---
title: "Lambrusco — €48K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/lambrusco"
last_updated: "2026-08-10T15:36:16.629Z"
locale: en
meta:
description: "Niche score 55/100 · €48K/yr market · 51K searches/yr · €27.71 avg price. A small market ($48K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · €48K/yr market · 51K searches/yr · €27.71 avg price. A small market ($48K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Lambrusco — €48K/yr Amazon DE Niche (2026) - Flapen"
---
# **lambrusco**
**Worth a look**
Shows low returns (0.0%), but a small market ($48K/yr) keeps it on the watch list.
Market size 12Growth 38Conversion 42Competition 69Returns 100Price range 78Avg price 95Brand share 55Review moat 96Quality gap 37
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****71.63**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****€27.71**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€4.22–€56.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****3.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+10.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****€48K**
€48K/yr · 51K searches
According to Flapen's Amazon Germany niche tracking, lambrusco is a €48K/yr Amazon Germany market (51K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lambrusco market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **€55K–€69K**
- units × avg price
- **Conversion rate**
- **3.4%**
- **Avg BSR**
- **#397**
- **Page quality**
- **0%**
- **Prime**
- **33%**
- **Sponsored**
- **67%**
- **Out of stock**
- **0.5%**
- **Avg brand age**
- **79 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 92%
**Open market**
**24%**
- Gualtieri43% - Cantine Riunite & CIV9% - Cantina Castelli Modenesi7% - VINOX7% - Riunite6% - Enovite4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +10.6% search growth over the last 90 days.
2K2KSpike '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/lambrusco/trend)
## **Top lambrusco search terms**
- **lambrusco**29K/yr+17.4%3.1% conv. - **lambrusco dell emilia**10K/yr+64.4%2.8% conv. - **lambrusco lieblich**8K/yr-25.0%3.0% conv. - **lambrusco dell emilia dolce**4K/yr-28.6%3.9% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/lambrusco/search-terms)
## **Top lambrusco products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€2K8%€4K12%€6K16%€8K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lambrusco Emilia IGP**Gualtieri**€4.22**4.8★8 rev](https://www.amazon.de/dp/B0BXHQP3R4) [2**Lambrusco rosso dolce Gualtieri Dell`Emilia IGT (6 X 0 75 L) - Vino Frizzante - Roter Süßer Perlwein 7 5% Vol. aus Italien**Gualtieri**€27.78**4.6★335 rev](https://www.amazon.de/dp/B00DYVHX66) [3**Lambrusco rosso dolce Gualtieri Dell`Emilia IGT (12 X 0 75 L) - Vino Frizzante - Roter Süßer Perlwein 7 5% Vol. aus Italien**Gualtieri**€46.17**4.8★240 rev](https://www.amazon.de/dp/B01MQL42QD) [4**Castelli Modenesi Lambrusco Grasparossa di Castelvetro DOC Rotwein mit vollem und ausgewogenem Geschmack und einem eleganten und vielseitigen Bouquet 11 Prozent Vol. 6 Flaschen 750 ml**Cantina Castelli Modenesi**€28.59**4.0★43 rev](https://www.amazon.de/dp/B0BHZHDY6S) [5**Il Portale Lambrusco dellEmilia Rosso IGT lieblich sortenreines Weinpaket + VINOX Winecards (6x0 75l)**VINOX**€37.84**5.0★4 rev](https://www.amazon.de/dp/B0CHMVHG18)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Nero Lambrusco di Modena D.O.C. (6x 0 75 l)**Nerô**€21.81**0 rev2y ago](https://www.amazon.de/dp/B0D6RP1Z3M) [**Castelli Modenesi Lambrusco Grasparossa di Castelvetro DOC Rotwein mit vollem und ausgewogenem Geschmack und einem eleganten und vielseitigen Bouquet 11 Prozent Vol. 6 Flaschen 750 ml**Cantina Castelli Modenesi**€28.59**43 rev2y ago](https://www.amazon.de/dp/B0BHZHDY6S) [**Castelli Modenesi Lambrusco di Sorbara DOC Rotwein mit frischem und spritzigem Geschmack fruchtiges und intensives Bouquet 11 Prozent Vol. 6 Flaschen 750 ml**Cantina Castelli Modenesi**€29.05**17 rev2y ago](https://www.amazon.de/dp/B0BHZLXJH4) [**Lambrusco Emilia IGP**Gualtieri**€4.22**8 rev2y ago](https://www.amazon.de/dp/B0BXHQP3R4) [**Donna Elisa Lambrusco IGT (6 x 0 75L)**Donna Elisa**€27.19**26 rev2y ago](https://www.amazon.de/dp/B092MB9JVV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Castelli Modenesi Lambrusco di Sorbara DOC Rotwein mit frischem und spritzigem Geschmack fruchtiges und intensives Bouquet 11 Prozent Vol. 6 Flaschen 750 ml**Cantina Castelli Modenesi**€29.05**3.4★**▲ 127%**](https://www.amazon.de/dp/B0BHZLXJH4) [**ENOVITE Lambrusco Frizzante IGT - 1 5 l Magnum**Enovite**€7.98**5.0★**▲ 86%**](https://www.amazon.de/dp/B00GYFZXIO) [**Castelli Modenesi Lambrusco Grasparossa di Castelvetro DOC Rotwein mit vollem und ausgewogenem Geschmack und einem eleganten und vielseitigen Bouquet 11 Prozent Vol. 6 Flaschen 750 ml**Cantina Castelli Modenesi**€28.59**4.0★**▲ 81%**](https://www.amazon.de/dp/B0BHZHDY6S) [**Lambrusco Rosso Emilia IGT von Cantine Riunite - Rotwein 6 x 0 75l VINELLO - 6er - Weinpaket inkl. kostenlosem VINELLO.weinausgießer**Cantine Riunite & CIV**€37.70**5.0★**▲ 61%**](https://www.amazon.de/dp/B09BQT9Y5R) [**Caldirola Dolce Lambrusco trocken sortenreines Weinpaket + VINOX Winecards (6x0 75l)**VINOX**€34.93**4.1★**▲ 48%**](https://www.amazon.de/dp/B0BMTW6BZ3)
**~~View all trending →~~**
## **What buyers say about lambrusco**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**46%
*“Schmeckt sehr gut”*
**Süße**32%
*“Weich Feinperlig und Süß”*
**Alkoholgeschmack**14%
*“Dieser Wein schmeckt mir sehr gut zum Essen”*
**Frische**4%
*“Der Riunite Lambrusco Rosso BIO ist herrlich frisch”*
**Gewicht leicht**4%
*“nicht zu schwer”*
### **What buyers complain about **
**Süße**100%
*“einfach zu süß”*
## **Common questions**
- **Is lambrusco profitable to sell on Amazon Germany?**
- The niche generates €48K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.6%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the lambrusco niche?**
- 16 brands and 19 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in lambrusco?**
- Top complaints mined from reviews: Süße. The return rate is 0.0%.
- **When does demand for lambrusco peak?**
- Demand peaks in Dec; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the lambrusco niche?**
- Listings span €4.22–€56.46; the average listing price is €27.71 (sweet spot $15–$100). The average incumbent carries 72 reviews — the moat a new listing must climb.
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