---
title: "Pflaumen — €284K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/pflaumen"
last_updated: "2026-08-10T02:39:37.686Z"
locale: en
meta:
description: "Niche score 53/100 · €284K/yr market · 156K searches/yr. A concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · €284K/yr market · 156K searches/yr. A concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Pflaumen — €284K/yr Amazon DE Niche (2026) - Flapen"
---
# **pflaumen**
**Worth a look**
Shows low returns (0.1%), but a concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list.
Market size 50Growth 16Conversion 88Competition 14Returns 99Price range 83Avg price 81Brand share 17Review moat 83Quality gap 83
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****348.8**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****€1.32–€88.91**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****€17.58**
avg listing price — sweet spot $15–$100
**Market size**
**Good****€284K**
€284K/yr · 156K searches
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-18.5%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon Germany niche tracking, pflaumen is a €284K/yr Amazon Germany market (156K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 53/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pflaumen market data**
- **Units sold / yr**
- **15K–20K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **€264K–€352K**
- units × avg price
- **Conversion rate**
- **10.3%**
- **Avg BSR**
- **#153**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **50%**
- **Out of stock**
- **9.8%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **191 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**10**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**3%**
- by Amazon53% - Malinowe24% - Biojoy6% - SanLucar6% - Alnatura4% - Generisch4% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.5% search growth over the last 90 days.
4K3KSpike '24Black Friday '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/pflaumen/trend)
## **Top pflaumen search terms**
- **getrocknete aprikosen**19K/yr-21.8%5.9% conv. - **pflaumen**19K/yr-9.3%1.5% conv. - **getrocknete pflaumen**15K/yr-15.0%0.7% conv. - **aprikosen getrocknet**16K/yr-25.5%6.1% conv. - **trockenpflaumen**14K/yr-9.4%0.9% conv. - **aprikosen**11K/yr-8.0%5.5% conv. - **fruits**7K/yr-8.2%0.0% conv. - **trockenpflaumen ohne stein**6K/yr-7.7%0.9% conv. - **pflaumen getrocknet**6K/yr-37.4%0.7% conv. - **plum**7K/yr-45.1%0.4% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/pflaumen/search-terms)
## **Top pflaumen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€43K30%€85K45%€128K60%€170K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**by Amazon Getrocknete Aprikosen 200g 1 Packung**by Amazon**€2.70**4.5★1,037 rev](https://www.amazon.de/dp/B0DWNZN9WR) [2**Malinowe Aprikosen getrocknete Früchte Aprikosenfrüchte 2x500g**Malinowe**€11.75**4.6★12 rev](https://www.amazon.de/dp/B0FYNVV2Z2) [3**Malinowe getrocknete Pflaumen Pflaume exzellent 2x1kg**Malinowe**€13.49**4.2★11 rev](https://www.amazon.de/dp/B0FYQ3FHYT) [4**Biojoy BIO-Aprikosen getrocknet (1 kg) ungeschwefelt**Biojoy**€22.99**4.2★810 rev](https://www.amazon.de/dp/B07QR12JZY) [5**SanLucar Aprikosen Schale (0.6 kg)**SanLucar**€4.62**3.4★9 rev](https://www.amazon.de/dp/B0FDGT45ZY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Malinowe Aprikosen getrocknete Früchte Aprikosenfrüchte 2x500g**Malinowe**€11.75**12 rev7mo ago](https://www.amazon.de/dp/B0FYNVV2Z2) [**Malinowe getrocknete Pflaumen Pflaume exzellent 2x1kg**Malinowe**€13.49**11 rev7mo ago](https://www.amazon.de/dp/B0FYQ3FHYT) [**SanLucar Aprikosen Schale (0.6 kg)**SanLucar**€4.62**9 rev1y ago](https://www.amazon.de/dp/B0FDGT45ZY) [**by Amazon Getrocknete Aprikosen 200g 1 Packung**by Amazon**€2.70**1,037 rev1y ago](https://www.amazon.de/dp/B0DWNZN9WR) [**by Amazon Getrocknete Aprikosen 200 g 7 Stück**by Amazon**€17.04**1,037 rev1y ago](https://www.amazon.de/dp/B0DWP9XRNW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SanLucar Aprikosen Schale (0.6 kg)**SanLucar**€4.62**3.4★**▲ 125%**](https://www.amazon.de/dp/B0FDGT45ZY) [**Malinowe getrocknete Pflaumen Pflaume exzellent 2x1kg**Malinowe**€13.49**4.2★**▲ 96%**](https://www.amazon.de/dp/B0FYQ3FHYT) [**Malinowe Aprikosen getrocknete Früchte Aprikosenfrüchte 2x500g**Malinowe**€11.75**4.6★**▲ 93%**](https://www.amazon.de/dp/B0FYNVV2Z2) [**Share Original fermentierte grüne Pflaume jap. Aprikose 500g**Share**€88.91**3.7★**▲ 38%**](https://www.amazon.de/dp/B0CBHP3CSW) [**Alnatura Pflaumen Trunk 750 ml**Alnatura**€2.37**4.6★**— 9%**](https://www.amazon.de/dp/B07QS5HVLC)
**~~View all trending →~~**
## **What buyers say about pflaumen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**38%
*“Schmeckt”*
**Geschmack**17%
*“Guter Geschmack”*
**Qualität insgesamt**11%
*“Beste Qualität”*
**Preis-Leistungs-Verhältnis**6%
*“Preis-Leistung für mich ok”*
**Gesundheitliche Vorteile – insgesamt**4%
*“Lecker und gesund”*
**Frische**4%
*“Schmecken fast wie frische Aprikosen”*
**beworben Vs Tatsächliches Produkt**2%
*“Artikel entspricht zu 100% meinen Erwartungen”*
**Backen**2%
*“aber zum Backen gut”*
**Benutzerfreundlichkeit**2%
*“Easy Peasy”*
**Feucht/Trocken**2%
*“Getrocknete Aprikosen sind klasse”*
### **What buyers complain about **
**Hartes Gefühl**19%
*“fast schon hart, deshalb 1 Punktabzug.”*
**Qualität insgesamt**17%
*“Die Qualität war enttäuschend”*
**Feucht/Trocken**14%
*“Getrockene Aprikosen”*
**Geschmack insgesamt**8%
*“Schmeckt nicht”*
**Künstliche Süßstoffe**5%
*“Mit Zucker verarbeitet”*
**beworben Vs Tatsächliches Produkt**5%
*“ist nicht die gleiche, die in dem Foto war.”*
**Gesamtgröße**4%
*“klein”*
**Geschmack**4%
*“Geschmacklich stark anders”*
**Süße**2%
*“Wer auf nicht zu weiche getrocknete Aprikosen steht, die auch nicht zu süß sind, der greife zu”*
**Pulverisiert/zerbröselt**2%
*“Die Pflaumen waren ziemlich zerdrückt”*
### **Top return reasons **
**Funktionalität insgesamt**50%
**Feucht/Trocken**30%
**Qualität insgesamt**10%
**Preis-Leistungs-Verhältnis**10%
## **Common questions**
- **Is pflaumen profitable to sell on Amazon Germany?**
- The niche generates €284K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.5%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the pflaumen niche?**
- 7 brands and 10 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in pflaumen?**
- Top complaints mined from reviews: Hartes Gefühl, Qualität insgesamt, Feucht/Trocken. The return rate is 0.1%.
- **When does demand for pflaumen peak?**
- Demand peaks in Mar–Apr–May; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the pflaumen niche?**
- Listings span €1.32–€88.91; the average listing price is €17.58 (sweet spot $15–$100). The average incumbent carries 349 reviews — the moat a new listing must climb.
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