---
title: "Trend — matratzenschoner 100x200 cm - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/matratzenschoner-100x200-cm/trend"
last_updated: "2026-08-10T22:40:45.052Z"
locale: en
meta:
  description: "Niche score 50/100 · €194K/yr market · 122K searches/yr. A deep review moat (13,527 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · €194K/yr market · 122K searches/yr. A deep review moat (13,527 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — matratzenschoner 100x200 cm - Flapen"
---

# **matratzenschoner 100x200 cm**

**Worth a look**

Shows searches that convert (10.2% search→purchase), but a deep review moat (13,527 avg reviews) keeps it on the watch list.

Market size 38Growth 22Conversion 88Competition 48Returns 80Price range 75Avg price 77Brand share 41Review moat 20Quality gap 47

**Conversion**

**Great****10.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****€15.66**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€7.68–€37.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****56%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****€194K**

€194K/yr · 122K searches

**Growth**

**Bad****-6.4%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****13,526.87**

avg incumbent reviews — the moat a new listing must climb

## Trend