---
title: "Trend — yankee candles herbst - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/yankee-candles-herbst/trend"
last_updated: "2026-08-10T11:15:51.628Z"
locale: en
meta:
  description: "Niche score 32/100 · €22K/yr market · 38K searches/yr · €25.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 32/100 · €22K/yr market · 38K searches/yr · €25.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — yankee candles herbst - Flapen"
---

# **yankee candles herbst**

**Skip it**

Soft demand (-79.3% this quarter) — this niche doesn't clear our bar today.

Market size 6Growth 0Conversion 29Competition 17Returns 92Price range 95Avg price 95Brand share 0Review moat 35Quality gap 57

**Avg price**

**Incredible****€25.20**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****€17.51–€34.50**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,007.13**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Bad****80%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****€22K**

€22K/yr · 38K searches

**Growth**

**Bad****-79.3%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Trend