---
title: "Decke Schwarz — €40K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/decke-schwarz"
last_updated: "2026-08-10T10:35:28.459Z"
locale: en
meta:
description: "Niche score 39/100 · €40K/yr market · 72K searches/yr · €12.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · €40K/yr market · 72K searches/yr · €12.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Decke Schwarz — €40K/yr Amazon DE Niche (2026) - Flapen"
---
# **decke schwarz**
**Skip it**
A small market ($40K/yr) — this niche doesn't clear our bar today.
Market size 10Growth 10Conversion 55Competition 39Returns 78Price range 40Avg price 52Brand share 58Review moat 23Quality gap 55
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****4.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****€12.20**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****€4.18–€22.20**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****7,540.62**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****€40K**
€40K/yr · 72K searches
**Growth**
**Bad****-30.9%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, decke schwarz is a €40K/yr Amazon Germany market (72K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **decke schwarz market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **€37K–€49K**
- units × avg price
- **Conversion rate**
- **4.6%**
- **Avg BSR**
- **#51**
- **Page quality**
- **0%**
- **Prime**
- **81%**
- **Sponsored**
- **76%**
- **Out of stock**
- **8.3%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **189 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**23**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 99%
**Open market**
**22%**
- Utopia Bedding25% - BEDELITE18% - wometo10% - KiGATEX9% - WAVVE8% - CozyLux8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -30.9% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/de/kueche-haushalt-wohnen/decke-schwarz/trend)
## **Top decke schwarz search terms**
- **decke schwarz**21K/yr-25.2%3.4% conv. - **schwarze decke**17K/yr-15.8%3.9% conv. - **kuscheldecke schwarz**16K/yr-44.3%3.5% conv. - **fleecedecke schwarz**7K/yr-35.5%4.9% conv. - **wolldecke schwarz**6K/yr-46.3%3.3% conv. - **schwarze kuscheldecke**4K/yr-49.0%2.2% conv. [**All search terms **](https://flapen.com/research/de/kueche-haushalt-wohnen/decke-schwarz/search-terms)
## **Top decke schwarz products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€4K20%€8K30%€12K40%€16K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1![Utopia Bedding Kuscheldecke flauschig Fleecedecke [150x200 cm Schwarz]](https://m.media-amazon.com/images/I/41xAMm0mirL.jpg)**Utopia Bedding Kuscheldecke flauschig Fleecedecke \[150x200 cm Schwarz\]**Utopia Bedding**€12.01**4.6★67,672 rev](https://www.amazon.de/dp/B0DMWMP7WR) [2**BEDELITE Kuscheldecke Flauschig Decke Klein - weiche Flanell Decken Schwarz 125x150 für Sofa Deko Streifen Cord Fleecedecke als Sofaüberwurf für Wohnzimmer Throw Blanket Wide Use**BEDELITE**€11.14**4.4★3,743 rev](https://www.amazon.de/dp/B0D4182761) [3**wometo 2er Set Polar Fleecedecke oekoTex 130x160 ca. 400g mit Anti-Pilling und Kettelrand schwarz**wometo**€14.31**4.3★6,402 rev](https://www.amazon.de/dp/B07FNSTY4J) [4**CozyLux Kuscheldecke Flauschig Decke 150x200 cm - XL Flanell Sofa Decke für Frauen Geschenke zum Geburtstag für Mama Sie Warme Raumgestaltung für das Zuhause Oeko-TEX 100 Blanket 150x200 Schwarz**CozyLux**€13.12**4.6★1,082 rev](https://www.amazon.de/dp/B0CQX754W4) [5**KiGATEX Polar-Fleecedecken 2er Pack Schwarz 130x160 cm Oeko-TEX**KiGATEX**€8.87**4.6★797 rev](https://www.amazon.de/dp/B08X2R8QS5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**WAVVE Kuscheldecke Flauschig Decke - 150x200cm - Schwarz - Weiche Flanell Fleecedecke Sofadecke & Couchdecke Warme Korddecke für Wohnzimmer Deko Sofaüberwurf Tagesdecke**WAVVE**€15.80**626 rev6mo ago](https://www.amazon.de/dp/B0GCBJNNZB) [**Amazon Basics Weiche Flauschige Fleecedecke Gemütliche Sofadecke ohne Heizfunktion 127cm x 152cm Schwarz**Amazon Basics**€9.76**750 rev11mo ago](https://www.amazon.de/dp/B0DNQ4MR7M) [**Wajade Kuscheldecke Flauschige Fleecedecke Winter Warme Plüschdecke Luxuriöse Kunstfelldecke Leicht Weiche Decke für Bett Couch 127cm x 153cm Black**Wajade**€9.00**41 rev1y ago](https://www.amazon.de/dp/B0DNYG72KP) [**BEDELITE Kuscheldecke Flauschig Decke Klein - weiche Flanell Decken Schwarz 125x150 für Sofa Deko Streifen Cord Fleecedecke als Sofaüberwurf für Wohnzimmer Throw Blanket Wide Use**BEDELITE**€11.14**3,743 rev2y ago](https://www.amazon.de/dp/B0D4182761) [**BEDELITE Kuscheldecke Flauschig Decke 150x200 - weiche XL Flanell Decken Schwarz für Couch Deko Streifen Cord Fleecedecke als Couch Überwurf für Wohnzimmer Twin Blanket Wide Use**BEDELITE**€18.00**3,743 rev2y ago](https://www.amazon.de/dp/B0D4199B3V)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WAVVE Kuscheldecke Flauschig Decke - 150x200cm - Schwarz - Weiche Flanell Fleecedecke Sofadecke & Couchdecke Warme Korddecke für Wohnzimmer Deko Sofaüberwurf Tagesdecke**WAVVE**€15.80**4.4★**▲ 375%**](https://www.amazon.de/dp/B0GCBJNNZB) [**Wajade Kuscheldecke Flauschige Fleecedecke Winter Warme Plüschdecke Luxuriöse Kunstfelldecke Leicht Weiche Decke für Bett Couch 127cm x 153cm Black**Wajade**€9.00**4.0★**▲ 352%**](https://www.amazon.de/dp/B0DNYG72KP) [**KiGATEX Polar-Fleecedecken 2er Pack Schwarz 130x160 cm Oeko-TEX**KiGATEX**€8.87**4.6★**▲ 102%**](https://www.amazon.de/dp/B08X2R8QS5) [![Utopia Bedding Kuscheldecke flauschig Fleecedecke [150x200 cm Schwarz]](https://m.media-amazon.com/images/I/41xAMm0mirL.jpg)**Utopia Bedding Kuscheldecke flauschig Fleecedecke \[150x200 cm Schwarz\]**Utopia Bedding**€12.01**4.6★**▲ 85%**](https://www.amazon.de/dp/B0DMWMP7WR) [**ZOLLNER Kuscheldecke in 130x170 cm - kuschelige und langlebige Fleecedecke - waschbar bis 95C - hochwertiges Einfassband - antistatisch - Polyester - in schwarz - Oeko Tex Zertifiziert**ZOLLNER**€17.87**4.4★**▲ 65%**](https://www.amazon.de/dp/B0C9M9M78L)
**~~View all trending →~~**
## **What buyers say about decke schwarz**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Weiches Gefühl**25%
*“Super kuschelig”*
**Wärme**18%
*“Sehr warm”*
**Einfache Reinigung**7%
*“zudem auch pflegeleicht”*
**Kissen**7%
*“Als Sofa Auflage geeignet”*
**Qualität insgesamt**7%
*“Gute Qualität, sehr sehr kuschelig, ich bin sehr zufrieden”*
**Komfort insgesamt**7%
*“Gemütliche Decke”*
**Design insgesamt**6%
*“Design wie vom Profi”*
**Preis-Leistungs-Verhältnis**5%
*“Preis Leistung ok”*
**beworben Vs Tatsächliches Produkt**4%
*“Artikel wie beschrieben”*
**Gesamtgröße**4%
*“Schön groß,warm und kuschelig”*
### **What buyers complain about **
**Dicke**33%
*“Material fusselt und sehr dünn”*
**Qualität insgesamt**14%
*“Sehr minderwertig”*
**Geruch**8%
*“Stinkt ein bisschen nach Chemie”*
**Farbverblassen/Verfärbung**8%
*“Verfärbt alles”*
**Knötchenbildung/Fusselbildung**8%
*“extremes Fusseln nach der Wäsche”*
**Materialqualität**5%
*“Material fusselt und sehr dünn”*
**Dünn**4%
*“Dünner Stoff”*
### **Top return reasons **
**Gesamtgröße**24%
**Dünn**20%
**Farbe**13%
**Materialqualität**13%
**Qualität insgesamt**11%
**Griff**2%
**Funktionalität insgesamt**2%
**Nähen/Finish/Polieren**2%
**Stärke**2%
**Defekt Material/Teile**1%
## **Common questions**
- **Is decke schwarz profitable to sell on Amazon Germany?**
- The niche generates €40K/yr across 21 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -30.9%. Flapen's verdict: Skip it (39/100).
- **How competitive is the decke schwarz niche?**
- 16 brands and 23 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in decke schwarz?**
- Top complaints mined from reviews: Dicke, Qualität insgesamt, Geruch. The return rate is 1.9%.
- **When does demand for decke schwarz peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the decke schwarz niche?**
- Listings span €4.18–€22.20; the average listing price is €12.20 (sweet spot $15–$100). The average incumbent carries 7,541 reviews — the moat a new listing must climb.
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