---
title: "champagner — €2.1M/yr Amazon Germany Niche, Score 55/100 - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/champagner"
last_updated: "2026-07-21T09:07:17.087Z"
locale: en
meta:
description: "champagner shows low returns (0.1%), but soft demand (-1.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "champagner shows low returns (0.1%), but soft demand (-1.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "champagner — €2.1M/yr Amazon Germany Niche, Score 55/100 - Flapen"
---
# **champagner**
**Worth a look**
Shows low returns (0.1%), but soft demand (-1.9% this quarter) keeps it on the watch list.
Market size 95Growth 24Conversion 48Competition 50Returns 99Price range 48Avg price 93Brand share 30Review moat 52Quality gap 25
**Returns**
**Incredible****0.1%**
return rate — above 6% kills the launch gate
**Market size**
**Incredible****€2.1M**
€2.1M/yr · 1.1M searches
**Avg price**
**Great****€51.22**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,406.33**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Okay****€16.04–€192.47**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-1.9%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, champagner is a €2.1M/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 55/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **60K–80K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **€3.1M–€4.1M**
- units × avg price
- **Launch success**
- **—**
- 0 of 0 new (360d)
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#13**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **58%**
- **Out of stock**
- **2.6%**
- **Avg brand age**
- **79 months**
- **Avg seller age**
- **181 days**
## **Competition**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**71**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 95%
**Open market**
**9%**
- Moët & Chandon53% - Veuve Clicquot14% - Pommery10% - Heidsieck & Co. Monopole6% - Dom Pérignon5% - Louis Roederer4% - Open — no brand owns it (4 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.9% search growth over the last 90 days.
60K40KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 4.0×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/champagner/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€209K20%€418K30%€627K40%€836K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Moët & Chandon Impérial Brut Champagner 75cl in Geschenkbox | Ikone aus der Champagne | Elegant frisch & fruchtig | Feine Perlage | Harmonische Balance**Moët & Chandon**€36.49**4.7★8,787 rev](https://www.amazon.de/dp/B00B16HGEU) [2**Moët & Chandon Ice Impérial Champagner 0 75L | Demi-Sec | Auf Eis genießen | Elegant erfrischend & vollmundig | Ikonischer Champagner von Moët & Chandon**Moët & Chandon**€42.88**4.8★2,082 rev](https://www.amazon.de/dp/B005LABCOC) [3**Veuve Clicquot Yellow Label Brut Champagner 75cl | Ikone aus der Champagne | Kraftvoll frisch & elegant | Goldgelb feine Perlage | Fruchtig mit Noten von Vanille & Brioche**Veuve Clicquot**€38.11**4.6★218 rev](https://www.amazon.de/dp/B001HUDNHO) [4**Moët & Chandon Impérial Brut Champagner 75cl | Ikone aus der Champagne | Elegant frisch & fruchtig | Feine Perlage | Harmonische Balance | Für festliche Anlässe**Moët & Chandon**€36.80**4.7★8,787 rev](https://www.amazon.de/dp/B006DB3HXM) [5**Veuve Clicquot Yellow Label Brut Champagner 75cl in Geschenkbox | Ikone aus der Champagne | Kraftvoll frisch & elegant | Goldgelb feine Perlage | Fruchtig Vanille & Brioche**Veuve Clicquot**€42.83**4.7★2,083 rev](https://www.amazon.de/dp/B016USOIYO)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dom Perignon Champagner Vintage 2015 - Exklusiver Jahrgangschampagner mit Geschenkverpackung 0 75l**Dom Pérignon**€192.47**7 rev1y ago](https://www.amazon.de/dp/B0DC6MY19P) [**Dom Perignon Champagner Vintage 2015 - Exklusiver Jahrgangschampagner 0 75l**Dom Pérignon**€178.27**10 rev1y ago](https://www.amazon.de/dp/B0DC6MPNGW) [**Balathier Champagne Brut Champagner 75cl 1er-Pack**Balathier**€16.04**324 rev3y ago](https://www.amazon.de/dp/B08H6L3SGT) [**Louis Roederer Champagne Collection 246 Brut Champagner (1 x 0.75 l)**Louis Roederer**€38.99**58 rev5y ago](https://www.amazon.de/dp/B099CFZJKV) [**Michi Palma | The Great Cuvée Rosé Extra Dry (1 x 0.75 l) | Mit 23 Karat reinem Blattgold und edler Geschenkverpackung | Goldene Geschenkidee**Michi Palma**€28.08**435 rev5y ago](https://www.amazon.de/dp/B08Z696PK3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Michi Palma | The Great Cuvée Rosé Extra Dry (1 x 0.75 l) | Mit 23 Karat reinem Blattgold und edler Geschenkverpackung | Goldene Geschenkidee**Michi Palma**€28.08**4.6★**▲ 95%**](https://www.amazon.de/dp/B08Z696PK3) [**Champagne Monopole Heidsieck Blue Top Brut mit Geschenkverpackung (1 x 0.75 l)**Heidsieck & Co. Monopole**€23.71**4.6★**▲ 81%**](https://www.amazon.de/dp/B006B95694) [**Balathier Champagne Brut Champagner 75cl 1er-Pack**Balathier**€16.04**4.2★**▲ 63%**](https://www.amazon.de/dp/B08H6L3SGT) [**Louis Roederer Champagne Collection 246 Brut Champagner (1 x 0.75 l)**Louis Roederer**€38.99**4.5★**▲ 58%**](https://www.amazon.de/dp/B099CFZJKV) [**Moët & Chandon Impérial Brut Champagner 75cl in Geschenkbox | Ikone aus der Champagne | Elegant frisch & fruchtig | Feine Perlage | Harmonische Balance**Moët & Chandon**€36.49**4.7★**▲ 51%**](https://www.amazon.de/dp/B00B16HGEU)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**28%
*“Schmeckte wie ein guter Sekt”*
**Qualität insgesamt**26%
*“Top Produkt”*
**Alkoholgeschmack**15%
*“Für mich einer der besten Champagner”*
**beworben Vs Tatsächliches Produkt**11%
*“Wie beschrieben”*
**Preis-Leistungs-Verhältnis**11%
*“fairer Preis”*
**Geschmack**9%
*“Toller Geschmack aber auch gefühlte Leichtigkeit da”*
### **What buyers complain about **
**Geschenk Zweck**30%
*“Da es als Geschenk gedacht ist stehe ich jetzt vor dem Dilemma ob ich zurückschicken soll”*
**Abgestanden/verfault/verwöhnt**20%
*“Alte Lagerware und unsachgemäß gelagert”*
**Geschmack insgesamt**17%
*“Reinfall schmeckt in keinster Art und Weise wie beschrieben”*
**Preis-Leistungs-Verhältnis**17%
*“Das Geld nicht Wert”*
**Geruch**10%
*“Kork im Geschmack und Geruch”*
**Süße**7%
*“Hefig und überhaupt nicht fruchtig”*
## **Common questions**
- **Is champagner profitable to sell on Amazon Germany?**
- The niche generates €2.1M/yr across 24 tracked products. 90-day search growth is -1.9%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the champagner niche?**
- 10 brands and 71 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in champagner?**
- Top complaints mined from reviews: Geschenk Zweck, Abgestanden/verfault/verwöhnt, Geschmack insgesamt. The return rate is 0.1%.
- **When does demand for champagner peak?**
- Demand peaks in Nov–Dec; the busiest month runs 4.0× the quietest.
- **What does it cost to enter the champagner niche?**
- Listings span €16.04–€192.47; the average listing price is €51.22 (sweet spot $15–$100). The average incumbent carries 1,406 reviews — the moat a new listing must climb.
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