---
title: "Speiseteller — €91K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/speiseteller"
last_updated: "2026-08-10T12:33:54.099Z"
locale: en
meta:
description: "Niche score 50/100 · €91K/yr market · 376K searches/yr · €30.65 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · €91K/yr market · 376K searches/yr · €30.65 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Speiseteller — €91K/yr Amazon DE Niche (2026) - Flapen"
---
# **speiseteller**
**Worth a look**
Shows a sweet-spot price point ($30.65 avg), but weak search conversion (0.8%) keeps it on the watch list.
Market size 23Growth 15Conversion 10Competition 89Returns 82Price range 88Avg price 95Brand share 62Review moat 43Quality gap 40
**Avg price**
**Incredible****€30.65**
avg listing price — sweet spot $15–$100
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Price range**
**Great****€7.76–€91.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,199.43**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****€91K**
€91K/yr · 376K searches
**Growth**
**Bad****-19.1%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, speiseteller is a €91K/yr Amazon Germany market (376K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **speiseteller market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **€92K–€123K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#119**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **83%**
- **Out of stock**
- **8.7%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**28 **▼falling
**Sellers**
**49**
**Top-5 brand share**
**68%**
Top 20: 97%
**Top-5 click share**
**26%**
Top 20: 62%
**Open market**
**27%**
- vancasso24% - PURE LIVING INTERIOR DESIGN12% - MALACASA11% - Amazon Basics11% - Moritz & Moritz10% - I-K-E-A5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -19.1% search growth over the last 90 days.
15K10KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/de/kueche-haushalt-wohnen/speiseteller/trend)
## **Top speiseteller search terms**
- **speiseteller**107K/yr-21.2%0.5% conv. - **essteller**55K/yr-18.6%1.0% conv. - **essteller set 6 personen**32K/yr-29.5%1.3% conv. - **steingut teller**27K/yr-12.0%0.3% conv. - **porzellan teller**27K/yr-15.0%0.4% conv. - **essteller 12 personen**26K/yr-16.5%0.7% conv. - **flache teller**18K/yr-12.2%1.1% conv. - **keramik teller**20K/yr-22.0%0.1% conv. - **dinner plates**14K/yr-7.2%0.3% conv. - **teller porzellan**14K/yr-27.7%0.4% conv. [**All search terms **](https://flapen.com/research/de/kueche-haushalt-wohnen/speiseteller/search-terms)
## **Top speiseteller products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€2K4%€4K6%€5K8%€7K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Basics Essteller-Service 26.67 cm 6 Stück**Amazon Basics**€17.60**4.5★12,598 rev](https://www.amazon.de/dp/B0157FD9MS) [2**vancasso BONITA Speiseteller Steingut Essteller set 6 Personen Ø 27 cm Teller Set Geschirr für Spülmaschine und Mikrowelle Pastateller Frühstücksteller Kuchenteller Kühle Farbe**vancasso**€24.54**4.6★3,089 rev](https://www.amazon.de/dp/B09NPTTH9B) [3**IKEA 6-er Set Teller OFTAST Speiseteller mit 25cm Durchmesser - aus gehärtetem Glas - weiß**I-K-E-A**€8.54**4.5★202 rev](https://www.amazon.de/dp/B09CDFHDK8) [4**Moritz & Moritz BASIC Essteller Set 6 Personen modern - Ø 27 cm - Hochwertiges Porzellan Geschirr Set weiß - Flache Teller 6er Set perfekt als Essteller Tafelgeschirr und Servierteller**Moritz & Moritz**€23.07**4.6★158 rev](https://www.amazon.de/dp/B0C81HTHDD) [5**Arcopal Zelie - 12 flache Teller Opalglas extra robust 25 cm weiß**Arcopal**€19.74**4.1★2,486 rev](https://www.amazon.de/dp/B083KY3S5M)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Basics Glasierte Steingut-Speiseteller 6-Teiliges Set Mikrowellen- und Spülmaschinenfest 26 7cm Leinengrau**Amazon Basics**€22.19**137 rev8mo ago](https://www.amazon.de/dp/B0F4QJKM66) [**Steingut Essteller Set für 6 Personen - 6-teiliges Set in Matt-Schwarz Große Teller Mikrowellengeeignet Stylisches Design - Twinzee Ebony Collection**Twinzee**€30.77**77 rev8mo ago](https://www.amazon.de/dp/B0FJ86SMLV) [**Steingut Teller Set 6 personen vancasso AMBER Speiseteller Teller Flach ø 26cm Essteller Set Dessertteller Geschirr für Salat Spülmaschine und Mikrowellenfest Reaktive Glasur Seeblau**vancasso**€25.91**89 rev1y ago](https://www.amazon.de/dp/B0F7QJ1Z1P) [**MALACASA LUNA Teller Groß für 6 Personen Ø 26 cm Speiseteller aus weißem Porzellan Teller Set Geschirr für Spülmaschine und Mikrowelle Servierteller mit erhöhtem Rand**MALACASA**€30.04**63 rev1y ago](https://www.amazon.de/dp/B0F6V53FN4) [**vancasso Speiseteller 6er Set 26cm PLAYA Steingut Essteller 6 Personen Modern Große Teller Set Lavendelblau für Frühstücksteller Dessertteller Flache Teller Mikrowellen und Spülmaschinenfest**vancasso**€28.71**52 rev1y ago](https://www.amazon.de/dp/B0F3CS9SBK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**vancasso Speiseteller Steingut Essteller set 6 Personen Teller Set Geschirr für Spülmaschine und Mikrowelle Pastateller Kuchenteller Blau**vancasso**€25.63**4.2★**▲ 101%**](https://www.amazon.de/dp/B0F3CQKD28) [**vancasso BONITA Speiseteller Steingut Essteller set 6 Personen Ø 27 cm Teller Set Geschirr für Spülmaschine und Mikrowelle Pastateller Frühstücksteller Kuchenteller Warme Farbe**vancasso**€25.37**4.6★**▲ 88%**](https://www.amazon.de/dp/B09NPV77WY) [**Arcopal Zelie - 12 flache Teller Opalglas extra robust 25 cm weiß**Arcopal**€19.74**4.1★**▲ 87%**](https://www.amazon.de/dp/B083KY3S5M) [**Moritz & Moritz SOLID 4x Speiseteller 26 cm - Steinzeug Teller Set - Geschirr Set zum Servieren**Moritz & Moritz**€24.11**4.6★**▲ 40%**](https://www.amazon.de/dp/B099F8TC2X) [**vancasso Speiseteller 6er Set 26cm PLAYA Steingut Essteller 6 Personen Modern Große Teller Set Lavendelblau für Frühstücksteller Dessertteller Flache Teller Mikrowellen und Spülmaschinenfest**vancasso**€28.71**4.6★**▲ 29%**](https://www.amazon.de/dp/B0F3CS9SBK)
**~~View all trending →~~**
## **What buyers say about speiseteller**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**36%
*“Good quality”*
**Farbe**11%
*“🤍 Elegantes Weiß:”*
**Design insgesamt**9%
*“Design”*
**Preis-Leistungs-Verhältnis**8%
*“Bestes Preisleitungsverhältnis”*
**Gesamtgröße**6%
*“Passt alles perfekt”*
**Stärke**4%
*“Super stabil”*
**beworben Vs Tatsächliches Produkt**4%
*“genau wie auf den Produktfotos”*
**Benutzerfreundlichkeit**3%
*“leicht zu reinigen.”*
**Form/Stil**3%
*“leicht besonderen Look”*
**Materialqualität**3%
*“Material”*
### **What buyers complain about **
**Qualität insgesamt**19%
*“Wirken total billig”*
**Farbe**11%
*“Farbe nicht wie abgebildet”*
**Gewicht schwer**8%
*“sind sie schwer.”*
**Gesamtgröße**8%
*“Passt nicht in Spülmaschiene”*
**Materialqualität**5%
*“dünneres Material und leicht verzogen.”*
**Haltbarkeit**4%
*“Haltbarkeit ungewiss”*
**Defekt Material/Teile**3%
*“Schadhafte Teile”*
**Stärke**3%
*“Extrem dünn”*
**Benutzerfreundlichkeit**2%
*“unpraktisch”*
**Anzeigefarben**2%
*“die Farbe ist nicht korrekt dargestellt.”*
### **Top return reasons **
**Gesamtgröße**27%
**Farbe**18%
**Qualität insgesamt**10%
**Defekt Material/Teile**9%
**beworben Vs Tatsächliches Produkt**5%
**Kratzfestigkeit**5%
**Gewicht schwer**5%
**Materialqualität**3%
**Funktionalität insgesamt**2%
**Dünn**2%
## **Common questions**
- **Is speiseteller profitable to sell on Amazon Germany?**
- The niche generates €91K/yr across 81 tracked products. 1 of 13 products launched in the last 360 days are still selling. 90-day search growth is -19.1%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the speiseteller niche?**
- 28 brands and 49 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in speiseteller?**
- Top complaints mined from reviews: Qualität insgesamt, Farbe, Gewicht schwer. The return rate is 1.7%.
- **When does demand for speiseteller peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the speiseteller niche?**
- Listings span €7.76–€91.58; the average listing price is €30.65 (sweet spot $15–$100). The average incumbent carries 2,199 reviews — the moat a new listing must climb.
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