---
title: "Guinness Gläser — €430K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/guinness-glaeser"
last_updated: "2026-08-10T15:43:15.198Z"
locale: en
meta:
description: "Niche score 50/100 · €430K/yr market. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · €430K/yr market. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Guinness Gläser — €430K/yr Amazon DE Niche (2026) - Flapen"
---
# **guinness gläser**
**Worth a look**
Shows low returns (0.2%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Market size 57Growth 16Conversion 51Competition 50Returns 99Price range 90Avg price 95Brand share 5Review moat 72Quality gap 33
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€24.59**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€11.38–€73.97**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****638.54**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****€430K**
€430K/yr · 424K searches
**Conversion**
**Good****4.1%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-18.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, guinness gläser is a €430K/yr Amazon Germany market (424K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Mar–Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **guinness gläser market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **€307K–€369K**
- units × avg price
- **Conversion rate**
- **4.1%**
- **Avg BSR**
- **#3,083**
- **Page quality**
- **0%**
- **Prime**
- **50%**
- **Sponsored**
- **18%**
- **Out of stock**
- **6.2%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**32**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 93%
**Open market**
**1%**
- GUINNESS THE 175965% - McLaughlin's Irish Shop26% - Guinness4% - Generic2% - HMIYA1% - Guinness-Guinness1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.6% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Nov, Dec · busiest ÷ quietest = 7.3×
[**Open Trend **](https://flapen.com/research/de/kueche-haushalt-wohnen/guinness-glaeser/trend)
## **Top guinness gläser search terms**
- **guinness**153K/yr-21.1%2.0% conv. - **guinness glas**108K/yr-23.1%4.0% conv. - **guinness alkoholfrei**31K/yr-7.7%0.7% conv. - **guinness gläser**21K/yr+13.8%3.7% conv. - **guiness**24K/yr-35.0%2.8% conv. - **guinness bier**26K/yr-34.5%2.4% conv. - **guinness 0.0**11K/yr+9.8%0.7% conv. - **guinness fass**10K/yr+21.8%0.3% conv. - **guinness merchandise**7K/yr+14.0%0.4% conv. - **guinness glas 440ml**5K/yr-28.8%2.5% conv. [**All search terms **](https://flapen.com/research/de/kueche-haushalt-wohnen/guinness-glaeser/search-terms)
## **Top guinness gläser products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€17K8%€34K12%€52K16%€69K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Guinness Draught EINWEG 24 x 0 44 L Dose | 440 ml (24er Pack) Sortenreines Dosen-Set**GUINNESS THE 1759**€31.36**4.8★543 rev](https://www.amazon.de/dp/B000WIZF9G) [2**McLaughlins Irish Shop Guinness Glas mit Harfe im 2er Set Pintglas mit Harfenrelief und Griffmulde 0 568L Kapazität**McLaughlin's Irish Shop**€15.67**4.9★300 rev](https://www.amazon.de/dp/B09KNNCX8R) [3**Guinness Glas Set aus Zwei Geprägte Schwerkraft 20-Unzen-Biergläsern mit Logo- und Harfen-Design**GUINNESS THE 1759**€16.38**4.8★7,170 rev](https://www.amazon.de/dp/B00A41G7MA) [4**Guinness T-Shirt mit Foreign Extra Bottle Label Print Gr. L Schwarz**GUINNESS THE 1759**€17.75**4.6★172 rev](https://www.amazon.de/dp/B00LEG9406) [5**Guinness Schwarz Deep Tan Tape T-Shirt mit Harfe und Irland Text Design | Lässiges stilvolles Baumwolle Tee Shirt Top für Herren (XL)**GUINNESS THE 1759**€18.68**4.4★566 rev](https://www.amazon.de/dp/B07N1YQFK9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**6 Dosen a 0 44L alkoholfreies Guinness Bier Irisches inc. 1 50 EINWEG Pfand + Space Riegel von Onlineshop Bormann**Onlineshop Bormann**€17.78**5 rev1y ago](https://www.amazon.de/dp/B0F8JG367Q) [**Guinness Harp Logo T-Shirt - Classic Green Irish Beer Tee flaschengrün Small (Green XLarge)**Guinness**€21.08**29 rev1y ago](https://www.amazon.de/dp/B0F1B7CPB1) [**Guinness Set mit 4 Pint-Gläsern ideal für Zuhause Bar und Küche (fliegender Tukan/Schildkröte)**GUINNESS THE 1759**€43.12**9 rev1y ago](https://www.amazon.de/dp/B0DSQ5DV21) [**HMIYA Herren Poloshirt-Kontrast Kurzarm Polohemd Male Polo Klassisches Navy 4XL**HMIYA**€16.79**424 rev2y ago](https://www.amazon.de/dp/B0CT8M4KG3) [**Guinness 785861 Nitrosurge Schwarz**GUINNESS THE 1759**€73.97**3,044 rev3y ago](https://www.amazon.de/dp/B09HR329BC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HMIYA Herren Poloshirt-Kontrast Kurzarm Polohemd Male Polo Klassisches Navy 4XL**HMIYA**€16.79**4.3★**▲ 238%**](https://www.amazon.de/dp/B0CT8M4KG3) [**Guinness Herren Blk Guin Stamp Grindle R/N T T-Shirt Grau (Grau Grau) S**GUINNESS THE 1759**€20.65**4.5★**▲ 222%**](https://www.amazon.de/dp/B01C5U26Z4) [**Guinness Schwarz Deep Tan Tape T-Shirt mit Harfe und Irland Text Design | Lässiges stilvolles Baumwolle Tee Shirt Top für Herren (L)**GUINNESS THE 1759**€19.41**4.4★**▲ 210%**](https://www.amazon.de/dp/B07N1YKF3G) [**Guinness Official Merchandise Herren Shirt Knopfleiste - Multicolored - Black/Cream - XX-Large**GUINNESS THE 1759**€47.48**4.3★**▲ 210%**](https://www.amazon.de/dp/B00404T2BU) [**Guinness T-Shirt mit Foreign Extra Bottle Label Print Gr. L Schwarz**GUINNESS THE 1759**€17.75**4.6★**▲ 188%**](https://www.amazon.de/dp/B00LEG9406)
**~~View all trending →~~**
## **What buyers say about guinness gläser**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**36%
*“Super Qualität”*
**Geschenk Zweck**16%
*“Beschenkte hat sich sehr gefreut”*
**beworben Vs Tatsächliches Produkt**14%
*“Alles i. o. Wie beschrieben und zu empfehlen”*
**Geschmack insgesamt**9%
*“Prost”*
**Gesamtgröße**7%
*“Sehr gute Passform, auch wie beschrieben, lang, gute Qualität und bester Preis”*
**Geschmack**5%
*“einen Super Geschmack.”*
**Preis-Leistungs-Verhältnis**5%
*“Und der Preis bei AMAZON ist OK”*
**Griff**2%
*“Trotzdem gut in der Hand”*
**Stärke**2%
*“Gläser sind stabil”*
**Kratzfestigkeit**2%
*“nicht zerkratzt - top”*
### **What buyers complain about **
**beworben Vs Tatsächliches Produkt**31%
*“Nicht eindeutige Abbildungen”*
**Preis-Leistungs-Verhältnis**25%
*“Funktioniert aber zu teuer in DE”*
**Qualität insgesamt**13%
*“Qualität sehr schlecht”*
**Gesamtgröße**13%
*“Es passt kein echtes Pint hinein”*
**Alkoholgehalt**6%
*“Hier wird nicht das beworbene importiere original irische Guinness (klar erkennbar an englisch sprachigen Dosen und den 4,1% Alkoholgehalt, wie vom Anbieter auch in den Bildern gezeigt) geliefert,”*
**Geschenk Zweck**6%
*“Kein Geschenkkarton”*
### **Top return reasons **
**Gesamtgröße**38%
**Preis-Leistungs-Verhältnis**9%
**beworben Vs Tatsächliches Produkt**9%
**Defekt Material/Teile**9%
**Farbe**7%
**Geschenk Zweck**5%
**Länge**5%
**Breite**5%
**Druckqualität**2%
**Mechanismus probleme**2%
## **Common questions**
- **Is guinness gläser profitable to sell on Amazon Germany?**
- The niche generates €430K/yr across 28 tracked products. 90-day search growth is -18.6%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the guinness gläser niche?**
- 7 brands and 32 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in guinness gläser?**
- Top complaints mined from reviews: beworben Vs Tatsächliches Produkt, Preis-Leistungs-Verhältnis, Qualität insgesamt. The return rate is 0.2%.
- **When does demand for guinness gläser peak?**
- Demand peaks in Mar–Nov–Dec; the busiest month runs 7.3× the quietest.
- **What does it cost to enter the guinness gläser niche?**
- Listings span €11.38–€73.97; the average listing price is €24.59 (sweet spot $15–$100). The average incumbent carries 639 reviews — the moat a new listing must climb.
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