---
title: "Buchweizen — €159K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/buchweizen"
last_updated: "2026-08-09T23:52:47.032Z"
locale: en
meta:
description: "Niche score 39/100 · €159K/yr market · 182K searches/yr · €10.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · €159K/yr market · 182K searches/yr · €10.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Buchweizen — €159K/yr Amazon DE Niche (2026) - Flapen"
---
# **buchweizen**
**Skip it**
Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Market size 33Growth 14Conversion 81Competition 14Returns 100Price range 50Avg price 35Brand share 10Review moat 84Quality gap 27
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****312.56**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****8.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****€2.45–€27.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****€10.21**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****€159K**
€159K/yr · 182K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-22.4%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, buchweizen is a €159K/yr Amazon Germany market (182K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Mar–May. Verdict: Skip it — 39/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **buchweizen market data**
- **Units sold / yr**
- **20K–25K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **€204K–€255K**
- units × avg price
- **Conversion rate**
- **8.6%**
- **Avg BSR**
- **#8**
- **Page quality**
- **0%**
- **Prime**
- **56%**
- **Sponsored**
- **33%**
- **Out of stock**
- **4.6%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**0%**
- Alnatura47% - Dovgan30% - PassionBio8% - BIO-Manufaktur ERBER 100% Natur6% - Uvelka4% - KoRo4% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -22.4% search growth over the last 90 days.
13K8KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, May · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/buchweizen/trend)
## **Top buchweizen search terms**
- **buchweizen**156K/yr-21.7%8.2% conv. - **buchweizen bio**13K/yr-31.9%9.9% conv. - **buckwheat**8K/yr-15.9%6.1% conv. - **bio buchweizen**5K/yr-29.7%6.2% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/buchweizen/search-terms)
## **Top buchweizen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€24K30%€48K45%€72K60%€95K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Alnatura Bio Buchweizen 500g**Alnatura**€2.47**4.7★269 rev](https://www.amazon.de/dp/B01M3VDGD4) [2**Dovgan Buchweizen 5er Pack (5 x 1 kg)**Dovgan**€16.34**4.7★900 rev](https://www.amazon.de/dp/B01C6OXW4I) [3**PassionBio Bio Buchweizen 2 KG - wiederverschließbare Verpackung - in Rohkostqualität**PassionBio**€11.15**4.6★75 rev](https://www.amazon.de/dp/B0CH8WSR4Y) [4**Dovgan Buchweizen Geschält und Geröstet 1 KG**Dovgan**€5.59**4.5★217 rev](https://www.amazon.de/dp/B006J3ZN5Y) [5**Bio-Buchweizenkörner 1000 g glutenfrei zertifiziert keimfähig schonend geschält ohne Wärmezufuhr in Oberbayern/Deutschland angebaut aus Demeter Landwirtschaft**BIO-Manufaktur ERBER 100% Natur**€8.51**4.5★142 rev](https://www.amazon.de/dp/B0DG638BB7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**KoRo - Bio Buchweizen 2 kg - Pflanzliche Proteinquelle - Ballaststoffquelle - Ideal als Beilage Topping Müsli oder zum Backen**KoRo**€12.04**191 rev11mo ago](https://www.amazon.de/dp/B0B185L3V1) [**Bio-Buchweizenkörner 1000 g glutenfrei zertifiziert keimfähig schonend geschält ohne Wärmezufuhr in Oberbayern/Deutschland angebaut aus Demeter Landwirtschaft**BIO-Manufaktur ERBER 100% Natur**€8.51**142 rev1y ago](https://www.amazon.de/dp/B0DG638BB7) [**PassionBio Bio Buchweizen 2 KG - wiederverschließbare Verpackung - in Rohkostqualität**PassionBio**€11.15**75 rev2y ago](https://www.amazon.de/dp/B0CH8WSR4Y) [**Alnatura Bio Buchweizenflocken 350g**Alnatura**€2.45**445 rev6y ago](https://www.amazon.de/dp/B082DNWVTZ) [**Alnatura Bio Buchweizen 500g**Alnatura**€2.47**269 rev7y ago](https://www.amazon.de/dp/B01M3VDGD4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bio-Buchweizenkörner 1000 g glutenfrei zertifiziert keimfähig schonend geschält ohne Wärmezufuhr in Oberbayern/Deutschland angebaut aus Demeter Landwirtschaft**BIO-Manufaktur ERBER 100% Natur**€8.51**4.5★**▲ 64%**](https://www.amazon.de/dp/B0DG638BB7) [**PassionBio Bio Buchweizen 2 KG - wiederverschließbare Verpackung - in Rohkostqualität**PassionBio**€11.15**4.6★**▲ 44%**](https://www.amazon.de/dp/B0CH8WSR4Y) [**Buchweizen Uvelka 800 g**Uvelka**€5.88**4.5★**▲ 37%**](https://www.amazon.de/dp/B004YE7QPU) [**Dovgan Buchweizen 5er Pack (5 x 1 kg)**Dovgan**€16.34**4.7★**— 6%**](https://www.amazon.de/dp/B01C6OXW4I) [**Dovgan Buchweizen Geschält und Geröstet 1 KG**Dovgan**€5.59**4.5★**— 5%**](https://www.amazon.de/dp/B006J3ZN5Y)
**~~View all trending →~~**
## **What buyers say about buchweizen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**33%
*“Bestes Qualität”*
**Geschmack insgesamt**20%
*“Schmeckt”*
**Geschmack**9%
*“Leckerer nussiger Geschmack”*
**Preis-Leistungs-Verhältnis**8%
*“Gute Preis”*
**Gesundheitliche Vorteile – insgesamt**5%
*“Schmeckt und ist nahrhaft”*
**beworben Vs Tatsächliches Produkt**5%
*“das Produkt entspricht seiner Beschreibung”*
**Vegan/Biologisch**5%
*“Echte Bio Qualität”*
**Ernährungs Gehalt**5%
*“Tolles Nahrungsmittel”*
**Frische**3%
*“Tolle frische Ware”*
**Backen**3%
*“Perfekt zum backen für Brote”*
### **What buyers complain about **
**Lagertemperatur**17%
*“geschälter Buchweizen”*
**Geschmack insgesamt**15%
*“Schmeckt mir nicht”*
**Gewicht schwer**11%
*“An den Versender: die 2kg Buchweizenpackung ist zu schwer für den Karton”*
**Benutzerfreundlichkeit**11%
*“Daher für vorgesehenen Gebrauch unbrauchbar”*
**Geruch**11%
*“Supermarkt, vom Supermarkt riecht es immer nach Schimmel, hier ist es nicht der Fall, esse ich gerne”*
**Ernährungs Gehalt**9%
*“Hat gluten”*
**Geschmack**9%
*“Geschmackssache”*
**beworben Vs Tatsächliches Produkt**6%
*“habe leider die Packungbeschreibung nur huschi gelesen, mein Fehler, steht drauf geschälter Buchweizen”*
**Inhaltsstoffe – insgesamt**6%
*“Hat gluten”*
## **Common questions**
- **Is buchweizen profitable to sell on Amazon Germany?**
- The niche generates €159K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.4%. Flapen's verdict: Skip it (39/100).
- **How competitive is the buchweizen niche?**
- 6 brands and 17 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in buchweizen?**
- Top complaints mined from reviews: Lagertemperatur, Geschmack insgesamt, Gewicht schwer. The return rate is 0.0%.
- **When does demand for buchweizen peak?**
- Demand peaks in Mar–May; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the buchweizen niche?**
- Listings span €2.45–€27.43; the average listing price is €10.21 (sweet spot $15–$100). The average incumbent carries 313 reviews — the moat a new listing must climb.
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