---
title: "Dunkle Schokolade — €137K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/dunkle-schokolade"
last_updated: "2026-08-12T00:10:01.050Z"
locale: en
meta:
description: "Niche score 48/100 · €137K/yr market · 479K searches/yr · €5.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €137K/yr market · 479K searches/yr · €5.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dunkle Schokolade — €137K/yr Amazon DE Niche (2026) - Flapen"
---
# **dunkle schokolade**
**Skip it**
Soft demand (-26.4% this quarter) — this niche doesn't clear our bar today.
Market size 30Growth 12Conversion 60Competition 60Returns 100Price range 51Avg price 15Brand share 59Review moat 59Quality gap 48
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****5.2%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****1,140.28**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****€1.70–€29.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****€137K**
€137K/yr · 479K searches
**Avg price**
**Bad****€5.53**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-26.4%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon Germany niche tracking, dunkle schokolade is a €137K/yr Amazon Germany market (479K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dunkle schokolade market data**
- **Units sold / yr**
- **50K–60K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **€277K–€332K**
- units × avg price
- **Conversion rate**
- **5.2%**
- **Avg BSR**
- **#155**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **47%**
- **Out of stock**
- **3.5%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**37**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 87%
**Open market**
**24%**
- GEPA19% - Alnatura18% - Lindt13% - frankonia CHOCOLAT12% - Schogetten7% - Callebaut7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -26.4% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/dunkle-schokolade/trend)
## **Top dunkle schokolade search terms**
- **dunkle schokolade**111K/yr-24.8%5.0% conv. - **zartbitter schokolade**92K/yr-30.7%5.0% conv. - **dark chocolate**47K/yr-13.8%3.1% conv. - **gepa schokolade**27K/yr-30.5%5.3% conv. - **alnatura schokolade**20K/yr-15.2%7.7% conv. - **bio schokolade**23K/yr-29.7%4.8% conv. - **bitterschokolade**20K/yr-23.3%5.4% conv. - **zartbitterschokolade**20K/yr-34.3%4.8% conv. - **schokolade zartbitter**13K/yr-25.8%5.7% conv. - **schokolade 70 prozent kakao**11K/yr-24.0%4.0% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/dunkle-schokolade/search-terms)
## **Top dunkle schokolade products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€5K8%€11K12%€16K16%€22K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GEPA Bio Grand Noir Edelbitter 85% 100g**GEPA**€3.15**4.5★332 rev](https://www.amazon.de/dp/B003UBKSQW) [2**frankonia CHOCOLAT NO SUGAR ADDED Zartbitter Schokolade 80 g**frankonia CHOCOLAT**€1.84**4.5★2,960 rev](https://www.amazon.de/dp/B07P8VGMB7) [3**Alnatura Feine Zartbitter Schokolade 100g**Alnatura**€2.13**4.5★383 rev](https://www.amazon.de/dp/B084HB6NGL) [4**Schogetten Zartbitterschokolade (50% Kakao) 100 g**Schogetten**€1.70**4.5★420 rev](https://www.amazon.de/dp/B0037E6FKU) [5**Ferrero Rocher Tafel - Feine Bitterschokolade mit Haselnuss - 70 Prozent Kakao im Schokoladenmantel - 1 x 90 g Schokoladentafel**Ferrero**€2.12**4.5★932 rev](https://www.amazon.de/dp/B09D9NX13D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Rausch Kolumbien 93% Schokolade Tafel 125g hochwertige Tafelschokolade mit feinem Aroma Edelkakao Schokoladentafel aus nachhaltigem Anbau**Rausch**€5.51**47 rev1y ago](https://www.amazon.de/dp/B0F1D7QQQH) [**Alnatura Bio Schokoladentafel Dunkle Nuss 100 g**Alnatura**€2.29**93 rev1y ago](https://www.amazon.de/dp/B0DQ8C36NH) [**TONYS CHOCOLONELY - Zartbitterschokolade mit Mandeln & Meersalz 90 g - Fairtrade Schokolade. Ohne Palmöl hergestellt in Belgien**Tony's Chocolonely**€2.06**99 rev1y ago](https://www.amazon.de/dp/B0DNZ72W78) [**Lindt Schokolade | EXCELLENCE Tafel 100% | 50g | extra dünne Feinherbe Bitter-Schokolade mit intensivem Kakao-Geschmack | vegane Schokoladen-Tafel**Lindt**€4.07**313 rev2y ago](https://www.amazon.de/dp/B0CZ4B49DT) [**Lindt Schokolade | Zartbitter Tafel | 100g | feinschmelzende Zartbitter-Schokolade mit 52% Kakaoanteil | Schokoladen-Tafel**Lindt**€2.02**213 rev2y ago](https://www.amazon.de/dp/B0D47KRXDC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**N!CKS Zartbitter Schokolade Vegane Keto Riegel 15x25g**N!CK'S**€17.13**4.5★**▲ 103%**](https://www.amazon.de/dp/B0BQJTJ56Q) [**TONYS CHOCOLONELY - Zartbitterschokolade mit Mandeln & Meersalz 90 g - Fairtrade Schokolade. Ohne Palmöl hergestellt in Belgien**Tony's Chocolonely**€2.06**4.6★**▲ 70%**](https://www.amazon.de/dp/B0DNZ72W78) [**Rausch Kolumbien 93% Schokolade Tafel 125g hochwertige Tafelschokolade mit feinem Aroma Edelkakao Schokoladentafel aus nachhaltigem Anbau**Rausch**€5.51**4.6★**▲ 55%**](https://www.amazon.de/dp/B0F1D7QQQH) [**Hachez Tafel Intensive Bitter 88% (1 x 80 g)**Hachez**€3.09**4.5★**▲ 46%**](https://www.amazon.de/dp/B07B4V9QB1) [**Callebaut Feinste belgische dunkle Schokolade braun 400 g**Callebaut**€12.58**4.8★**▲ 41%**](https://www.amazon.de/dp/B0794VMZ8G)
**~~View all trending →~~**
## **What buyers say about dunkle schokolade**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**47%
*“Beste Kuvertüre”*
**Qualität insgesamt**9%
*“Super Produkt”*
**Süße**9%
*“Beste Schokolade”*
**Geschmack**9%
*“Super geschmack”*
**Preis-Leistungs-Verhältnis**6%
*“Gut und hier der beste Deal”*
**Backen**4%
*“Für mich die beste Schoki ever”*
**Vegan/Biologisch**2%
*“Für Vegan Liebhaber ein must have”*
**Künstliche Süßstoffe**1%
*“Super Zuckerersatz”*
**Geschenk Zweck**1%
*“Auch schön zum verschenken”*
**Ernährungs Gehalt**1%
*“Ideal für Diabetiker”*
### **What buyers complain about **
**Preis-Leistungs-Verhältnis**13%
*“Preis paast”*
**Süße**13%
*“Schmeckt nicht so süß, lecker”*
**Lagertemperatur**10%
*“komplett geschmolzen”*
**Geschmack insgesamt**10%
*“Schmeckt abgelaufen und alt”*
**Qualität insgesamt**8%
*“Für die Lindt excellence Schokolade 70% mild kann ich keine gute Bewertung abgeben”*
**Abgestanden/verfault/verwöhnt**6%
*“Leider ungeniesbar”*
**Ernährungs Gehalt**3%
*“Nicht gesund”*
**Farbe**3%
*“Die Kugeln sind grau”*
**Farbverblassen/Verfärbung**3%
*“Die Schokolade war offensichtlich zuvor geschmolzen, da sie nach dem Öffnen verfärbt und deformiert war”*
**Künstliche Süßstoffe**3%
*“Einfach nur Zucker”*
## **Common questions**
- **Is dunkle schokolade profitable to sell on Amazon Germany?**
- The niche generates €137K/yr across 32 tracked products. 90-day search growth is -26.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the dunkle schokolade niche?**
- 13 brands and 37 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in dunkle schokolade?**
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Süße, Lagertemperatur. The return rate is 0.0%.
- **When does demand for dunkle schokolade peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the dunkle schokolade niche?**
- Listings span €1.70–€29.11; the average listing price is €5.53 (sweet spot $15–$100). The average incumbent carries 1,140 reviews — the moat a new listing must climb.
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