---
title: "Linsen — €65K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/linsen"
last_updated: "2026-08-10T14:39:35.335Z"
locale: en
meta:
description: "Niche score 35/100 · €65K/yr market · 102K searches/yr · €6.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · €65K/yr market · 102K searches/yr · €6.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Linsen — €65K/yr Amazon DE Niche (2026) - Flapen"
---
# **linsen**
**Skip it**
Soft demand (-32.2% this quarter) — this niche doesn't clear our bar today.
Market size 16Growth 9Conversion 84Competition 21Returns 100Price range 21Avg price 19Brand share 13Review moat 91Quality gap 24
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****187.71**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****9.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****€1.08–€18.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Bad****€6.80**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****€65K**
€65K/yr · 102K searches
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-32.2%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, linsen is a €65K/yr Amazon Germany market (102K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 35/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **linsen market data**
- **Units sold / yr**
- **15K–20K**
- avg 750–1,000/product
- **Revenue / yr**
- **€102K–€136K**
- units × avg price
- **Conversion rate**
- **9.3%**
- **Avg BSR**
- **#23**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **24%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **68 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**21**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**3%**
- Alnatura60% - by Amazon23% - SoleilFOOD5% - Davert4% - KoRo3% - Eat Wholesome2% - Open — no brand owns it (2 brands, 3%)
## **Demand**
Weekly Amazon search volume, last 19 weeks — -32.2% search growth over the last 90 days.
3K2KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/linsen/trend)
## **Top linsen search terms**
- **linsen**87K/yr-32.2%7.8% conv. - **lentils**8K/yr-24.8%8.9% conv. - **braune linsen**5K/yr-41.3%9.3% conv. - **getrocknete linsen**3K/yr-34.3%3.6% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/linsen/search-terms)
## **Top linsen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€6K20%€13K30%€19K40%€26K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**by Amazon Grüne Linsen 500g**by Amazon**€1.49**4.6★510 rev](https://www.amazon.de/dp/B0CG9QN58V) [2**Alnatura Bio Rote Linsen 400 g**Alnatura**€1.62**4.7★140 rev](https://www.amazon.de/dp/B0FM41BDRS) [3**Alnatura Bio Linsen Dose 265g**Alnatura**€1.08**4.5★256 rev](https://www.amazon.de/dp/B07CJBXGBB) [4**Alnatura Bio Berglinsen 400 g**Alnatura**€1.79**4.6★68 rev](https://www.amazon.de/dp/B0DLKRR335) [5**Alnatura Bio gelbe Linsen 500g**Alnatura**€2.70**4.7★146 rev](https://www.amazon.de/dp/B01MD0XE18)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Alnatura Bio Rote Linsen 400 g**Alnatura**€1.62**140 rev11mo ago](https://www.amazon.de/dp/B0FM41BDRS) [**by Amazon Grüne Linsen 500g**by Amazon**€1.49**510 rev1y ago](https://www.amazon.de/dp/B0CG9QN58V) [**Alnatura Bio Berglinsen 400 g**Alnatura**€1.79**68 rev1y ago](https://www.amazon.de/dp/B0DLKRR335) [**Alnatura BIO Rote Linsen (0.4 kg)**Alnatura**€1.82**7 rev1y ago](https://www.amazon.de/dp/B0DGL42JGK) [**LinsenZeit Braune Linsen 600g Beluga Linsen/Brown Lentils/Whole Masoor Dal Nussig-aromatische Hülsenfrüchte für Eintöpfe Salate & Bowls Proteinreich ballaststoffhaltig & vegan**LinsenZeit**€8.05**15 rev2y ago](https://www.amazon.de/dp/B0CZJQ8ZV2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Alnatura Bio Rote Linsen 400 g**Alnatura**€1.62**4.7★**▲ 71%**](https://www.amazon.de/dp/B0FM41BDRS) [**SoleilFOOD Grüne Linsen 5 kg Green Lentil Mercimek Tellerlinsen**SoleilFOOD**€18.67**4.4★**▲ 30%**](https://www.amazon.de/dp/B08BG1DS4R) [**Alnatura Bio Berglinsen 400 g**Alnatura**€1.79**4.6★**▲ 29%**](https://www.amazon.de/dp/B0DLKRR335) [**SoleilFOOD Rote Linsen 5 kg Sack Red Lentils Mercimek Hülsenfrüchte**SoleilFOOD**€18.63**4.6★**▲ 25%**](https://www.amazon.de/dp/B08C7DGL6B) [**KoRo - Rote Bio Linsen 2 kg - Protein- und Ballaststoffreich - Bio-Qualität - Schnell zubereitet**KoRo**€10.28**4.7★**▲ 22%**](https://www.amazon.de/dp/B078S3V5ZT)
**~~View all trending →~~**
## **What buyers say about linsen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**32%
*“Quality”*
**Geschmack insgesamt**32%
*“Mega lecker”*
**Vegan/Biologisch**8%
*“Bio und gut”*
**Preis-Leistungs-Verhältnis**5%
*“gut und günstig”*
**Backen**4%
*“Sehr lecker als Eintopf”*
**beworben Vs Tatsächliches Produkt**3%
*“Wie erwartet”*
**Ernährungs Gehalt**3%
*“Sehr gutes Lebensmittel”*
**Benutzerfreundlichkeit**3%
*“Leicht zu verarbeiten und gut schmeckend”*
**Kochanleitung**2%
*“Praktisch ist auch die kurze Kochzeit von unter 10 Minuten”*
**Geschmack**2%
*“Excellent im Geschmack”*
### **What buyers complain about **
**Kontamination**25%
*“Verbeulte Dosen”*
**Geschmack**13%
*“Ist nicht so meine Geschmacksrichtung”*
**Pulverisiert/zerbröselt**13%
*“3 von 6 Dosen ist zerbeult”*
**Gesamtgröße**13%
*“Bischen klein”*
**Ölig/fettig**6%
*“Leider mit Öl”*
**Hartes Gefühl**6%
*“es sind auch ein paar harte dabei, die auch bei langem Kochen nicht weich geworden sind.”*
**Kochanleitung**3%
*“benötigen etwas länger zum kochen”*
## **Common questions**
- **Is linsen profitable to sell on Amazon Germany?**
- The niche generates €65K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -32.2%. Flapen's verdict: Skip it (35/100).
- **How competitive is the linsen niche?**
- 8 brands and 21 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in linsen?**
- Top complaints mined from reviews: Kontamination, Geschmack, Pulverisiert/zerbröselt. The return rate is 0.1%.
- **What does it cost to enter the linsen niche?**
- Listings span €1.08–€18.67; the average listing price is €6.80 (sweet spot $15–$100). The average incumbent carries 188 reviews — the moat a new listing must climb.
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