus Italien orientalischer Reis**Campanini**€3.69**254 rev4y ago](https://www.amazon.de/dp/B0B21G7RHF) [**Bio Vollkorn Reis Jasberry Superfood 250g - Variante Pure**Jasberry**€3.40**159 rev4y ago](https://www.amazon.de/dp/B0B12GBXJ3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Yum Asia Thailändische Premium-Vollkorn-Reisbeere nahrhaft 1 kg**Yum Asia**€13.54**4.5★**▲ 60%**](https://www.amazon.de/dp/B0B97L2DF4) [**Q RICE | Schwarzer Klebreis Langkorn aus Thailand | Aromatisch mit feiner nussiger Note | Ideal für Currys Sushi & Mochi Desserts | 1 x 1 kg**Q Rice**€5.50**4.4★**▲ 51%**](https://www.amazon.de/dp/B07QC4FY8J) [**Lotao Schwarzer Reis (1x 1000g Bio Qualität) ROYAL PEARL BLACK | Hochwertiger Bio Vollkornreis: Ohne Zusätze und ungeschält | Der schwarze Reis als Hingucker für Asia Küche: Thai Chinesisch uvm.**Lotao**€14.80**4.4★**▲ 51%**](https://www.amazon.de/dp/B01LVWF8MA) [**REISHUNGER BIO Schwarzer Reis aus Italien 1 8 kg - Sorte: Bio Nerone - erhältlich in 600 g bis 9 kg 100% Sortenrein**Reishunger**€22.78**4.6★**▲ 34%**](https://www.amazon.de/dp/B00DQ8Y1X0) [**Scotti Schwarzer Vollkornreis Riso Nero Venere 500 g**Riso Scotti**€6.03**4.5★**▲ 21%**](https://www.amazon.de/dp/B09LR3FKMW)
**~~View all trending →~~**
## **What buyers say about schwarzer reis**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**39%
*“Super lecker”*
**Geschmack**18%
*“Toller Geschmack”*
**Qualität insgesamt**13%
*“Beste Qualität”*
**Gesundheitliche Vorteile – insgesamt**5%
*“so gesund”*
**beworben Vs Tatsächliches Produkt**4%
*“Artikel wie beschrieben”*
**Knusprigkeit**4%
*“Ein Genuss - Kochzeit beachten- bleibt nussig kernig wie es sein soll”*
**Preis-Leistungs-Verhältnis**3%
*“sein Preis wert”*
**Kochanleitung**3%
*“Einfach Reis gekocht und zu einer Soße aus Karotten, Zwiebeln, Sellerie und Tomaten geben und das ganze wie bei einer herkömmlichen Lasagne schichten”*
**Textur/Konsistenz – insgesamt**2%
*“Ich mag den Reis von der Konsistenz und dem Geschmack her sehr gerne”*
**Lokal hergestellt**2%
### **What buyers complain about **
**Kochanleitung**27%
*“Lange Kochzeit”*
**Preis-Leistungs-Verhältnis**15%
*“ist jedoch ein recht hochpreisiges Produkt, dass sich nicht jeder leisten kann.”*
**Farbe**15%
*“mich irritiert nur die Farbe, er wird beim Kochen rosa”*
**Geschmack insgesamt**10%
*“War nicht essbar”*
**Hartes Gefühl**7%
*“Nach einer stunde Kochen immer noch hart”*
**Geschmack**5%
*“Geschmacklich nicht besonders aromatisch”*
**Qualität insgesamt**3%
*“Wie man auch in anderen Bewertungen lesen kann, scheint hier die Qualität sehr stark zu schwanken”*
**beworben Vs Tatsächliches Produkt**3%
*“Nicht das,was es sein sollte”*
## **Common questions**
- **Is schwarzer reis profitable to sell on Amazon Germany?**
- The niche generates €44K/yr across 11 tracked products. 90-day search growth is -24.0%. Flapen's verdict: Skip it (43/100).
- **How competitive is the schwarzer reis niche?**
- 9 brands and 18 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in schwarzer reis?**
- Top complaints mined from reviews: Kochanleitung, Preis-Leistungs-Verhältnis, Farbe. The return rate is 0.1%.
- **What does it cost to enter the schwarzer reis niche?**
- Listings span €3.40–€35.68; the average listing price is €11.67 (sweet spot $15–$100). The average incumbent carries 203 reviews — the moat a new listing must climb.
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