---
title: "Trend — wimpernserum - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/wimpernserum/trend"
last_updated: "2026-07-21T07:15:32.228Z"
locale: en
meta:
  description: "wimpernserum shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "wimpernserum shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — wimpernserum - Flapen"
---

# **wimpernserum**

**Worth a look**

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 96Growth 14Conversion 76Competition 35Returns 98Price range 82Avg price 94Brand share 40Review moat 25Quality gap 89

**Returns**

**Incredible****0.4%**

return rate — above 6% kills the launch gate

**Market size**

**Incredible****€2.8M**

€2.8M/yr · 1.7M searches

**Avg price**

**Great****€22.44**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****€9.28–€44.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****7.2%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****4,022.77**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-21.9%**

90-day search growth — must beat 0% to launch