---
title: "Basmati Reis 5kg — €154K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/lebensmittel-getraenke/basmati-reis-5kg"
last_updated: "2026-08-09T21:41:14.822Z"
locale: en
meta:
description: "Niche score 44/100 · €154K/yr market · 60K searches/yr · €28.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · €154K/yr market · 60K searches/yr · €28.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Basmati Reis 5kg — €154K/yr Amazon DE Niche (2026) - Flapen"
---
# **basmati reis 5kg**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 33Growth 21Conversion 83Competition 7Returns 100Price range 85Avg price 95Brand share 0Review moat 79Quality gap 33
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€28.83**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€6.73–€72.82**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****8.9%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****418.63**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****€154K**
€154K/yr · 60K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-7.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****91%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, basmati reis 5kg is a €154K/yr Amazon Germany market (60K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 44/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **basmati reis 5kg market data**
- **Units sold / yr**
- **5K–6K**
- avg 500–750/product
- **Revenue / yr**
- **€144K–€173K**
- units × avg price
- **Conversion rate**
- **8.9%**
- **Avg BSR**
- **#226**
- **Page quality**
- **0%**
- **Prime**
- **13%**
- **Sponsored**
- **25%**
- **Out of stock**
- **11.1%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**23**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**91%**
Top 20: 100%
**Open market**
**0%**
- Tilda90% - Kajal7% - Watani3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.9% search growth over the last 90 days.
2K2KSpike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/de/lebensmittel-getraenke/basmati-reis-5kg/trend)
## **Top basmati reis 5kg search terms**
- **tilda basmati reis**28K/yr+2.6%0.8% conv. - **tilda**22K/yr-20.9%0.1% conv. - **tilda reis**9K/yr-5.7%0.6% conv. [**All search terms **](https://flapen.com/research/de/lebensmittel-getraenke/basmati-reis-5kg/search-terms)
## **Top basmati reis 5kg products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€23K30%€46K45%€69K60%€92K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TILDA - Basmati Reis (1 X 1 KG)**Tilda**€6.73**4.6★624 rev](https://www.amazon.de/dp/B082VP87DX) [2**TILDA Basmati Reis Extra Lang - 10 kg Sack**Tilda**€34.45**4.7★19 rev](https://www.amazon.de/dp/B00L17PEG6) [3**Tilda Fragant Jasminreis 5kg 1er Pack (1 x 5kg)**Tilda**€22.73**4.6★258 rev](https://www.amazon.de/dp/B0048EZV62) [4**Tilda - Pure Basmati Reis - 2kg**Tilda**€13.03**4.6★94 rev](https://www.amazon.de/dp/B00QL1VDYY) [5**Tilda Pure Original Basmati Reis 1er Pack (1x22kg) - Langkörniger Premium-Reis aus den Ausläufern des Himalayas perfekt für orientalische Gerichte und Beilagen with Kajal sticker**Kajal**€72.82**4.4★68 rev](https://www.amazon.de/dp/B0DH8G2RSZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Watani Premium Basmati Reis 5 kg Aromatischer Duftender & Lockerer Extra Langkorn 1121 aus Indien und Pakistan (5kg)**Watani**€21.74**2 rev9mo ago](https://www.amazon.de/dp/B0BZBT2KKC) [**Tilda Grand Basmati Reis 10kg Extra langer Premium Langkorn Basmati Reis ideal für Biryani & Polo Perfekte Körner aus dem Himalaya Großverpackung für besondere Anlässe mit Kajal Sticker**Kajal**€38.53**41 rev1y ago](https://www.amazon.de/dp/B0DHCDQRC6) [**Tilda Pure Original Basmati Reis 1er Pack (1x22kg) - Langkörniger Premium-Reis aus den Ausläufern des Himalayas perfekt für orientalische Gerichte und Beilagen with Kajal sticker**Kajal**€72.82**68 rev1y ago](https://www.amazon.de/dp/B0DH8G2RSZ) [**TILDA - Basmati Reis (1 X 1 KG)**Tilda**€6.73**624 rev6y ago](https://www.amazon.de/dp/B082VP87DX) [**TILDA Basmati Reis Extra Lang - 10 kg Sack**Tilda**€34.45**19 rev6y ago](https://www.amazon.de/dp/B00L17PEG6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Watani Premium Basmati Reis 5 kg Aromatischer Duftender & Lockerer Extra Langkorn 1121 aus Indien und Pakistan (5kg)**Watani**€21.74**5.0★**▲ 429%**](https://www.amazon.de/dp/B0BZBT2KKC) [**Tilda Grand Basmati Reis 10kg Extra langer Premium Langkorn Basmati Reis ideal für Biryani & Polo Perfekte Körner aus dem Himalaya Großverpackung für besondere Anlässe mit Kajal Sticker**Kajal**€38.53**4.4★**▲ 307%**](https://www.amazon.de/dp/B0DHCDQRC6) [**Tilda Fragant Jasminreis 5kg 1er Pack (1 x 5kg)**Tilda**€22.73**4.6★**▲ 103%**](https://www.amazon.de/dp/B0048EZV62) [**TILDA - Basmati Reis (1 X 1 KG)**Tilda**€6.73**4.6★**— 3%**](https://www.amazon.de/dp/B082VP87DX) [**TILDA Basmati Reis Extra Lang - 10 kg Sack**Tilda**€34.45**4.7★**▼ 13%**](https://www.amazon.de/dp/B00L17PEG6)
**~~View all trending →~~**
## **What buyers say about basmati reis 5kg**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**36%
*“Super schmackhafter Reis”*
**Qualität insgesamt**21%
*“Sehr gutes Produkt”*
**Geschmack**13%
*“Tolles Produkt sehr gut im Geschmack”*
**Geruch**13%
*“Duft”*
**Knusprigkeit**4%
*“körniger Reis (NICHT matschig und klebrig),”*
**Preis-Leistungs-Verhältnis**4%
*“Ich kaufe Tilda immer wieder weil ich hier das Preis-/Leistungsverhältnis stimmig finde”*
**Kochanleitung**3%
*“Er passt hervorragend in die orientalische Küche”*
### **What buyers complain about **
**Kontamination**25%
*“Aus hygienischen Gründen für mich leider nicht akzeptabel”*
**beworben Vs Tatsächliches Produkt**25%
*“Top 👍 Nicht vergleichbar mit Discounter basmati Reis”*
**Geruch**13%
*“Vielleicht einen Tick weniger Duft nach dem Kochen”*
**Geschmack**8%
*“Nussiger Geschmack”*
## **Common questions**
- **Is basmati reis 5kg profitable to sell on Amazon Germany?**
- The niche generates €154K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Skip it (44/100).
- **How competitive is the basmati reis 5kg niche?**
- 3 brands and 23 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in basmati reis 5kg?**
- Top complaints mined from reviews: Kontamination, beworben Vs Tatsächliches Produkt, Geruch. The return rate is 0.0%.
- **When does demand for basmati reis 5kg peak?**
- Demand peaks in Nov; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the basmati reis 5kg niche?**
- Listings span €6.73–€72.82; the average listing price is €28.83 (sweet spot $15–$100). The average incumbent carries 419 reviews — the moat a new listing must climb.
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