---
title: "Trend — cold tea - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/cold-tea/trend"
last_updated: "2026-08-10T03:54:33.579Z"
locale: en
meta:
  description: "Niche score 62/100 · €195K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · €195K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — cold tea - Flapen"
---

# **cold tea**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 39Growth 95Conversion 84Competition 59Returns 100Price range 55Avg price 19Brand share 7Review moat 79Quality gap 62

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+111.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Great****9.3%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****427.37**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****€2.44–€30.41**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****€195K**

€195K/yr · 309K searches

**Avg price**

**Bad****€6.75**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

**Signals**[** Trending**](https://flapen.com/research/niches?market=de&signal=trending "Search growth > 100% (90d)")

## Trend