---
title: "Hierbas — €20K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/hierbas"
last_updated: "2026-08-10T01:14:34.085Z"
locale: en
meta:
description: "Niche score 42/100 · €20K/yr market · 33K searches/yr · €14.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · €20K/yr market · 33K searches/yr · €14.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Hierbas — €20K/yr Amazon DE Niche (2026) - Flapen"
---
# **hierbas**
**Skip it**
A small market ($20K/yr) — this niche doesn't clear our bar today.
Market size 5Growth 67Conversion 53Competition 13Returns 99Price range 48Avg price 70Brand share 12Review moat 88Quality gap 22
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****230.55**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****€14.45**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+47.2%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Okay****€8.52–€20.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****€20K**
€20K/yr · 33K searches
According to Flapen's Amazon Germany niche tracking, hierbas is a €20K/yr Amazon Germany market (33K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Dec. Verdict: Skip it — 42/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hierbas market data**
- **Units sold / yr**
- **3K–3K**
- avg 250–500/product
- **Revenue / yr**
- **€36K–€43K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#435**
- **Page quality**
- **0%**
- **Prime**
- **73%**
- **Sponsored**
- **45%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **78 months**
- **Avg seller age**
- **207 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**36**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**2%**
- Tunel79% - Mari Mayans7% - Huacan5% - Treuheld3% - Licores Moya3% - Hierbas de Mallorca2% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +47.2% search growth over the last 90 days.
1K750Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/hierbas/trend)
## **Top hierbas search terms**
- **tunel de mallorca**10K/yr+56.3%6.8% conv. - **hierbas de mallorca**10K/yr+42.4%2.6% conv. - **hierbas**8K/yr+43.4%2.6% conv. - **tunel**4K/yr+44.9%2.6% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/hierbas/search-terms)
## **Top hierbas products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€3K30%€6K45%€9K60%€12K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TÚNEL DE MALLORCA Mezcladas - Hierbas de Mallorca (1 x 0.7 l)**Tunel**€9.84**4.7★333 rev](https://www.amazon.de/dp/B00AK772EA) [2**Túnel de Mallorca Secas - Hierbas de Mallorca (1 x 0.7 l)**Tunel**€11.47**4.7★330 rev](https://www.amazon.de/dp/B07YQ987QQ) [3**Túnel de Mallorca Dulces Hierbas de Mallorca (1 x 0.7 l)**Tunel**€9.88**4.8★170 rev](https://www.amazon.de/dp/B08X2983LR) [4**Mari Mayans Hierbas mit Zweig Familia Ibiza Kräuter (1 x 1 l)**Mari Mayans**€19.16**4.8★315 rev](https://www.amazon.de/dp/B00DS5LGBQ) [5**Huacan Dehnstäbe Set 1-10mm Tunnel Sets Dehnset Acryl Dehnstab Dehnungstäbe Silikon Tunnels 3mm 4mm 5mm 6mm 8mm 10mm 12mm Plugs 50 Stück Schwarz Blau Türkis Weiß Klar Expander Frauen Damen Herren**Huacan**€8.52**4.3★252 rev](https://www.amazon.de/dp/B09LX9WTVM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Licores Moya Herbes de Mallorca Semi 0 7l**Licores Moya**€17.14**6 rev1y ago](https://www.amazon.de/dp/B0CVFVWPTT) [**Huacan Dehnstäbe Set 1-10mm Tunnel Sets Dehnset Acryl Dehnstab Dehnungstäbe Silikon Tunnels 3mm 4mm 5mm 6mm 8mm 10mm 12mm Plugs 50 Stück Schwarz Blau Türkis Weiß Klar Expander Frauen Damen Herren**Huacan**€8.52**252 rev4y ago](https://www.amazon.de/dp/B09LX9WTVM) [**Túnel de Mallorca Dulces Hierbas de Mallorca (1 x 0.7 l)**Tunel**€9.88**170 rev5y ago](https://www.amazon.de/dp/B08X2983LR) [**Túnel de Mallorca Secas - Hierbas de Mallorca (1 x 0.7 l)**Tunel**€11.47**330 rev6y ago](https://www.amazon.de/dp/B07YQ987QQ) [**OCarballo Orujo Licor de Hierbas Kräuterlikör aus Spanien 30 % Vol. 70 cl**Sorel**€17.23**27 rev7y ago](https://www.amazon.de/dp/B07JV8GCFZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Huacan Dehnstäbe Set 1-10mm Tunnel Sets Dehnset Acryl Dehnstab Dehnungstäbe Silikon Tunnels 3mm 4mm 5mm 6mm 8mm 10mm 12mm Plugs 50 Stück Schwarz Blau Türkis Weiß Klar Expander Frauen Damen Herren**Huacan**€8.52**4.3★**▲ 290%**](https://www.amazon.de/dp/B09LX9WTVM) [**Treuheld 8mm Flesh Tunnel Schwarz - Chirurgenstahl 316L / Edelstahl - Schraubverschluss mit Gewinde - Stahl Ohr Plug zum Schrauben**Treuheld**€11.84**4.4★**▲ 265%**](https://www.amazon.de/dp/B01IRA3POC) [**Licores Moya Herbes de Mallorca Semi 0 7l**Licores Moya**€17.14**5.0★**▲ 27%**](https://www.amazon.de/dp/B0CVFVWPTT) [**TÚNEL DE MALLORCA Mezcladas - Hierbas de Mallorca (1 x 0.7 l)**Tunel**€9.84**4.7★**▲ 12%**](https://www.amazon.de/dp/B00AK772EA) [**Túnel de Mallorca Dulces Hierbas de Mallorca (1 x 0.7 l)**Tunel**€9.88**4.8★**— 5%**](https://www.amazon.de/dp/B08X2983LR)
**~~View all trending →~~**
## **What buyers say about hierbas**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**50%
*“schmeckt mild”*
**Preis-Leistungs-Verhältnis**17%
*“Gut und günstig”*
**Gesamtgröße**17%
*“Passt”*
**Geschmack**8%
*“Super Geschmack”*
**Alkoholgeschmack**8%
### **Top return reasons **
**Gesamtgröße**57%
**Knoten-/Fadenqualität**21%
**Komfort insgesamt**7%
**Gewicht schwer**7%
**Qualität insgesamt**7%
## **Common questions**
- **Is hierbas profitable to sell on Amazon Germany?**
- The niche generates €20K/yr across 11 tracked products. 90-day search growth is +47.2%. Flapen's verdict: Skip it (42/100).
- **How competitive is the hierbas niche?**
- 7 brands and 36 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 95% of demand.
- **When does demand for hierbas peak?**
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the hierbas niche?**
- Listings span €8.52–€20.87; the average listing price is €14.45 (sweet spot $15–$100). The average incumbent carries 231 reviews — the moat a new listing must climb.
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