---
title: "Blantons Bourbon Whiskey — €42K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/blantons-bourbon-whiskey"
last_updated: "2026-08-10T06:08:57.372Z"
locale: en
meta:
description: "Niche score 29/100 · €42K/yr market · 18K searches/yr · €106.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 29/100 · €42K/yr market · 18K searches/yr · €106.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blantons Bourbon Whiskey — €42K/yr Amazon DE Niche (2026) - Flapen"
---
# **blantons bourbon whiskey**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 11Growth 17Conversion 27Competition 0Returns 100Price range 42Avg price 73Brand share 0Review moat 94Quality gap 20
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****116.2**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****€106.51**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****€65.24–€148.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-16.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€42K**
€42K/yr · 18K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")
According to Flapen's Amazon Germany niche tracking, blantons bourbon whiskey is a €42K/yr Amazon Germany market (18K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 29/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blantons bourbon whiskey market data**
- **Units sold / yr**
- **500–750**
- avg 100–250/product
- **Revenue / yr**
- **€53K–€80K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#1,023**
- **Page quality**
- **0%**
- **Prime**
- **40%**
- **Sponsored**
- **0%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **111 months**
- **Avg seller age**
- **191 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**25**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Blanton's90% - 宝酒造株式会社6% - OKEPS GD4% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -16.3% search growth over the last 90 days.
1K600Spike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/blantons-bourbon-whiskey/trend)
## **Top blantons bourbon whiskey search terms**
- **blantons bourbon whiskey**11K/yr-9.1%3.6% conv. - **blantons**5K/yr-9.7%2.3% conv. - **pappy van winkle bourbon**2K/yr-51.2%0.0% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/blantons-bourbon-whiskey/search-terms)
## **Top blantons bourbon whiskey products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%€8K40%€17K60%€25K80%€34K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Blantons The Original Bourbon Whiskey (1 x 0.7 l)**Blanton's**€65.24**4.7★408 rev](https://www.amazon.de/dp/B005IZX04A) [2**Blantons Gold Edition 51 5% vol. Kentucky Straight Bourbon Whiskey (1 x 0.7 l)**Blanton's**€103.29**4.8★13 rev](https://www.amazon.de/dp/B08N6Z3FBC) [3**Blantons Straight from the Barrel Whiskey 0 7l**Blanton's**€148.51**4.4★15 rev](https://www.amazon.de/dp/B08JVDW259) [4**Blantons Gold Edition mit Geschenkverpackung Whisky (1 x 0.7 l)**宝酒造株式会社**€99.63**4.5★135 rev](https://www.amazon.de/dp/B007IJBUWI) [5**Blantons Bourbon Blantons Single Barrel Gold 0 7 Liter**OKEPS GD**€115.89**5.0★10 rev](https://www.amazon.de/dp/B00A3QID2I)
### **Newest**
by launch date
[**Blantons Gold Edition 51 5% vol. Kentucky Straight Bourbon Whiskey (1 x 0.7 l)**Blanton's**€103.29**13 rev4y ago](https://www.amazon.de/dp/B08N6Z3FBC) [**Blantons Straight from the Barrel Whiskey 0 7l**Blanton's**€148.51**15 rev5y ago](https://www.amazon.de/dp/B08JVDW259) [**Blantons The Original Bourbon Whiskey (1 x 0.7 l)**Blanton's**€65.24**408 rev13y ago](https://www.amazon.de/dp/B005IZX04A) [**Blantons Bourbon Blantons Single Barrel Gold 0 7 Liter**OKEPS GD**€115.89**10 rev13y ago](https://www.amazon.de/dp/B00A3QID2I) [**Blantons Gold Edition mit Geschenkverpackung Whisky (1 x 0.7 l)**宝酒造株式会社**€99.63**135 rev13y ago](https://www.amazon.de/dp/B007IJBUWI)
### **Trending**
90-day click momentum
[**Blantons Bourbon Blantons Single Barrel Gold 0 7 Liter**OKEPS GD**€115.89**5.0★**▲ 223%**](https://www.amazon.de/dp/B00A3QID2I) [**Blantons Gold Edition 51 5% vol. Kentucky Straight Bourbon Whiskey (1 x 0.7 l)**Blanton's**€103.29**4.8★**▲ 10%**](https://www.amazon.de/dp/B08N6Z3FBC) [**Blantons The Original Bourbon Whiskey (1 x 0.7 l)**Blanton's**€65.24**4.7★**— 8%**](https://www.amazon.de/dp/B005IZX04A) [**Blantons Straight from the Barrel Whiskey 0 7l**Blanton's**€148.51**4.4★**▼ 20%**](https://www.amazon.de/dp/B08JVDW259) [**Blantons Gold Edition mit Geschenkverpackung Whisky (1 x 0.7 l)**宝酒造株式会社**€99.63**4.5★**▼ 50%**](https://www.amazon.de/dp/B007IJBUWI)
## **What buyers say about blantons bourbon whiskey**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Alkoholgeschmack**67%
*“Da ich den Whisky kannte wurde ich nicht enttäuscht”*
**Geschenk Zweck**33%
*“Tolles Geschenk”*
## **Common questions**
- **Is blantons bourbon whiskey profitable to sell on Amazon Germany?**
- The niche generates €42K/yr across 5 tracked products. 90-day search growth is -16.3%. Flapen's verdict: Skip it (29/100).
- **How competitive is the blantons bourbon whiskey niche?**
- 3 brands and 25 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **When does demand for blantons bourbon whiskey peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the blantons bourbon whiskey niche?**
- Listings span €65.24–€148.51; the average listing price is €106.51 (sweet spot $15–$100). The average incumbent carries 116 reviews — the moat a new listing must climb.
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