---
title: "Prinzenrolle — €75K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/prinzenrolle"
last_updated: "2026-08-08T13:35:08.360Z"
locale: en
meta:
description: "Niche score 42/100 · €75K/yr market · 98K searches/yr · €8.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · €75K/yr market · 98K searches/yr · €8.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Prinzenrolle — €75K/yr Amazon DE Niche (2026) - Flapen"
---
# **prinzenrolle**
**Skip it**
A small market ($75K/yr) — this niche doesn't clear our bar today.
Market size 19Growth 34Conversion 84Competition 21Returns 100Price range 62Avg price 23Brand share 20Review moat 69Quality gap 28
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****9.2%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****738.57**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****€1.16–€37.31**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+6.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****€8.38**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****€75K**
€75K/yr · 98K searches
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=de&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Germany niche tracking, prinzenrolle is a €75K/yr Amazon Germany market (98K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 42/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **prinzenrolle market data**
- **Units sold / yr**
- **10K–13K**
- avg 500–750/product
- **Revenue / yr**
- **€84K–€105K**
- units × avg price
- **Conversion rate**
- **9.2%**
- **Avg BSR**
- **#408**
- **Page quality**
- **0%**
- **Prime**
- **71%**
- **Sponsored**
- **29%**
- **Out of stock**
- **12.2%**
- **Avg brand age**
- **77 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**4%**
- Nutella37% - Prinzen Rolle31% - De Beukelaer8% - GRIESSON-DE BEUKELAER8% - Continental Bakeries8% - NUTELLA B-READY4% - Open — no brand owns it (2 brands, 4%)
## **Demand**
Weekly Amazon search volume, last 11 weeks — +6.8% search growth over the last 90 days.
2K2KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/prinzenrolle/trend)
## **Top prinzenrolle search terms**
- **prinzenrolle**38K/yr+15.6%3.9% conv. - **nutella biscuits**20K/yr-1.0%11.1% conv. - **doppelkeks**10K/yr+22.9%1.8% conv. - **prinzenrolle kekse**9K/yr+21.2%4.1% conv. - **doppelkekse**8K/yr-34.9%2.0% conv. - **prinzen rolle**4K/yr+59.3%3.2% conv. - **nutella kekse**7K/yr-13.3%13.4% conv. - **de beukelaer kekse**3K/yr+1.8%2.1% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/prinzenrolle/search-terms)
## **Top prinzenrolle products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€8K20%€15K30%€23K40%€30K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ferrero nutella biscuits Knuspriger Keks mit einem cremigen Herz aus nutella 1 x 304 g Packung**Nutella**€3.20**4.5★5,334 rev](https://www.amazon.de/dp/B07QW9RKZJ) [2**Prinzen Rolle Choc&Cream 352g - vegan**Prinzen Rolle**€2.36**4.2★3 rev](https://www.amazon.de/dp/B0GX6NM8RR) [3**Prinzen Rolle Vanille 352g - Vegan**Prinzen Rolle**€2.46**4.8★13 rev](https://www.amazon.de/dp/B0GX6DQGLZ) [4**Prinzen Rolle Kakao Menge:400g**De Beukelaer**€4.61**4.3★26 rev](https://www.amazon.de/dp/B00HXLNU0G) [5**DuoMagic Doppelkeks mit Kakaocremefüllung 176 g**Continental Bakeries**€1.16**4.4★2,013 rev](https://www.amazon.de/dp/B017XN8NXC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Prinzen Rolle Choc&Cream 352g - vegan**Prinzen Rolle**€2.36**3 rev3mo ago](https://www.amazon.de/dp/B0GX6NM8RR) [**Prinzen Rolle Vanille 352g - Vegan**Prinzen Rolle**€2.46**13 rev3mo ago](https://www.amazon.de/dp/B0GX6DQGLZ) [**Prinzen Rolle Cremys Erdbeer-Joghurt 172g**Prinzen Rolle**€1.84**1 rev3mo ago](https://www.amazon.de/dp/B0GX6V7GDQ) [**Prinzen Rolle Taler 162g - Karamell**Prinzen Rolle**€1.90**0 rev3mo ago](https://www.amazon.de/dp/B0GX7388FD) [**Lotus Biscoff | Doppelkeks Variety Pack | 3 Sorten | 2 Packungen pro Sorte | 15 Doppelkekse pro Packung | Zutaten natürlichen Ursprungs | Ohne Farbstoffe | 6 x 150g | 900g**Biscoff**€10.70**698 rev1y ago](https://www.amazon.de/dp/B0DSLR9B3K)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Prinzen Rolle Taler 162g - Karamell**Prinzen Rolle**€1.90**0.0★**▲ 202%**](https://www.amazon.de/dp/B0GX7388FD) [**Prinzen Rolle Choc&Cream 352g - vegan**Prinzen Rolle**€2.36**4.2★**▲ 200%**](https://www.amazon.de/dp/B0GX6NM8RR) [**Prinzen Rolle Vanille 352g - Vegan**Prinzen Rolle**€2.46**4.8★**▲ 200%**](https://www.amazon.de/dp/B0GX6DQGLZ) [**Prinzen Rolle Cremys Erdbeer-Joghurt 172g**Prinzen Rolle**€1.84**5.0★**▲ 198%**](https://www.amazon.de/dp/B0GX6V7GDQ) [**DuoMagic Doppelkeks mit Kakaocremefüllung 176 g**Continental Bakeries**€1.16**4.4★**▲ 25%**](https://www.amazon.de/dp/B017XN8NXC)
**~~View all trending →~~**
## **What buyers say about prinzenrolle**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**60%
*“Yummy”*
**Backen**11%
*“Guter Keks”*
**Geschmack**5%
*“Geschmacklich gut”*
**Süße**5%
*“Sehr süß”*
**Preis-Leistungs-Verhältnis**4%
*“Günstig”*
**Qualität insgesamt**4%
*“Super Produkt”*
**beworben Vs Tatsächliches Produkt**2%
*“Artikel wie beschrieben”*
**Frische**1%
*“Sehr frisch und lecker”*
**Gesamtgröße**1%
*“alles passt bestens,”*
**Knusprigkeit**1%
*“Knusprig, cremig und definitiv mit Suchtgefahr”*
### **What buyers complain about **
**Preis-Leistungs-Verhältnis**14%
*“Bloß hier ist der Preis zu hoch”*
**Geschmack insgesamt**14%
*“Für mich unlecker”*
**Süße**11%
*“Zuckersüß”*
**Pulverisiert/zerbröselt**7%
*“Krümel für Krümel wenig Qualität”*
**Stärke**6%
*“Unvollstandig,”*
**Geschmack**5%
*“Na ja, ziemlich Geschmacksneutral,”*
**Feucht/Trocken**5%
*“Kann mann mal essen bisschen zu trocken”*
**Kochanleitung**3%
*“Achtung Rezeptur Verändert”*
**Inhaltsstoffe – insgesamt**3%
*“wenig Inhalt”*
**Qualität insgesamt**2%
*“Krümel für Krümel wenig Qualität”*
## **Common questions**
- **Is prinzenrolle profitable to sell on Amazon Germany?**
- The niche generates €75K/yr across 14 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +6.8%. Flapen's verdict: Skip it (42/100).
- **How competitive is the prinzenrolle niche?**
- 8 brands and 30 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in prinzenrolle?**
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Süße. The return rate is 0.1%.
- **What does it cost to enter the prinzenrolle niche?**
- Listings span €1.16–€37.31; the average listing price is €8.38 (sweet spot $15–$100). The average incumbent carries 739 reviews — the moat a new listing must climb.
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