---
title: "Bic Feuerzeuge — €436K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kueche-haushalt-wohnen/bic-feuerzeuge"
last_updated: "2026-08-09T21:36:15.778Z"
locale: en
meta:
description: "Niche score 46/100 · €436K/yr market · 339K searches/yr · €22.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · €436K/yr market · 339K searches/yr · €22.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Bic Feuerzeuge — €436K/yr Amazon DE Niche (2026) - Flapen"
---
# **bic feuerzeuge**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 57Growth 17Conversion 65Competition 27Returns 100Price range 79Avg price 93Brand share 4Review moat 76Quality gap 18
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€22.17**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€6.99–€47.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****488.47**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****5.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****€436K**
€436K/yr · 339K searches
**Competition**
**Okay****69%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-16.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, bic feuerzeuge is a €436K/yr Amazon Germany market (339K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bic feuerzeuge market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **€333K–€443K**
- units × avg price
- **Conversion rate**
- **5.8%**
- **Avg BSR**
- **#192**
- **Page quality**
- **0%**
- **Prime**
- **0%**
- **Sponsored**
- **76%**
- **Out of stock**
- **9.1%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **—flat
**Sellers**
**26**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**69%**
Top 20: 100%
**Open market**
**0%**
- BIC40% - sunmondo33% - DHOBIA21% - Sepilo3% - NAILAO2% - sunmando2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -16.1% search growth over the last 90 days.
10K6KHoliday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/de/kueche-haushalt-wohnen/bic-feuerzeuge/trend)
## **Top bic feuerzeuge search terms**
- **bic feuerzeuge**162K/yr-11.7%5.3% conv. - **big feuerzeuge groß**39K/yr+5.2%6.3% conv. - **feuerzeug bic**34K/yr-23.2%3.2% conv. - **bic feuerzeug**32K/yr-23.9%3.0% conv. - **big feuerzeug**18K/yr-39.2%4.5% conv. - **bic feuerzeuge groß**13K/yr-33.3%6.2% conv. - **big feuerzeuge groß 50 stück**6K/yr+11.7%4.6% conv. - **big feuerzeuge**7K/yr-13.9%5.4% conv. - **bic lighter**6K/yr-12.4%1.8% conv. - **feuerzeuge bic**7K/yr-32.9%5.5% conv. [**All search terms **](https://flapen.com/research/de/kueche-haushalt-wohnen/bic-feuerzeuge/search-terms)
## **Top bic feuerzeuge products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€44K20%€87K30%€131K40%€174K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dhobia j26 Maxi Lighter Mixed Colours and Stand - Lightweight and Reliable (Gemischt 5)**DHOBIA**€6.99**4.5★218 rev](https://www.amazon.de/dp/B09XBFBGWK) [2**BIC Maxi Feuerzeuge Bunt (BIC Maxi J26) (Stück 10)**sunmondo**€11.56**4.7★317 rev](https://www.amazon.de/dp/B0D45FTC21) [3**BIC Feuerzeuge J26 Maxi Neutral 50 Stück Display Collie Kollie**BIC**€39.77**4.8★2,539 rev](https://www.amazon.de/dp/B00P51FDBU) [4**BIC - 20 Verschiedene Maxi-Feuerzeuge.**BIC**€19.48**4.8★1,461 rev](https://www.amazon.de/dp/B00522WIN8) [5**Sunmondo BIC Maxi Feuerzeuge 10 Stück - Top Motive - 10er Mix-Paket - BIC J26 mit Reibrad/Feuerstein-Zündung**sunmondo**€12.52**4.5★319 rev](https://www.amazon.de/dp/B094VSPXYM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BIC - 12er-Pack Maxi-Feuerzeuge komplett schwarz.**BIC**€13.54**8 rev1mo ago](https://www.amazon.de/dp/B0H2B27BX4) [**BIC - 16er-Pack Maxi-Feuerzeuge komplett schwarz.**BIC**€16.09**2 rev1mo ago](https://www.amazon.de/dp/B0H2BF5H9S) [**BIC Feuerzeug: Reibrad Maxi Schwarz J26-10er Set (J26 Large 10 stück)**sunmondo**€11.57**40 rev9mo ago](https://www.amazon.de/dp/B0FSKTJRRJ) [**BIC - 50 Maxi Feuerzeuge komplett schwarz.**BIC**€47.87**6 rev10mo ago](https://www.amazon.de/dp/B0FR62S9XD) [**Dhobia j26 Maxi Lighter Mixed Colours and Stand - Lightweight and Reliable (Gemischt 5)**DHOBIA**€6.99**218 rev4y ago](https://www.amazon.de/dp/B09XBFBGWK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BIC - 12er-Pack Maxi-Feuerzeuge komplett schwarz.**BIC**€13.54**4.7★**▲ 262%**](https://www.amazon.de/dp/B0H2B27BX4) [**BIC - 16er-Pack Maxi-Feuerzeuge komplett schwarz.**BIC**€16.09**5.0★**▲ 253%**](https://www.amazon.de/dp/B0H2BF5H9S) [**BIC - 50 Maxi Feuerzeuge komplett schwarz.**BIC**€47.87**5.0★**▲ 212%**](https://www.amazon.de/dp/B0FR62S9XD) [**BIC Maxi J26 Feuerzeuge Schwarz 10 Stück Original Einwegfeuerzeuge Zuverlässig langlebig & sicher**sunmondo**€11.63**4.7★**▲ 115%**](https://www.amazon.de/dp/B0FSKND6LN) [**BIC Maxi Feuerzeuge Bunt (BIC Maxi J26) (Stück 10)**sunmondo**€11.56**4.7★**▲ 67%**](https://www.amazon.de/dp/B0D45FTC21)
**~~View all trending →~~**
## **What buyers say about bic feuerzeuge**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**26%
*“Super Qualität”*
**Preis-Leistungs-Verhältnis**26%
*“Super Preis”*
**beworben Vs Tatsächliches Produkt**16%
*“alle Erwartungen erfüllt”*
**Haltbarkeit**10%
*“BIC Feuerzeuge sind halt immer noch die Besten”*
**Effizienz**5%
*“Funktionieren”*
**Feuerwiderstand**3%
*“Feuerzeuge funktionieren”*
**Gesamtgröße**3%
*“Passt”*
**Design insgesamt**3%
*“Schönes Design”*
**Farbe**3%
*“Gewohnt zuverlässig und ganz in Schwarz sehr cooler, edeler Look”*
**Stärke**2%
*“robust im Kunststoffgehäuse”*
### **What buyers complain about **
**Gesamtgröße**27%
*“Bigs”*
**Farbe**23%
*“Farbliche Sortierung ist abweichend”*
**Preis-Leistungs-Verhältnis**14%
*“Der Preis ist höher”*
**Qualität insgesamt**9%
*“Ganz schlecht”*
**Defekt Material/Teile**9%
*“Leider Ware fast die Hälfte nicht funktionsfähig (Schrott).”*
**beworben Vs Tatsächliches Produkt**5%
*“wird aber dem Namen nicht ganz gerecht.”*
### **Top return reasons **
**beworben Vs Tatsächliches Produkt**20%
**Kompatibilität – insgesamt**20%
**Preis-Leistungs-Verhältnis**20%
**Farbe**20%
**Produktzustand**10%
**Kratzfestigkeit**10%
## **Common questions**
- **Is bic feuerzeuge profitable to sell on Amazon Germany?**
- The niche generates €436K/yr across 17 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -16.1%. Flapen's verdict: Skip it (46/100).
- **How competitive is the bic feuerzeuge niche?**
- 6 brands and 26 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in bic feuerzeuge?**
- Top complaints mined from reviews: Gesamtgröße, Farbe, Preis-Leistungs-Verhältnis. The return rate is 0.0%.
- **When does demand for bic feuerzeuge peak?**
- Demand peaks in Nov–Dec; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the bic feuerzeuge niche?**
- Listings span €6.99–€47.87; the average listing price is €22.17 (sweet spot $15–$100). The average incumbent carries 488 reviews — the moat a new listing must climb.
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