---
title: "Products — butterdose - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/butterdose/products"
last_updated: "2026-08-10T07:36:07.312Z"
locale: en
meta:
  description: "Niche score 60/100 · €944K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · €944K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — butterdose - Flapen"
---

# **butterdose**

**Worth a look**

Shows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 77Growth 11Conversion 40Competition 80Returns 77Price range 52Avg price 60Brand share 95Review moat 63Quality gap 47

**Brand share**

**Great****40%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Market size**

**Great****€944K**

€944K/yr · 2.2M searches

**Returns**

**Great****1.9%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****980.7**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****€13.21**

avg listing price — sweet spot $15–$100

**Price range**

**Good****€4.05–€26.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****3.2%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-28.0%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%")

## Products