---
title: "Chili Con Carne — €58K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/chili-con-carne"
last_updated: "2026-08-10T07:53:05.227Z"
locale: en
meta:
description: "Niche score 48/100 · €58K/yr market · 98K searches/yr · €6.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €58K/yr market · 98K searches/yr · €6.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Chili Con Carne — €58K/yr Amazon DE Niche (2026) - Flapen"
---
# **chili con carne**
**Skip it**
Soft demand (-31.8% this quarter) — this niche doesn't clear our bar today.
Market size 15Growth 9Conversion 86Competition 49Returns 100Price range 44Avg price 17Brand share 42Review moat 90Quality gap 68
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****192.41**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****9.7%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****€1.29–€25.59**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Bad****€6.14**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****€58K**
€58K/yr · 98K searches
**Growth**
**Bad****-31.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, chili con carne is a €58K/yr Amazon Germany market (98K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 48/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chili con carne market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **€92K–€123K**
- units × avg price
- **Conversion rate**
- **9.7%**
- **Avg BSR**
- **#154**
- **Page quality**
- **0%**
- **Prime**
- **76%**
- **Sponsored**
- **24%**
- **Out of stock**
- **6.8%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**25**
**Top-5 brand share**
**80%**
Top 20: 98%
**Top-5 click share**
**55%**
Top 20: 92%
**Open market**
**17%**
- Kühne50% - ostprodukte-versand13% - Hengstenberg7% - SIMON6% - Erasco3% - DREISTERN3% - Open — no brand owns it (10 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -31.8% search growth over the last 90 days.
10K6KSpike '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 4.6×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/chili-con-carne/trend)
## **Top chili con carne search terms**
- **rouladen**29K/yr-34.2%2.5% conv. - **rotkohl**27K/yr-32.0%11.6% conv. - **rinderrouladen**15K/yr-28.7%1.5% conv. - **roladen**5K/yr+16.2%0.4% conv. - **rotkraut**7K/yr-28.2%10.5% conv. - **rinderrouladen in dosen**6K/yr-40.3%4.4% conv. - **rotkohl im beutel**5K/yr-47.4%11.0% conv. - **rotkohl im glas**5K/yr-53.0%8.4% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/chili-con-carne/search-terms)
## **Top chili con carne products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%€3K10%€6K15%€9K20%€12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Kühne Rotkohl 2 Minuten 400g**Kühne**€1.79**4.6★220 rev](https://www.amazon.de/dp/B0170BV5KU) [2**Dreistern Gourmet 2 Rinder-Rouladen 500g handgerollt in pikanter Sauce**ostprodukte-versand**€8.55**4.2★118 rev](https://www.amazon.de/dp/B07PF121XT) [3**Kühne Apfelrotkohl 2 Minuten 370ml**Kühne**€1.29**4.6★173 rev](https://www.amazon.de/dp/B003TRJEVW) [4**Kühne Rotkohl 720ml**Kühne**€2.00**4.5★288 rev](https://www.amazon.de/dp/B0140G0A7C) [5**Hengstenberg Mildessa Rotkraut Traditionelle Art 285 g**Hengstenberg**€1.50**4.4★134 rev](https://www.amazon.de/dp/B0058ZLVTG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Rotkohl 1 Stk. (2.15 kg)**Generisch**€3.70**3 rev1y ago](https://www.amazon.de/dp/B0DJRMKZ9B) [**Bio Rotkraut 700 - 1400 g**Frisches Gemüse**€3.85**2 rev2y ago](https://www.amazon.de/dp/B0CMHRVRDN) [**Alnatura Bio Rotkohl 0.68 kg**--**€1.98**0 rev3y ago](https://www.amazon.de/dp/B073B3TCYW) [**Gourmet Rinderrouladen in pikanter Sauce 3x500gr**DREISTERN**€23.88**13 rev4y ago](https://www.amazon.de/dp/B09T791ZQK) [**SIMON Kohlrouladen 800 g I Zwei Krautwickel mit Schweinefleisch in pikanter Sauce I Fleischspezialität in recyclebarer Konserve I Authentische Hausmannskost**SIMON**€4.67**323 rev4y ago](https://www.amazon.de/dp/B003TRC23E)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kühne Rotkohl 2 Minuten 720ml**Kühne**€1.80**4.5★**▲ 231%**](https://www.amazon.de/dp/B08LW2RNND) [**Alnatura Bio Rotkohl 0.68 kg**--**€1.98**0.0★**▲ 124%**](https://www.amazon.de/dp/B073B3TCYW) [**Rotkohl 1 Stk. (2.15 kg)**Generisch**€3.70**4.6★**▲ 74%**](https://www.amazon.de/dp/B0DJRMKZ9B) [**Rouladenpaket - sechs Rouladen-Fertiggerichte für die Mikrowelle/Wasserbad - Südwind Lebensmittel**SÜDWIND**€18.65**4.0★**▲ 57%**](https://www.amazon.de/dp/B094RFB7M4) [**Zwei Kohlrouladen (800g) - In rund 5 Minuten fertig - Ohne Schnickschnack - Mit Hackfleisch vom Schwein - Einfach lecker**Erasco**€4.01**4.3★**▲ 45%**](https://www.amazon.de/dp/B003UCXX5O)
**~~View all trending →~~**
## **What buyers say about chili con carne**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**56%
*“Schmeckt super”*
**Geschmack**9%
*“Geschmack super”*
**Qualität insgesamt**7%
*“Super Produkt”*
**Kochanleitung**4%
*“Schnellküche”*
**Preis-Leistungs-Verhältnis**3%
*“Enofelens wert”*
**Vegan/Biologisch**2%
*“Gewohnte alnatura Qualität”*
**beworben Vs Tatsächliches Produkt**2%
*“Wie erwartet”*
**Würzigkeit**2%
*“Leckerer Sauerbraten”*
**Süße**2%
*“sehr süß”*
**Gesamtgröße**1%
*“Passt”*
### **What buyers complain about **
**Geschmack insgesamt**25%
*“Schmeckt nicht”*
**Geschmack**7%
*“Geschmacklich I different und pampig”*
**Preis-Leistungs-Verhältnis**6%
*“für den Preis zu teuer”*
**Inhaltsstoffe – insgesamt**5%
*“Schlechteste Kohlroulade aller Zeiten”*
**Feucht/Trocken**5%
*“Die Verpackung kam nass”*
**Sauer**4%
*“Sauerbraten schmeckt nicht sauer”*
**Süße**3%
*“Nicht wirklich süß sauer”*
**Gesamtgröße**3%
*“2 Stück drin, groß”*
**Haltbarkeit**3%
*“Die Haltbarkeitsdauer um fast 4 Wochen überschritten,”*
**beworben Vs Tatsächliches Produkt**2%
*“Nicht ganz so, wie auf der Abbildung der Verpackung”*
## **Common questions**
- **Is chili con carne profitable to sell on Amazon Germany?**
- The niche generates €58K/yr across 29 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -31.8%. Flapen's verdict: Skip it (48/100).
- **How competitive is the chili con carne niche?**
- 16 brands and 25 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in chili con carne?**
- Top complaints mined from reviews: Geschmack insgesamt, Geschmack, Preis-Leistungs-Verhältnis. The return rate is 0.1%.
- **When does demand for chili con carne peak?**
- Demand peaks in Aug–Sep–Oct; the busiest month runs 4.6× the quietest.
- **What does it cost to enter the chili con carne niche?**
- Listings span €1.29–€25.59; the average listing price is €6.14 (sweet spot $15–$100). The average incumbent carries 192 reviews — the moat a new listing must climb.
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