---
title: "Happy Birthday Ballon — €35K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/happy-birthday-ballon"
last_updated: "2026-08-10T12:44:51.267Z"
locale: en
meta:
description: "Niche score 49/100 · €35K/yr market · 158K searches/yr · €6.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · €35K/yr market · 158K searches/yr · €6.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Happy Birthday Ballon — €35K/yr Amazon DE Niche (2026) - Flapen"
---
# **happy birthday ballon**
**Skip it**
Prices mostly outside the sweet spot ($2.91–$10.91) — this niche doesn't clear our bar today.
Market size 9Growth 22Conversion 46Competition 75Returns 97Price range 0Avg price 17Brand share 69Review moat 60Quality gap 82
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Competition**
**Great****40%**
top-5 click share — an open shelf
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****1,085.51**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.7%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-6.3%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****€6.01**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****€35K**
€35K/yr · 158K searches
**Price range**
**Bad****€2.91–€10.91**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Germany niche tracking, happy birthday ballon is a €35K/yr Amazon Germany market (158K searches/yr). The top 5 brands hold 63% of demand. Verdict: Skip it — 49/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **happy birthday ballon market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **€36K–€48K**
- units × avg price
- **Conversion rate**
- **3.7%**
- **Avg BSR**
- **#406**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **9.8%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **199 days**
## **Competition & brand share**
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.
**Brands**
**23 **▼falling
**Sellers**
**47**
**Top-5 brand share**
**63%**
Top 20: 98%
**Top-5 click share**
**40%**
Top 20: 80%
**Open market**
**37%**
- balloa23% - TONIFUL12% - Ponmoo9% - PartyDeco6% - Bastelbär6% - PIGETALE6%
## **Demand**
Weekly Amazon search volume, last 15 weeks — -6.3% search growth over the last 90 days.
4K3KApr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/de/kueche-haushalt-wohnen/happy-birthday-ballon/trend)
## **Top happy birthday ballon search terms**
- **happy birthday ballon**72K/yr-7.4%3.2% conv. - **happy birthday luftballon**21K/yr-1.7%3.1% conv. - **happy birthday balloons**10K/yr+3.1%2.3% conv. - **luftballon happy birthday**10K/yr-1.9%2.6% conv. - **folienballon happy birthday**10K/yr-11.9%2.6% conv. - **ballon happy birthday**8K/yr-10.3%3.5% conv. - **luftballons happy birthday**8K/yr-15.5%4.1% conv. - **happy birthday folienballon**7K/yr-9.1%3.1% conv. - **happy birthday helium ballon**4K/yr+2.9%4.5% conv. - **happy birthday ballons**4K/yr+1.6%5.6% conv. [**All search terms **](https://flapen.com/research/de/kueche-haushalt-wohnen/happy-birthday-ballon/search-terms)
## **Top happy birthday ballon products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€1K6%€2K9%€3K12%€4K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TONIFUL Silber Happy Birthday Ballon Girlande 16 Zoll Silver Folie Happy Birthday Folienballon Luftballon Geburtstagsballon Banner Helium Ballon für Geburtstag Party Geburtstagsbanner**TONIFUL**€3.76**4.2★9,356 rev](https://www.amazon.de/dp/B07Q3FP6DT) [2**balloa Folienballon XXL Flamingo Happy Birthday Helium Ballon Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Flamingo für Mädchen Partydeko Pink Geschenk zum Kindergeburtstag 105cm**balloa**€9.15**4.2★180 rev](https://www.amazon.de/dp/B0FYG29MFT) [3**Ponmoo Folie Luftballons Happy Birthday Banner Kit - Silber Party Dekorationen Ballons Geburtstagsparty Folienballons Gute zum Geburtstag**Ponmoo**€5.87**4.3★1,324 rev](https://www.amazon.de/dp/B08526FXTK) [4**BIO Luftballons Geburtstag 15 Stück Bunt MADE IN EU Premium Bio Ballons 100% Naturlatex Ø34 cm Klimaneutral Happy Birthday Luftballon Ballons Geburtstag Happy Birthday Ballon**Bastelbär**€7.20**4.5★3,410 rev](https://www.amazon.de/dp/B094DJRW5H) [5**Beige Happy Birthday Ballons Banner Happy Birthday Luftballon Girlande 16 Zoll Silver Folie Happy Birthday Folienballon Luftballon Helium Ballon Geburtstagsballon Banner für Geburtstag Party**UDRKFOPK**€5.02**4.0★744 rev](https://www.amazon.de/dp/B0DRNV637Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**OSDUE Luftballons Happy Birthday Geburtstag 30 Stück Geburtstags Alles Gute zum Geburtstag Ballons Bunte Luftballons Schöner Geburtstagsdeko Birthday Ballon Party Deko für Frauen Mann**OSDUE**€4.81**26 rev8mo ago](https://www.amazon.de/dp/B0FZKZ4QV9) [**balloa Folienballon XXL Happy Birthday To You Helium Ballon Konfetti Design Luftballon Geburtstag Deko Erwachsene Geschenkidee Partydeko Glitzer Geburtstag Geburtstagsballon Gold Silber 81cm**balloa**€8.98**19 rev8mo ago](https://www.amazon.de/dp/B0FZDCSSJ1) [**balloa Folienballon XXL Flamingo Happy Birthday Helium Ballon Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Flamingo für Mädchen Partydeko Pink Geschenk zum Kindergeburtstag 105cm**balloa**€9.15**180 rev8mo ago](https://www.amazon.de/dp/B0FYG29MFT) [**balloa Folienballon XXL Hund Dackel Happy Birthday Helium Ballon Tier Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Hundemotiv für Jungen Mädchen Geschenk zum Kindergeburtstag 94cm**balloa**€9.09**180 rev8mo ago](https://www.amazon.de/dp/B0FYG32V97) [**balloa Folienballon XXL Cupcake Happy Birthday Helium Ballon bunte Deko Luftballon Geburtstag mit Spruch Geschenk zum Geburtstag für Kinder und Erwachsene Partydeko Cupcake Ballon 71cm**balloa**€8.98**43 rev8mo ago](https://www.amazon.de/dp/B0FY5VDKN8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Vthoviwa Ballon Happy Birthday Dekoration Roségold Luftballon Happy Birthday Banner Geburtstag Party Deko 40 6 cm**Vthoviwa**€5.06**4.2★**▲ 118%**](https://www.amazon.de/dp/B0D46WKT4N) [**balloa Folienballon XXL Hund Dackel Happy Birthday Helium Ballon Tier Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Hundemotiv für Jungen Mädchen Geschenk zum Kindergeburtstag 94cm**balloa**€9.09**4.2★**▲ 104%**](https://www.amazon.de/dp/B0FYG32V97) [**balloa Folienballon XXL Flamingo Happy Birthday Helium Ballon Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Flamingo für Mädchen Partydeko Pink Geschenk zum Kindergeburtstag 105cm**balloa**€9.15**4.2★**▲ 102%**](https://www.amazon.de/dp/B0FYG29MFT) [**OSDUE Luftballons Happy Birthday Geburtstag 30 Stück Geburtstags Alles Gute zum Geburtstag Ballons Bunte Luftballons Schöner Geburtstagsdeko Birthday Ballon Party Deko für Frauen Mann**OSDUE**€4.81**3.3★**▲ 97%**](https://www.amazon.de/dp/B0FZKZ4QV9) [**Folienballon Happy Birthday 35cm rund Blumen Schriftzug Helium Luftballon Kindergeburtstag Garten**PartyDeco**€2.91**4.4★**▲ 62%**](https://www.amazon.de/dp/B08V5353C5)
**~~View all trending →~~**
## **What buyers say about happy birthday ballon**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**25%
*“Super Qualität”*
**Farbe**15%
*“Farben waren gut, ausser schwarz und weiß”*
**beworben Vs Tatsächliches Produkt**10%
*“Perfekt 👌🏻 wie bestellt”*
**Geschenk Zweck**7%
*“Geburtstagsballons”*
**Design insgesamt**7%
*“Schönes Design”*
**Gesamtgröße**6%
*“Toller riesiger Ballon”*
**Haltbarkeit**6%
*“Hält sehr lange”*
**Inflation/Deflation**5%
*“Sehr süßer und gut aufzublasender Ballon”*
**Preis-Leistungs-Verhältnis**5%
*“super Preis”*
**Form/Stil**3%
*“Aussehen”*
### **What buyers complain about **
**Inflation/Deflation**34%
*“Luft ging immer wieder raus”*
**Haltbarkeit**19%
*“Haltbarkeit punktet nicht”*
**Qualität insgesamt**18%
*“Unzufrieden”*
**Auslaufsicher**7%
*“Leider undicht”*
**Preis-Leistungs-Verhältnis**7%
*“Schade um das Geld”*
**Geruch**6%
*“Stinken nach Chemie”*
**Farbe**2%
**Funktionalität insgesamt**2%
*“Hat binnen 1 Tag ganze Helium in such verloren”*
**Gesamtgröße**2%
*“Größer als erwartet, darum zurück”*
### **Top return reasons **
**Gesamtgröße**20%
**Farbe**20%
**Inflation/Deflation**20%
**Qualität insgesamt**7%
**Defekt Material/Teile**6%
**Geruch**5%
**Haltbarkeit**4%
**beworben Vs Tatsächliches Produkt**3%
**Auslaufsicher**3%
**Funktionalität insgesamt**3%
## **Common questions**
- **Is happy birthday ballon profitable to sell on Amazon Germany?**
- The niche generates €35K/yr across 43 tracked products. 2 of 13 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Skip it (49/100).
- **How competitive is the happy birthday ballon niche?**
- 23 brands and 47 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in happy birthday ballon?**
- Top complaints mined from reviews: Inflation/Deflation, Haltbarkeit, Qualität insgesamt. The return rate is 0.7%.
- **What does it cost to enter the happy birthday ballon niche?**
- Listings span €2.91–€10.91; the average listing price is €6.01 (sweet spot $15–$100). The average incumbent carries 1,086 reviews — the moat a new listing must climb.
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