---
title: "Oliven — €79K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/oliven"
last_updated: "2026-08-10T04:57:54.471Z"
locale: en
meta:
description: "Niche score 51/100 · €79K/yr market · 181K searches/yr. Pricing outside the sweet spot ($5.92 avg) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · €79K/yr market · 181K searches/yr. Pricing outside the sweet spot ($5.92 avg) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Oliven — €79K/yr Amazon DE Niche (2026) - Flapen"
---
# **oliven**
**Worth a look**
Shows low returns (0.1%), but pricing outside the sweet spot ($5.92 avg) keeps it on the watch list.
Market size 20Growth 33Conversion 77Competition 49Returns 100Price range 42Avg price 16Brand share 27Review moat 95Quality gap 75
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****99.61**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****7.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****56%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****€1.39–€24.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+6.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****€79K**
€79K/yr · 181K searches
**Avg price**
**Bad****€5.92**
avg listing price — sweet spot $15–$100
According to Flapen's Amazon Germany niche tracking, oliven is a €79K/yr Amazon Germany market (181K searches/yr). The top 5 brands hold 89% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **oliven market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **€89K–€118K**
- units × avg price
- **Conversion rate**
- **7.4%**
- **Avg BSR**
- **#91**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **57%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**15**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**56%**
Top 20: 97%
**Open market**
**9%**
- Kattus63% - Alnatura11% - Feinkost Dittmann7% - Jean Jartin Oliva del Sol5% - ORIGENES DEVOTED TO OUR HERITAGE3% - Lyrakis Family2% - Open — no brand owns it (6 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 83 weeks — +6.2% search growth over the last 90 days.
4K3K seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/oliven/trend)
## **Top oliven search terms**
- **oliven**103K/yr+5.3%8.1% conv. - **olive**22K/yr-9.0%1.0% conv. - **griechische spezialitäten**19K/yr+75.0%0.4% conv. - **griechische lebensmittel**7K/yr-20.4%0.1% conv. - **spanische oliven**6K/yr+31.7%2.2% conv. - **olives**5K/yr+5.7%7.3% conv. - **schwarze oliven**5K/yr-2.1%7.1% conv. - **oliven schwarz**4K/yr+13.2%8.9% conv. - **eingelegte oliven**4K/yr+18.5%2.2% conv. - **grüne oliven**3K/yr+3.2%3.9% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/oliven/search-terms)
## **Top oliven products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%€4K10%€8K15%€12K20%€16K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Kattus - Hojiblanca Oliven mit Thymian und Knoblauch | Grüne Oliven ohne Stein | Im wiederverschließbaren Beutel | 120 g im Beutel**Kattus**€2.30**4.4★216 rev](https://www.amazon.de/dp/B0B85K973X) [2**Kattus - Schwarze Hojiblanca Oliven ohne Stein | Ideal zu Pizza Pasta oder Salaten | 85 g in der Dose**Kattus**€1.41**4.5★187 rev](https://www.amazon.de/dp/B0140GDIAI) [3**Kattus - Grüne Hojiblanca Oliven ohne Stein | Verzehrfertige entsteinte spanische Oliven eingelegt in pikanter Salzlake | Für Salate Pasta und Co. | 340 g im Glas**Kattus**€2.57**4.5★45 rev](https://www.amazon.de/dp/B0CHYRLP82) [4**Kattus - Schwarze Hojiblanca Oliven mit Meersalz | Entsteinte Hojiblanca Oliven mit Olivenöl und Meersalz mariniert | Im wiederverschließbaren Beutel | 120 g im Beutel**Kattus**€2.29**4.4★98 rev](https://www.amazon.de/dp/B0B6M93D7Q) [5**Kattus - Grüne Hojiblanca Oliven ohne Stein | Spanische Oliven entsteint | Ideal zu Pizza Fleisch- oder Fischgerichte | 85 g in der Dose**Kattus**€1.40**4.7★114 rev](https://www.amazon.de/dp/B015J7QLQA)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kitchin BIO Mix Oliven ohne Stein (0.18 kg)**Kitchin**€2.94**0 rev2mo ago](https://www.amazon.de/dp/B0GYWRDKRH) [**Schwarze Oliven Fleischig & aromatisch Naturgereift nach Sele-Art Ölveredelt Manisa Akhisar 700 g**WeNatur**€8.32**4 rev4mo ago](https://www.amazon.de/dp/B0GQ59D7MQ) [**Blikas | Grüne & Kalamata Oliven mit Oregano & roter Paprika eingelegt 2 x 250g (500g) | Griechische Olivenmischung**Blikas**€8.37**3 rev5mo ago](https://www.amazon.de/dp/B0GKPNJXP4) [**Pappudia Schwarze Kalamata-Oliven ohne Stein (0.15 kg)**Pappudia Handgemacht**€3.62**2 rev12mo ago](https://www.amazon.de/dp/B0FHXN581N) [**DELIGREECE - Oliven Mix in Salzlake | Mischung aus dunklen Kalamata- und grünen Chalkidiki-Oliven eingelegt in Meersalzlake. Knackige Oliven perfekt als Beilage Vorspeise oder für Salate | 345g**Deligreece**€5.80**7 rev1y ago](https://www.amazon.de/dp/B0DTV3YG42)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Blikas | Grüne & Kalamata Oliven mit Oregano & roter Paprika eingelegt 2 x 250g (500g) | Griechische Olivenmischung**Blikas**€8.37**3.7★**▲ 287%**](https://www.amazon.de/dp/B0GKPNJXP4) [**Kitchin BIO Mix Oliven ohne Stein (0.18 kg)**Kitchin**€2.94**0.0★**▲ 283%**](https://www.amazon.de/dp/B0GYWRDKRH) [**Kattus - Grüne Hojiblanca Oliven ohne Stein | Verzehrfertige entsteinte spanische Oliven eingelegt in pikanter Salzlake | Für Salate Pasta und Co. | 340 g im Glas**Kattus**€2.57**4.5★**▲ 119%**](https://www.amazon.de/dp/B0CHYRLP82) [**Schwarze Oliven Fleischig & aromatisch Naturgereift nach Sele-Art Ölveredelt Manisa Akhisar 700 g**WeNatur**€8.32**3.0★**▲ 103%**](https://www.amazon.de/dp/B0GQ59D7MQ) [**Pappudia Schwarze Kalamata-Oliven ohne Stein (0.15 kg)**Pappudia Handgemacht**€3.62**5.0★**▲ 74%**](https://www.amazon.de/dp/B0FHXN581N)
**~~View all trending →~~**
## **What buyers say about oliven**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**60%
*“habe dort wirklich unglaublich gute Oliven gegessen, deshalb hatte ich hier höhere Erwartungen.”*
**Qualität insgesamt**14%
*“Qualität excellent”*
**Geschmack**7%
*“Super vom Geschmack”*
**Preis-Leistungs-Verhältnis**4%
*“Preiswert”*
**Frische**3%
*“Klasse wie frische”*
**Salzgehalt**2%
*“Nicht zu salzig”*
**Textur/Konsistenz – insgesamt**2%
*“Konsistenz: Schön fest, kein Matsch in der Dose.”*
**Natürliche Inhaltsstoffe**1%
*“Natur belassen”*
**Gesamtgröße**1%
*“Dosengröße ideal für einen Snack - immer vorrätig”*
**Knusprigkeit**1%
*“Schöne, große Oliven mit knackigen Mandeln im Innern”*
### **What buyers complain about **
**Geschmack insgesamt**17%
*“Warum schmecken diese Oliven so schlecht?”*
**Qualität insgesamt**10%
*“Für Qualität und Quantität zu teuer”*
**Preis-Leistungs-Verhältnis**9%
*“etwas teuer”*
**Gesamtgröße**8%
*“Die Oliven sind sehr klein”*
**Geschmack**7%
*“Geschmack nicht so gut”*
**Hartes Gefühl**7%
*“sind einfach zu weich”*
**Salzgehalt**5%
*“Sehr salzig”*
**beworben Vs Tatsächliches Produkt**4%
*“Da liegt ein Irrtum in der Produktbeschreibung”*
**Kochanleitung**2%
**Bitter**2%
*“eher leicht bitter und alt”*
## **Common questions**
- **Is oliven profitable to sell on Amazon Germany?**
- The niche generates €79K/yr across 23 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +6.2%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the oliven niche?**
- 12 brands and 15 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in oliven?**
- Top complaints mined from reviews: Geschmack insgesamt, Qualität insgesamt, Preis-Leistungs-Verhältnis. The return rate is 0.1%.
- **When does demand for oliven peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the oliven niche?**
- Listings span €1.39–€24.67; the average listing price is €5.92 (sweet spot $15–$100). The average incumbent carries 100 reviews — the moat a new listing must climb.
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