---
title: "Rose Wein — €228K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/rose-wein"
last_updated: "2026-07-22T09:33:29.264Z"
locale: en
meta:
description: "Niche score 64/100 · €228K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 64/100 · €228K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Rose Wein — €228K/yr Amazon DE Niche (2026) - Flapen"
---
# **rose wein**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 43Growth 53Conversion 71Competition 67Returns 100Price range 77Avg price 84Brand share 41Review moat 88Quality gap 58
**Returns**
**Incredible****0.1%**
return rate — above 6% kills the launch gate
**Review moat**
**Great****231.85**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****€18.52**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€1.86–€61.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.6%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+25.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****€228K**
€228K/yr · 188K searches
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
According to Flapen's Amazon Germany niche tracking, rose wein is a €228K/yr Amazon Germany market (188K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 64/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **rose wein market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **€278K–€370K**
- units × avg price
- **Launch success**
- **0%**
- 0 of 5 new (360d)
- **Conversion rate**
- **6.6%**
- **Avg BSR**
- **#44**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **78%**
- **Out of stock**
- **4.0%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▲rising
**Sellers**
**47**
**Top-5 brand share**
**80%**
Top 20: 100%
**Top-5 click share**
**45%**
Top 20: 81%
**Open market**
**16%**
- BREE64% - by Amazon4% - Grand Sud4% - Peter Mertes4% - Doppio Passo4% - VINOX3% - Open — no brand owns it (14 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +25.1% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/rose-wein/trend)
## **Top rose wein search terms**
- **bree wein**50K/yr+13.7%6.2% conv. - **bree**36K/yr+31.6%4.7% conv. - **rose wein**30K/yr+43.3%2.7% conv. - **rosewein**19K/yr+24.1%3.6% conv. - **roséwein**16K/yr+16.1%0.8% conv. - **rosewein trocken**8K/yr+26.1%4.4% conv. - **rose wein trocken**7K/yr+46.1%4.8% conv. - **wein rose**7K/yr+30.3%4.4% conv. - **bree rose wein**3K/yr+60.0%8.0% conv. - **rose wein halbtrocken**5K/yr+13.2%3.6% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/rose-wein/search-terms)
## **Top rose wein products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€9K8%€18K12%€27K16%€37K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 41 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bree Pinot Noir Rosé Qualitätswein feinherb aus Deutschland Bag-in-Box (1 x 3 l)**BREE**€9.70**4.4★968 rev](https://www.amazon.de/dp/B06XXF5S5T) [2**Bree Pinot Noir Rosé Qualitätswein feinherb aus Deutschland (6 x 0.75 l)**BREE**€19.45**4.6★861 rev](https://www.amazon.de/dp/B0079TD30O) [3**BREE Riesling feinherb (1 x 3 0l)**BREE**€9.64**4.6★311 rev](https://www.amazon.de/dp/B097NYK9GF) [4**Bree Chardonnay Weißwein halbtrocken (6 x 0.75 l)**BREE**€19.32**4.5★862 rev](https://www.amazon.de/dp/B007P1MKUK) [5**Bree Wild Berry Spritz (12 x 0 2l) spritzig-fruchtiger Genuss mit intensiven Aromen wilder Beeren der den Sommer aufleben lässt perfekt eiskalt aus der Dose oder mit Strohhalm**BREE**€8.28**4.1★31 rev](https://www.amazon.de/dp/B0DZDBFSS9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**DELINAT Hirschhof Mandelblüten Rosé 2025 Deutscher Roséwein halbtrocken Bio-Wein aus Rheinhessen vegan**Delinat**€7.44**6 rev2mo ago](https://www.amazon.de/dp/B0GZ3FP7YT) [**by Amazon Grenache Spanischer Roséwein 3L Beutel in einer Box 3L 1er Pack**by Amazon**€7.54**44 rev3mo ago](https://www.amazon.de/dp/B0FZ53SPP5) [**FairGrapes Roséwein Keanu Trocken | 91 Punkte Falstaff | Erdbeere & Himbeere | Vegan (3 x 0.75 l)**FairGrapes**€29.87**22 rev4mo ago](https://www.amazon.de/dp/B0GPD8JTQY) [**By Amazon Kalifornischer Zinfandel Roséwein 75 cl x 6**by Amazon**€13.36**65 rev5mo ago](https://www.amazon.de/dp/B0FVM2RTV9) [**By Amazon Grenache Cinsault Pays dOc IGP Roséwein 75 cl**by Amazon**€1.86**50 rev5mo ago](https://www.amazon.de/dp/B0FVM1BY4X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DELINAT Hirschhof Mandelblüten Rosé 2025 Deutscher Roséwein halbtrocken Bio-Wein aus Rheinhessen vegan**Delinat**€7.44**4.8★**▲ 295%**](https://www.amazon.de/dp/B0GZ3FP7YT) [**Bree Riesling QbA feinherb Bag-in-Box sortenreines Weinpaket + VINOX Winecards (4x3 0l)**VINOX**€53.94**0.0★**▲ 288%**](https://www.amazon.de/dp/B0H2GYYSHS) [**728 Hr Wide Leg Sweet Success**Levi's**€61.32**4.3★**▲ 277%**](https://www.amazon.de/dp/B0DNNY2ZLT) [**by Amazon Grenache Spanischer Roséwein 3L Beutel in einer Box 3L 1er Pack**by Amazon**€7.54**3.8★**▲ 264%**](https://www.amazon.de/dp/B0FZ53SPP5) [**FairGrapes Roséwein Keanu Trocken | 91 Punkte Falstaff | Erdbeere & Himbeere | Vegan (3 x 0.75 l)**FairGrapes**€29.87**4.7★**▲ 217%**](https://www.amazon.de/dp/B0GPD8JTQY)
**~~View all trending →~~**
## **What buyers say about rose wein**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**32%
*“Schmeckt”*
**Alkoholgeschmack**19%
*“Trinkbar”*
**Geschmack**11%
*“Solider Rosé für entspannte Abende”*
**Süße**9%
*“sehr fruchtig,”*
**Preis-Leistungs-Verhältnis**6%
*“aber für den preis ok”*
**Frische**5%
*“Der Wein selber schmeckt einfach fantastisch: Frisch, jung und fruchtig-aromatisch, mit einem sanften und eleganten Abgang”*
**Geschenk Zweck**3%
*“Für ein Geschenk super”*
**Funktionalität insgesamt**2%
*“TOP 👍 Alles reibungslos funktioniert.... Gerne wieder”*
**Qualität insgesamt**2%
*“qualitativ gar nicht schlecht.”*
**Benutzerfreundlichkeit**2%
*“gut handzuhaben brauch man selber nix machen.”*
### **What buyers complain about **
**Geschmack insgesamt**33%
*“Teuflisch”*
**Sauer**11%
*“Dünn und sauer”*
**Preis-Leistungs-Verhältnis**9%
*“Ich habe ihn im Angebot gekauft, sonst ist er wirklich recht teuer”*
**Süße**9%
*“Viel zu süß”*
**Alkoholgeschmack**9%
*“kein sonderlicher guter Wein”*
**Geschmack**7%
*“kein typischer Rose`Geschmack ( Provence)”*
**Mischung/Verhältnis**5%
*“gemischte Produkte - 2 viel zu stark”*
**Geruch**3%
*“Sein Duft ist zurückhaltend, etwas Himbeere und Kirsche,”*
### **Top return reasons **
**Gesamtgröße**50%
**Farbe**33%
**Geruch**17%
## **Common questions**
- **Is rose wein profitable to sell on Amazon Germany?**
- The niche generates €228K/yr across 41 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +25.1%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the rose wein niche?**
- 20 brands and 47 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in rose wein?**
- Top complaints mined from reviews: Geschmack insgesamt, Sauer, Preis-Leistungs-Verhältnis. The return rate is 0.1%.
- **When does demand for rose wein peak?**
- Demand peaks in Jun–Jul; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the rose wein niche?**
- Listings span €1.86–€61.32; the average listing price is €18.52 (sweet spot $15–$100). The average incumbent carries 232 reviews — the moat a new listing must climb.
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