---
title: "wimpernkleber — €762K/yr Amazon Germany Niche, Score 66/100 - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/wimpernkleber"
last_updated: "2026-07-20T19:33:35.412Z"
locale: en
meta:
description: "wimpernkleber shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "wimpernkleber shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "wimpernkleber — €762K/yr Amazon Germany Niche, Score 66/100 - Flapen"
---
# **wimpernkleber**
**Worth a look**
Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 71Growth 21Conversion 76Competition 77Returns 98Price range 71Avg price 59Brand share 60Review moat 25Quality gap 90
**Returns**
**Incredible****0.4%**
return rate — above 6% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Competition**
**Great****38%**
top-5 click share — an open shelf
**Conversion**
**Great****7.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****€762K**
€762K/yr · 802K searches
**Price range**
**Good****€2.34–€45.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****€13.12**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****4,454.98**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-7.2%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, wimpernkleber is a €762K/yr Amazon Germany market (802K searches/yr). The top 5 brands hold 69% of demand. Verdict: Worth a look — 66/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **60K–80K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **€787K–€1.0M**
- units × avg price
- **Launch success**
- **50%**
- 4 of 8 new (360d)
- **Conversion rate**
- **7.2%**
- **Avg BSR**
- **#71**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **15.8%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **174 days**
## **Competition**
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
**Brands**
**21 **▼falling
**Sellers**
**69**
**Top-5 brand share**
**69%**
Top 20: 99%
**Top-5 click share**
**38%**
Top 20: 74%
**Open market**
**27%**
- girl got lashes36% - KISS12% - Duo9% - Aylashes8% - Catrice Cosmetics5% - LANKIZ5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.2% search growth over the last 90 days.
18K13KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/de/kosmetik/wimpernkleber/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€23K6%€46K9%€69K12%€91K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 46 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KISS Lash Glue Clear Transparent 5 g Wimpernkleber mit Aloe wasserfest formaldehyd- und latexfrei geruchsfrei tierversuchsfrei superstarker Wimpernkleber mit Pinselapplikator**KISS**€4.23**4.3★131,693 rev](https://www.amazon.de/dp/B01BMMOAFU) [2**GirlGotLashes - BOND GIRL+ Wimpernkleber schwarz für extrem starken Halt auch bei höheren Temperaturen Kleber mit 5-7 Tagen Halt 5g Wimpernkleber Latexfrei Einfach Auftragen**girl got lashes**€10.68**4.0★411 rev](https://www.amazon.de/dp/B0C8YR9DMJ) [3**ARDELL DUO Quickset Adhesive Clear Wimpernkleber für künstliche Wimpern das Original für perfekte Lashes (durchsichtig) 5g ( 1er Pack)**Duo**€5.72**4.5★18,811 rev](https://www.amazon.de/dp/B079Y882CJ) [4**CATRICE Lash Glue Wimpernkleber mit abgeschrägtem Applikator Fixiert falsche Wimpern Präziser Auftrag Make-up Vegan & Langanhaltend 4 7g**Catrice Cosmetics**€2.64**4.3★2,460 rev](https://www.amazon.de/dp/B01I2Y5CJO) [5**GirlGotLashes Große Boxen Lash Lover Handgemachte Wimpernextensions Wimpernverlängerung für Zuhause 5 Wimpern-Paare Lashes mit 5-7 Tagen Halt Vegan**girl got lashes**€27.28**4.5★59 rev](https://www.amazon.de/dp/B0C6685187)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GirlGotLashes DIY Lash Starter Set inkl. Duopen Wimpernkleber Top Coat Remover & Applikator | Everyday Wimpernextensions zum Selbstanbringen**girl got lashes**€19.10**8 rev2mo ago](https://www.amazon.de/dp/B0H1J6KT2V) [**GirlGotLashes Flutter Fling Pre-Glued Wimpernextensions Volumen & Länge 5 Paare 7 Tage Halt selbstklebend C-Curl 14mm Everyday Look vegan**girl got lashes**€29.14**33 rev4mo ago](https://www.amazon.de/dp/B0GPQJWCW4) [**PRO LASHBEAUTY Eyelash Glue Lash Bond and Seal Cluster Lash Glue & Seal Waterproof Bond and Seal Cluster (5ml+5ml schwarze Bindung+ klare Versiegelung)**PRO LASHBEAUTY**€8.10**1,098 rev6mo ago](https://www.amazon.de/dp/B0GBRNLXK1) [**AILAISHI Wimperncluster-Kleber Eyelash Bond & Seal 150h langanhaltend wasserdicht nicht reizend Für DIY Einzelfasern zu Hause (Schwarz - 5ml+5ml)**AILAISHI**€8.55**372 rev7mo ago](https://www.amazon.de/dp/B0FM3NYSC3) [**Wimpernkleber Bond and Seal Stark Wimpern Kleber 7 tage halt für DIY Cluster Extensions Wasserfest & Schweißresistent Temperaturbeständiger Lash Glue Sensitiv**LANKIZ**€6.91**1,595 rev9mo ago](https://www.amazon.de/dp/B0FS5Q1N1F)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GirlGotLashes DIY Lash Starter Set inkl. Duopen Wimpernkleber Top Coat Remover & Applikator | Everyday Wimpernextensions zum Selbstanbringen**girl got lashes**€19.10**4.7★**▲ 272%**](https://www.amazon.de/dp/B0H1J6KT2V) [**Wimpernkleber und Sealer DIY Wimpernverlängerung Wimpernkleber bond and seal Mascarastab Nachsorge Versiegelung super starker Halt 48 Stunden wasserdicht**AMZGIRL LASH**€8.53**4.2★**▲ 244%**](https://www.amazon.de/dp/B0C2YNB67M) [**PRO LASHBEAUTY Eyelash Glue Lash Bond and Seal Cluster Lash Glue & Seal Waterproof Bond and Seal Cluster (5ml+5ml schwarze Bindung+ klare Versiegelung)**PRO LASHBEAUTY**€8.10**4.4★**▲ 231%**](https://www.amazon.de/dp/B0GBRNLXK1) [**AILAISHI Wimperncluster-Kleber Eyelash Bond & Seal 150h langanhaltend wasserdicht nicht reizend Für DIY Einzelfasern zu Hause (Schwarz - 5ml+5ml)**AILAISHI**€8.55**4.0★**▲ 217%**](https://www.amazon.de/dp/B0FM3NYSC3) [**GirlGotLashes Flutter Fling Pre-Glued Wimpernextensions Volumen & Länge 5 Paare 7 Tage Halt selbstklebend C-Curl 14mm Everyday Look vegan**girl got lashes**€29.14**3.8★**▲ 158%**](https://www.amazon.de/dp/B0GPQJWCW4)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Haftung/Klebrigkeit**35%
*“Sticky good”*
**Wimpernqualität**14%
*“Das DIY Lash Starter Set von GirlGotLashes hat mich wieder komplett überzeugt”*
**Haltbarkeit**10%
*“Haltbarkeit”*
**Qualität insgesamt**10%
*“Super Produkt”*
**beworben Vs Tatsächliches Produkt**4%
*“Hält, was es verspricht”*
**Benutzerfreundlichkeit**4%
*“Easy remove”*
**Einfache Anwendung**3%
*“Kleber auftragen super easy, da sehr flüssig”*
**Preis-Leistungs-Verhältnis**2%
*“Geld”*
**Farbe**2%
*“Super hübsch”*
**Stärke**1%
*“Guter Halt”*
### **What buyers complain about **
**Haftung/Klebrigkeit**34%
*“Zum lösen des Klebers”*
**Haltbarkeit**20%
*“Begrenzte Haltbarkeit”*
**Feucht/Trocken**4%
*“trocknet dort sofort an, was die Nutzung jedes Mal zu einer klebrigen Angelegenheit macht.”*
**Preis-Leistungs-Verhältnis**4%
*“Geldverschwendung”*
**Funktionalität insgesamt**4%
*“Löst sich überhaupt nichts”*
**Allergien**4%
*“Allergie darauf entwickelt nach über zehn Jahren”*
**Qualität insgesamt**3%
*“Sehr schlechte Qualität”*
**Wimpernqualität**3%
*“nachdem ich mein Gesicht waschen wollte sind meine lashes einfach wieder abgefallen.”*
**Benutzerfreundlichkeit**1%
*“lässt sich nicht mal problemlos entfernen.”*
**Stärke**1%
*“Hält leider kaum”*
### **Top return reasons **
**Haftung/Klebrigkeit**43%
**Funktionalität insgesamt**10%
**Farbe**9%
**beworben Vs Tatsächliches Produkt**5%
**Feucht/Trocken**4%
**Wimpernqualität**4%
**Haltbarkeit**4%
**Qualität insgesamt**4%
**Gesamtgröße**4%
**Preis-Leistungs-Verhältnis**2%
## **Common questions**
- **Is wimpernkleber profitable to sell on Amazon Germany?**
- The niche generates €762K/yr across 46 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is -7.2%. Flapen's verdict: Worth a look (66/100).
- **How competitive is the wimpernkleber niche?**
- 21 brands and 69 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in wimpernkleber?**
- Top complaints mined from reviews: Haftung/Klebrigkeit, Haltbarkeit, Feucht/Trocken. The return rate is 0.4%.
- **When does demand for wimpernkleber peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the wimpernkleber niche?**
- Listings span €2.34–€45.26; the average listing price is €13.12 (sweet spot $15–$100). The average incumbent carries 4,455 reviews — the moat a new listing must climb.
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