---
title: "Reviews — stoff - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/stoff/reviews"
last_updated: "2026-08-10T16:39:31.698Z"
locale: en
meta:
  description: "Niche score 49/100 · €90K/yr market · 1.3M searches/yr · €10.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · €90K/yr market · 1.3M searches/yr · €10.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — stoff - Flapen"
---

# **stoff**

**Skip it**

Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Market size 22Growth 14Conversion 8Competition 84Returns 94Price range 62Avg price 37Brand share 77Review moat 47Quality gap 52

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Brand share**

**Great****58%**

top-5 brand share — no brand owns this niche

**Price range**

**Good****€3.66–€33.44**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,789.45**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****€10.47**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****€90K**

€90K/yr · 1.3M searches

**Growth**

**Bad****-21.0%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

## Reviews