---
title: "Espresso Pads — €219K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/espresso-pads"
last_updated: "2026-08-10T11:36:50.606Z"
locale: en
meta:
description: "Niche score 54/100 · €219K/yr market · 85K searches/yr · €26.70 avg price. Soft demand (-18.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · €219K/yr market · 85K searches/yr · €26.70 avg price. Soft demand (-18.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Espresso Pads — €219K/yr Amazon DE Niche (2026) - Flapen"
---
# **espresso pads**
**Worth a look**
Shows low returns (0.1%), but soft demand (-18.7% this quarter) keeps it on the watch list.
Market size 42Growth 16Conversion 85Competition 51Returns 100Price range 85Avg price 95Brand share 20Review moat 68Quality gap 47
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€26.70**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****9.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****€2.98–€96.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****789.53**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****€219K**
€219K/yr · 85K searches
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-18.7%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, espresso pads is a €219K/yr Amazon Germany market (85K searches/yr). The top 5 brands hold 92% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **espresso pads market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **€160K–€214K**
- units × avg price
- **Conversion rate**
- **9.6%**
- **Avg BSR**
- **#372**
- **Page quality**
- **0%**
- **Prime**
- **53%**
- **Sponsored**
- **63%**
- **Out of stock**
- **3.6%**
- **Avg brand age**
- **91 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**69**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 92%
**Open market**
**6%**
- Lavazza39% - Kimbo33% - Senseo14% - Segafredo4% - Gimoka3% - by Amazon2% - Open — no brand owns it (5 brands, 6%)
## **Demand**
Weekly Amazon search volume, last 37 weeks — -18.7% search growth over the last 90 days.
3K2KBlack Friday '25Spike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/espresso-pads/trend)
## **Top espresso pads search terms**
- **lavazza pads**19K/yr-31.5%6.0% conv. - **kimbo ese pads**12K/yr+4.5%8.3% conv. - **espresso pads**16K/yr-8.4%3.6% conv. - **lavazza kaffeepads**5K/yr-18.4%5.8% conv. - **senseo espresso pads**6K/yr-18.0%9.2% conv. - **senseo pads espresso**5K/yr-5.3%8.9% conv. - **kaffeepads espresso**4K/yr-20.3%5.1% conv. - **kaffeepads lavazza**4K/yr-38.1%5.4% conv. - **kimbo pads**3K/yr-17.6%9.1% conv. - **lavazza espresso pads**4K/yr-21.5%5.8% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/espresso-pads/search-terms)
## **Top espresso pads products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€9K8%€17K12%€26K16%€35K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lavazza Kaffee Pads - Classico - Medium Roast - 180 Stück - 10er Pack (10 x 125 g)**Lavazza**€29.17**4.6★1,832 rev](https://www.amazon.de/dp/B07PBJZ2YD) [2**Senseo Pads Typ Espresso 5 x 16 Getränke 80 Kaffeepads**Senseo**€17.60**4.7★916 rev](https://www.amazon.de/dp/B086DBKCGJ) [3**Lavazza Crema E Aroma cremiger und aromatischer Geschmack mittlere Röstung 18 Pads**Lavazza**€3.02**4.5★678 rev](https://www.amazon.de/dp/B09YHVSZPG) [4**Lavazza Kaffee Pads - Intenso - 180 Pads - 10er Pack (10 x 125 g)**Lavazza**€30.66**4.6★617 rev](https://www.amazon.de/dp/B07P895B77) [5**KAFFEE KIMBO ESPRESSO NAPOLETANO - Box 100 PADS ESE44 7g**Kimbo**€25.78**4.6★178 rev](https://www.amazon.de/dp/B07TZ5M45V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**by Amazon Starke Pads Geeignet für Senseo-Maschinen 36 Stück (1 Packung mit 36 Stück) Rainforest Alliance-Zertifiziert**by Amazon**€4.87**1,130 rev11mo ago](https://www.amazon.de/dp/B09G36T6S5) [**Kimbo Le Meraviglie del Gusto Pompei 50 Kaffeepads Starke und Entschlossene Mischung Intensität 12/13 Dunkle Röstung 1 Packung mit 50 Pads**Kimbo**€13.85**61 rev1y ago](https://www.amazon.de/dp/B0F4YPD16C) [**Kimbo Le Meraviglie del Gusto Capri 50 Kaffeepads Tiefer und Intensiver Geschmack Intensität 10/13 Mittel-dunkle Röstung 1 Packung mit 50 Pods**Kimbo**€14.01**21 rev1y ago](https://www.amazon.de/dp/B0F4YZZWXL) [**Gimoka Kaffeepads Espresso Strong Intensität 12/12 36 pads - Geeignet für Senseo* Maschinen Hergestellt in Italien**Gimoka**€4.97**88 rev1y ago](https://www.amazon.de/dp/B08WLDMRGT) [**Caffè Mauro Torrefazione Kaffee Kompostierbare Pods Recyclebare Verpackung Original Mischung - 100 stück - Intensität 10/10 - Kompatibel mit ESE System Papier Pads 44 mm**CAFFE MAURO TORREFAZIONE**€16.84**245 rev2y ago](https://www.amazon.de/dp/B0D7CXDLH2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Gimoka Kaffeepads Espresso Strong Intensität 12/12 36 pads - Geeignet für Senseo* Maschinen Hergestellt in Italien**Gimoka**€4.97**4.0★**▲ 316%**](https://www.amazon.de/dp/B08WLDMRGT) [**Kimbo Espresso Napoletano ESE 44 mm Kaffeepads Intensiver italienischer Espresso Aromatisch kräftig & dunkel geröstet Kompatibel mit ESE/44-mm-Maschinen**Kimbo**€27.75**4.5★**▲ 128%**](https://www.amazon.de/dp/B08CRW1Y63) [**Kimbo Espresso Napoletano 500 44 mm ESE-Pads mit reinem italienischen Röstkaffee**Kimbo**€96.65**4.7★**▲ 125%**](https://www.amazon.de/dp/B07GYYJ47Z) [**Caffè Borbone Kompostierbare Kaffeepads Blaue Kaffeemischung - 50 Pads - Kompatibel mit ESE System Papier Pads 44 mm**CAFFÈ BORBONE**€11.44**4.4★**▲ 98%**](https://www.amazon.de/dp/B06XFYBTZK) [**Kimbo Le Meraviglie del Gusto Capri 50 Kaffeepads Tiefer und Intensiver Geschmack Intensität 10/13 Mittel-dunkle Röstung 1 Packung mit 50 Pods**Kimbo**€14.01**4.3★**▲ 29%**](https://www.amazon.de/dp/B0F4YZZWXL)
**~~View all trending →~~**
## **What buyers say about espresso pads**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**38%
*“Super Kaffee”*
**Geschmack**18%
*“Kräftiger espresso guter geschmack nicht zu bitter”*
**Koffeingehalt**14%
*“Sehr guter caffe und guter Preis”*
**Qualität insgesamt**9%
*“Super Produkt”*
**Preis-Leistungs-Verhältnis**5%
*“Preis auch ok”*
**Gesamtgröße**3%
*“Passt”*
**Geruch**2%
*“Tolles Aroma”*
**beworben Vs Tatsächliches Produkt**2%
*“Artikel exakt wie beschrieben”*
**Farbe**1%
*“Der blaue ist schön rund”*
**Weiches Gefühl**1%
*“Stark und Cremig”*
### **What buyers complain about **
**Geschmack insgesamt**27%
*“Schmeckt bitter”*
**Bitter**9%
*“Schmeckt bitter”*
**Geschmack**8%
*“Leider geschmacklich absolut zu stark und zu bitter”*
**Gesamtgröße**6%
*“Passen nicht in Senseo Orginal Plus”*
**Geruch**6%
*“ohne Aroma”*
**Preis-Leistungs-Verhältnis**4%
*“etwas teuer”*
**Qualität insgesamt**4%
*“Qualitätsverschlechterung”*
**Stärke**3%
*“ist nicht so stark”*
**Verbrannt/geröstet/überbacken**2%
*“schmeckt einfach nur verbrannt”*
**Gewicht leicht**2%
*“Poca crema e troppo leggero”*
## **Common questions**
- **Is espresso pads profitable to sell on Amazon Germany?**
- The niche generates €219K/yr across 30 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.7%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the espresso pads niche?**
- 11 brands and 69 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in espresso pads?**
- Top complaints mined from reviews: Geschmack insgesamt, Bitter, Geschmack. The return rate is 0.1%.
- **What does it cost to enter the espresso pads niche?**
- Listings span €2.98–€96.65; the average listing price is €26.70 (sweet spot $15–$100). The average incumbent carries 790 reviews — the moat a new listing must climb.
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