---
title: "Products — poi - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/poi/products"
last_updated: "2026-08-10T23:58:25.177Z"
locale: en
meta:
  description: "Niche score 50/100 · €40K/yr market · 127K searches/yr · €18.34 avg price. A small market ($40K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · €40K/yr market · 127K searches/yr · €18.34 avg price. A small market ($40K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — poi - Flapen"
---

# **poi**

**Worth a look**

Shows beatable incumbent ratings (4.1★), but a small market ($40K/yr) keeps it on the watch list.

Market size 10Growth 51Conversion 22Competition 45Returns 62Price range 87Avg price 83Brand share 39Review moat 81Quality gap 91

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****€11.82–€44.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****€18.34**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****378.95**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Growth**

**Good****+22.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****€40K**

€40K/yr · 127K searches

**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=de&signal=out_of_stock "OOS rate > 10%")

## Products