---
title: "Harry Potter Bettwäsche — €138K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/harry-potter-bettwaesche"
last_updated: "2026-08-10T22:16:19.747Z"
locale: en
meta:
description: "Niche score 48/100 · €138K/yr market · 188K searches/yr · €31.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €138K/yr market · 188K searches/yr · €31.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Harry Potter Bettwäsche — €138K/yr Amazon DE Niche (2026) - Flapen"
---
# **harry potter bettwäsche**
**Skip it**
Soft demand (-45.7% this quarter) — this niche doesn't clear our bar today.
Market size 30Growth 2Conversion 30Competition 67Returns 91Price range 95Avg price 95Brand share 32Review moat 90Quality gap 43
**Avg price**
**Incredible****€31.13**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****€18.60–€43.55**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****192.81**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****€138K**
€138K/yr · 188K searches
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-45.7%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, harry potter bettwäsche is a €138K/yr Amazon Germany market (188K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **harry potter bettwäsche market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **€125K–€156K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#851**
- **Page quality**
- **0%**
- **Prime**
- **71%**
- **Sponsored**
- **74%**
- **Out of stock**
- **28.2%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**44**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**45%**
Top 20: 90%
**Open market**
**8%**
- MTOnlinehandel30% - SkyBrands28% - Herding15% - Träumschön8% - Familando6% - Harry Potter6% - Open — no brand owns it (3 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -45.7% search growth over the last 90 days.
18K13KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 8.5×
[**Open Trend **](https://flapen.com/research/de/kueche-haushalt-wohnen/harry-potter-bettwaesche/trend)
## **Top harry potter bettwäsche search terms**
- **harry potter bettwäsche**83K/yr-40.8%2.0% conv. - **harry potter bettwäsche 135x200**53K/yr-49.0%2.9% conv. - **bettwäsche harry potter**26K/yr-55.5%1.9% conv. - **bettwäsche harry potter 135x200**10K/yr-41.8%3.7% conv. - **bettwäsche 135x200 harry potter**5K/yr-37.8%1.5% conv. - **harry potter bettwäsche 155x220**6K/yr-46.7%0.4% conv. - **harry potter bettwäsche 90x200**5K/yr-62.2%2.8% conv. [**All search terms **](https://flapen.com/research/de/kueche-haushalt-wohnen/harry-potter-bettwaesche/search-terms)
## **Top harry potter bettwäsche products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€6K8%€11K12%€17K16%€22K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Harry Potter Bettwäsche 135x200 Baumwolle für Mädchen und Jungen Hogwarts Kinderbettwäsche 1x Kissenbezug 80x80 + Bettbezug 135x200 Eule Hedwig Geschenk**MTOnlinehandel**€31.80**4.8★62 rev](https://www.amazon.de/dp/B0DPB5JH7T) [2**SkyBrands Harry Potter Bettwäsche 135x200 cm & Kopfkissenbezug 80x80 cm - Wendebettwäsche mit Hogwarts Wappen Hedwig & Harry Potter Motiv - 2-teiliges Set aus 100% Baumwolle**SkyBrands**€31.72**4.5★411 rev](https://www.amazon.de/dp/B09KLQD5XB) [3**Harry Potter Bettwäsche 135x200 + 80x80 Eule Hedwig Kinderbettwäsche 100% Baumwolle Wendemotiv Mädchen Bettwäsche Set Reißverschluss Geschenk-Idee**MTOnlinehandel**€38.64**4.8★38 rev](https://www.amazon.de/dp/B0FK5VTBZS) [4**SkyBrands Harry Potter Bettwäsche 135x200 cm + 80x80 cm Kissenbezug - Hogwarts Motiv mit Harry Hermine & Ron - 100% Baumwolle Öko-Tex Standard - inkl. praktischem Tragebeutel**SkyBrands**€32.26**4.4★146 rev](https://www.amazon.de/dp/B0B4K1T5ZY) [5**MTOnlinehandel Harry Potter Bettwäsche 135x200 + 80x80 - Eule Hedwig - Fanartikel für Kinder und Teenager 100% Baumwolle Weiß**MTOnlinehandel**€36.21**4.6★217 rev](https://www.amazon.de/dp/B0C8JDXLGM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Herding Harry Potter Bettwäsche-Set 80 x 80 cm + 135 x 200 cm mit Reißverschluss 100% Baumwolle/Renforcé Mehrfarbig**Herding**€33.23**11 rev7mo ago](https://www.amazon.de/dp/B0G528NHXB) [**Träumschön Harry Potter Bettwäsche 135x200 80x80 - Gryffindor & Slytherin - Kinderbettwäsche aus 100% Baumwolle - Bettwäsche für Kinder**Träumschön**€29.72**26 rev10mo ago](https://www.amazon.de/dp/B0FP296S86) [**Harry Potter Bettwäsche 135x200 + 80x80 Eule Hedwig Kinderbettwäsche 100% Baumwolle Wendemotiv Mädchen Bettwäsche Set Reißverschluss Geschenk-Idee**MTOnlinehandel**€38.64**38 rev11mo ago](https://www.amazon.de/dp/B0FK5VTBZS) [**Harry Potter Hogwarts Wende-Bettwäsche-Set 135x200 80x80 Baumwolle Eule Hedwig**SkyBrands**€29.28**13 rev1y ago](https://www.amazon.de/dp/B0F9X5Z2DD) [**Harry Potter Bettwäsche 135x200 Baumwolle für Mädchen und Jungen Hogwarts Kinderbettwäsche 1x Kissenbezug 80x80 + Bettbezug 135x200 Eule Hedwig Geschenk**MTOnlinehandel**€31.80**62 rev1y ago](https://www.amazon.de/dp/B0DPB5JH7T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Groovy Harry Potter Hedwig Ladies Sparkly Fleece Bathrobe**Harry Potter**€43.22**4.5★**▲ 900%**](https://www.amazon.de/dp/B07QGFFVSW) [**Herding Harry Potter Bettwäsche-Set 80 x 80 cm + 135 x 200 cm mit Reißverschluss 100% Baumwolle/Renforcé Mehrfarbig**Herding**€33.23**5.0★**▲ 580%**](https://www.amazon.de/dp/B0G528NHXB) [**Harry Potter Damen tragbarer Decken-Hoodie | Grauer Kapuzenpullover für Erwachsene mit Hogwarts-Grafik im Allover-Print | Einheitsgröße Sherpa-gefütterte Loungewear mit Taschen**Harry Potter**€37.08**4.7★**▲ 493%**](https://www.amazon.de/dp/B0DFM1V6MT) [**Harry Potter Bettwäsche 135x200 + 80x80 Eule Hedwig Kinderbettwäsche 100% Baumwolle Wendemotiv Mädchen Bettwäsche Set Reißverschluss Geschenk-Idee**MTOnlinehandel**€38.64**4.8★**▲ 92%**](https://www.amazon.de/dp/B0FK5VTBZS) [**SkyBrands Harry Potter Bettwäsche 135x200 cm & Kopfkissenbezug 80x80 cm - Wendebettwäsche mit Hogwarts Wappen Hedwig & Harry Potter Motiv - 2-teiliges Set aus 100% Baumwolle**SkyBrands**€31.72**4.5★**▲ 67%**](https://www.amazon.de/dp/B09KLQD5XB)
**~~View all trending →~~**
## **What buyers say about harry potter bettwäsche**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**18%
*“Super Qualität”*
**Weiches Gefühl**13%
*“Schön flauschig und warm”*
**Design insgesamt**10%
*“Sehr schönes Design”*
**Geschenk Zweck**9%
*“Super Geschenk”*
**Wärme**9%
*“Warme Bettwäsche”*
**Materialqualität**8%
*“Angenehmes Material”*
**Preis-Leistungs-Verhältnis**5%
*“Hat sich gelohnt”*
**Druckqualität**5%
*“Toller Print”*
**Komfort insgesamt**4%
*“Komfort”*
**Farbe**3%
*“Das Design ist schön umgesetzt, ohne zu bunt oder kindlich zu wirken”*
### **What buyers complain about **
**Qualität insgesamt**23%
*“Absolut schlechte Qualität”*
**Farbe**17%
*“allerdings sind die Farben sehr ausgeblichen”*
**Hartes Gefühl**13%
*“einfach zu hart”*
**Futterqualität**10%
*“Kein Sherpagefüttert, eher sehr nerviges kratzen durch das Material”*
**Stärke**10%
*“Leider etwas extrem starr”*
**Dünn**5%
*“Etwas dünn für den Winter”*
**Dicke**5%
*“Dünn”*
**Polster-/Stoffqualität**3%
*“Schlechte Qualität, hauchdünner Stoff”*
### **Top return reasons **
**Gesamtgröße**19%
**Materialqualität**11%
**Dünn**10%
**Geruch**10%
**Qualität insgesamt**9%
**Nähen/Finish/Polieren**7%
**Farbe**5%
**Druckqualität**5%
**Defekt Material/Teile**3%
**Fleckenbeständigkeit**2%
## **Common questions**
- **Is harry potter bettwäsche profitable to sell on Amazon Germany?**
- The niche generates €138K/yr across 31 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -45.7%. Flapen's verdict: Skip it (48/100).
- **How competitive is the harry potter bettwäsche niche?**
- 9 brands and 44 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in harry potter bettwäsche?**
- Top complaints mined from reviews: Qualität insgesamt, Farbe, Hartes Gefühl. The return rate is 1.2%.
- **When does demand for harry potter bettwäsche peak?**
- Demand peaks in Nov–Dec; the busiest month runs 8.5× the quietest.
- **What does it cost to enter the harry potter bettwäsche niche?**
- Listings span €18.60–€43.55; the average listing price is €31.13 (sweet spot $15–$100). The average incumbent carries 193 reviews — the moat a new listing must climb.
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