---
title: "Haribo Konfekt — €106K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/haribo-konfekt"
last_updated: "2026-08-10T11:12:47.770Z"
locale: en
meta:
description: "Niche score 45/100 · €106K/yr market · 174K searches/yr · €9.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · €106K/yr market · 174K searches/yr · €9.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Haribo Konfekt — €106K/yr Amazon DE Niche (2026) - Flapen"
---
# **haribo konfekt**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 26Growth 17Conversion 70Competition 65Returns 100Price range 39Avg price 30Brand share 6Review moat 69Quality gap 45
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.4%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****753.36**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****€1.28–€23.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****€9.55**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****€106K**
€106K/yr · 174K searches
**Growth**
**Bad****-15.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, haribo konfekt is a €106K/yr Amazon Germany market (174K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct. Verdict: Skip it — 45/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **haribo konfekt market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **€96K–€119K**
- units × avg price
- **Conversion rate**
- **6.4%**
- **Avg BSR**
- **#257**
- **Page quality**
- **0%**
- **Prime**
- **55%**
- **Sponsored**
- **9%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**66**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 88%
**Open market**
**1%**
- HARIBO87% - Katjes6% - Red Band2% - Lavley1% - Naschwerk1% - R Rexim1% - Open — no brand owns it (2 brands, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 89 weeks — -15.4% search growth over the last 90 days.
5K4KSpike '25Prime Day '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/haribo-konfekt/trend)
## **Top haribo konfekt search terms**
- **haribo lakritz**52K/yr-14.2%3.5% conv. - **haribo colorado**36K/yr-16.0%7.7% conv. - **lakritz haribo**33K/yr-18.4%4.2% conv. - **haribo konfekt**23K/yr-19.8%5.1% conv. - **lakritze haribo**10K/yr-8.8%5.3% conv. - **colorado**8K/yr-12.6%3.3% conv. - **lakritz konfekt**6K/yr-2.0%2.2% conv. - **colorado haribo xxl**6K/yr-15.0%9.8% conv. - **haribo konfekt großpackung**502/yr+58.8%2.5% conv. - **haribo colorado 1kg dose**156/yr-51.3%0.0% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/haribo-konfekt/search-terms)
## **Top haribo konfekt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€4K8%€9K12%€13K16%€17K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Haribo Color-Rado 1 kg**HARIBO**€5.63**4.5★73 rev](https://www.amazon.de/dp/B015181XS8) [2**Haribo Konfekt 1er Pack (1 x 3 kg)**HARIBO**€19.51**4.7★995 rev](https://www.amazon.de/dp/B003SFZLXA) [3**Haribo Color-Rado 750 g**HARIBO**€8.78**4.6★240 rev](https://www.amazon.de/dp/B0CV5NFNG6) [4**Haribo Lakritz Parade 750g Mischung in Runddose Klassiker & Spezialitäten Großpackung Lakritzdose für Liebhaber**HARIBO**€9.13**4.4★1,106 rev](https://www.amazon.de/dp/B076V45ZSP) [5**5 er Set Haribo Konfekt 5 x 175 g**HARIBO**€7.94**4.5★106 rev](https://www.amazon.de/dp/B0BW4SQ62P)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Katjes Katzen Pfötchen Großpackung Vegan 1 x 700g**Katjes**€3.88**1,396 rev2y ago](https://www.amazon.de/dp/B0D2HG8MX4) [**Katjes Salzige Heringe Großpackung Vegan 1 x 700g**Katjes**€3.83**271 rev2y ago](https://www.amazon.de/dp/B0D2HG6ZL5) [**Lavley Mehr Skifahren Weniger Sorgen Ski Socken Lustiges Geschenk für Männer und Frauen**Lavley**€6.91**1,802 rev2y ago](https://www.amazon.de/dp/B0CY74W7BP) [**Haribo Lakritz Parade 3er Pack (3 x 750g)**HARIBO**€18.75**77 rev2y ago](https://www.amazon.de/dp/B0CW6DXZ5X) [**Haribo Color-Rado 3er Pack (3 x 750g)**HARIBO**€19.74**46 rev2y ago](https://www.amazon.de/dp/B0CW6FT79X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lavley Mehr Skifahren Weniger Sorgen Ski Socken Lustiges Geschenk für Männer und Frauen**Lavley**€6.91**4.6★**▲ 293%**](https://www.amazon.de/dp/B0CY74W7BP) [**Haribo Schnecken 150 Stück in Runddose 1500g**HARIBO**€8.79**4.6★**▲ 237%**](https://www.amazon.de/dp/B0028PNPT8) [**Haribo Color-Rado 1 kg**HARIBO**€5.63**4.5★**▲ 196%**](https://www.amazon.de/dp/B015181XS8) [**Katjes Katzen Pfötchen Großpackung Vegan 1 x 700g**Katjes**€3.88**4.6★**▲ 76%**](https://www.amazon.de/dp/B0D2HG8MX4) [**Katjes Salzige Heringe Großpackung Vegan 1 x 700g**Katjes**€3.83**4.6★**▲ 53%**](https://www.amazon.de/dp/B0D2HG6ZL5)
**~~View all trending →~~**
## **What buyers say about haribo konfekt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**44%
*“schmeckt super”*
**Frische**13%
*“Frische Haribo”*
**Qualität insgesamt**9%
*“Top Produkt”*
**Preis-Leistungs-Verhältnis**6%
*“Super Preis”*
**beworben Vs Tatsächliches Produkt**5%
*“Produkt wie in Beschreibung”*
**Süße**4%
*“MEGA LECKER”*
**Geschmack**2%
*“Lecker, lecker Lakritz”*
**Salzgehalt**2%
*“Gute Mischung twzleicht salzig und süß”*
**Gesamtgröße**2%
*“Passt”*
**Korrekt Inhalt**1%
*“Mega Menge”*
### **What buyers complain about **
**Geschmack insgesamt**21%
*“Nicht so lecker”*
**Preis-Leistungs-Verhältnis**13%
*“Preis zwar unerhört”*
**Hartes Gefühl**11%
*“Extrem Hart”*
**Brock/Klump/Sammlung**10%
*“Verklebter Inhalt”*
**Lagertemperatur**8%
*“Stäbchen wurden vermutlich zu kühl gelagert”*
**Geschmack**8%
*“Unangenehmer Geschmack”*
**Gesamtgröße**7%
*“Große Tüte”*
**Geruch**4%
*“Vorsicht, die stinken nach Plastik”*
**Qualität insgesamt**3%
*“Schrott”*
**Bitter**3%
*“bitter durch Alkohol”*
## **Common questions**
- **Is haribo konfekt profitable to sell on Amazon Germany?**
- The niche generates €106K/yr across 33 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Skip it (45/100).
- **How competitive is the haribo konfekt niche?**
- 8 brands and 66 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in haribo konfekt?**
- Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Hartes Gefühl. The return rate is 0.1%.
- **When does demand for haribo konfekt peak?**
- Demand peaks in Oct; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the haribo konfekt niche?**
- Listings span €1.28–€23.79; the average listing price is €9.55 (sweet spot $15–$100). The average incumbent carries 753 reviews — the moat a new listing must climb.
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